+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Womenswear in Ukraine

  • PDF Icon

    Report

  • 30 Pages
  • February 2021
  • Region: Ukraine
  • Euromonitor International
  • ID: 3217923
Sales of womenswear fell sharply in 2020 as the COVID-19 pandemic prompted consumers to focus on essential purchases only, while the least well-off shifted to second-hand apparel. Thus, while women’s dresses, shirts and blouses and jumpers proved relatively resilient, more discretionary categories including women’s swimwear and women’s suits were among the hardest hit. At the same time, the trend for sustainable fashion continued to evolve.

The Womenswear in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Women's Nightwear, Women's Outerwear, Women's Swimwear, Women's Underwear.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Womenswear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2020 IMPACT
  • Consumers prioritise essential items while remaining alert to sustainable fashion in 2020
  • Lifestyle changes due to COVID-19 prompt shift towards comfort and convenience in 2020
  • Growth in e-commerce sales as international brands continue to make inroads in 2020

RECOVERY AND OPPORTUNITIES
  • Growth across womenswear in 2021 as sales struggle to return to pre-pandemic levels over the forecast period
  • Consumers set to prioritise essentials in 2021 as athleisure and sustainability grow as trends over the longer term
  • International players and fast fashion brands set to shape future of womenswear in Ukraine

CATEGORY DATA
  • Table 1 Sales of Womenswear by Category: Volume 2015-2020
  • Table 2 Sales of Womenswear by Category: Value 2015-2020
  • Table 3 Sales of Womenswear by Category: % Volume Growth 2015-2020
  • Table 4 Sales of Womenswear by Category: % Value Growth 2015-2020
  • Table 5 NBO Company Shares of Womenswear: % Value 2016-2020
  • Table 6 LBN Brand Shares of Womenswear: % Value 2017-2020
  • Table 7 NBO Company Shares of Women's Nightwear: % Value 2016-2020
  • Table 8 LBN Brand Shares of Women's Nightwear: % Value 2017-2020
  • Table 9 NBO Company Shares of Women's Outerwear: % Value 2016-2020
  • Table 10 LBN Brand Shares of Women's Outerwear: % Value 2017-2020
  • Table 11 NBO Company Shares of Women’s Swimwear: % Value 2016-2020
  • Table 12 LBN Brand Shares of Women’s Swimwear: % Value 2017-2020
  • Table 13 NBO Company Shares of Women's Underwear: % Value 2016-2020
  • Table 14 LBN Brand Shares of Women's Underwear: % Value 2017-2020
  • Table 15 Forecast Sales of Womenswear by Category: Volume 2020-2025
  • Table 16 Forecast Sales of Womenswear by Category: Value 2020-2025
  • Table 17 Forecast Sales of Womenswear by Category: % Volume Growth 2020-2025
  • Table 18 Forecast Sales of Womenswear by Category: % Value Growth 2020-2025

EXECUTIVE SUMMARY
  • COVID-19 impact on apparel and footwear
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • What next for apparel and footwear?

MARKET DATA
  • Table 19 Sales of Apparel and Footwear by Category: Volume 2015-2020
  • Table 20 Sales of Apparel and Footwear by Category: Value 2015-2020
  • Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020
  • Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2015-2020
  • Table 23 NBO Company Shares of Apparel and Footwear: % Value 2016-2020
  • Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2017-2020
  • Table 25 Distribution of Apparel and Footwear by Format: % Value 2015-2020
  • Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2020
  • Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2020-2025
  • Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2020-2025
  • Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2020-2025
  • Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENT
FACE MASKS
  • Summary 1 Fashion Face Masks Usage, Pricing and Market Sizes in Eastern Europe – 2020

DISCLAIMER
SOURCES
  • Summary 2 Research Sources