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Nappies/Diapers/Pants in Vietnam
Euromonitor International, Oct 2011, Pages: 27
In 2010, Vietnamese consumers, especially those in urban areas, saw nappies/diapers/pants as a necessity for their babies, due to their convenience and added benefits, such as dryness and comfort. The continuous advertising of the leading players, such as Kimberly-Clark, Diana and Protect & Gamble, was one of the significant factors that gradually brought about a change in consumer habits, resulting in nappies/diapers/pants becoming more firmly established in Vietnam over the review period.
The Nappies/Diapers/Pants in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Boxed Facial Tissues, Disposable Pants, Economy Toilet Paper, Household Care Wipes and Floor Cleaning Systems, Intimate Wipes, Light Incontinence, Luxury Toilet Paper, Moderate/Heavy Incontinence, Napkins, Nappies/Diapers, Personal Wipes, Pocket Handkerchiefs, Recycled Toilet Paper, Sanitary Protection Excluding Intimate Wipes, Standard Toilet Paper, Tablecloths.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Nappies/Diapers/Pants market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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