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Vitamins and Dietary Supplements in Taiwan
Euromonitor International, May 2012, Pages: 41
In 2011, vitamins and dietary supplements grew 7% in current value terms to reach NT$54.8 billion. Taiwanese consumers are becoming increasingly health-conscious due to strong health promotion through a range of intensive marketing campaigns by manufacturers, retail stores, and direct sellers. Moreover, while the vitamins and dietary supplements environment became increasingly competitive, prices of vitamins and dietary supplements also became more affordable for consumers. In Taiwan, vitamins...
The Vitamins and Dietary Supplements in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Vitamins and Dietary Supplements market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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