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Non-Small Cell Lung Cancer - Avastin to Lead the Market


Description: Non-small cell lung cancer comprises over 75% of all lung cancers. In 2006, more than 338,000 cases of the disease are expected to be diagnosed in the seven major pharmaceutical markets. High unmet needs still persist for this tumor type and despite two decades of extensive R&D and chemotherapy use, the overall survival of NSCLC patients remains below 12 months.

Scope of this title:
- Overview of NSCLC and the current treatment options, including profiles and analysis of existing drugs
- Insightful analysis of clinical trial data for late-phase drugs in development for NSCLC
- Future global sales of key pipeline drugs for NSCLC to 2015, including their clinical/research and commercial attractiveness
- Assessment of the clinical and commercial potential of the drugs currently in development for NSCLC

Highlights of this title:
Amgens pantitumumab will prove popular among physicians due to its favorable toxicity profile and EGFR target. With pantitumumab seeking to gain initial approval in the first-line setting, it is believed the agent will rapidly gain ground on BMS/Merck KgGAs Erbitux, despite the latters first-to-market advantage.

Over the forecast period to 2015, it is believed Avastin will be the sole MTT to achieve blockbuster status within the NSCLC market. Avastins 2015 sales of $1285m are forecast to eclipse those of Tarceva ($737m) and Erbitux ($696m). This is largely attributed to the size of Avastins target population within the first-line setting.

In attempting to avoid the fate of AstraZenecas recently withdrawn drug Iressa, developers must allow for adequate maturation of trial data in order to explicitly demonstrate the clinical benefit of novel pipeline agents. The time/cost ratio of clinical development must be regularly reviewed to ensure the commercial success of innovative agents.

Reasons to order your copy:
- Assess opportunities and risks in the NSCLC market by analyzing the clinical and commercial attractiveness of key agents
- Evaluate the potential of your product in the NSCLC cancer market by examining key pipeline drugs sales forecasts
- Determine the commercial impact of new molecular-targeted agents entering the NSCLC market and their effects on the current treatment paradigms


Contents:
Chapter 1
Executive summary
Scope of the analysis 3
Overview of Pipeline Insight: NSCLC 3
Insight into the NSCLC market 4
The expanding elderly and female-smoking populations will drive the NSCLC market to become an even greater lucrative opportunity for Pharma 4
Avastin’s blockbuster status gained by 2012 will ensure that Genentech/Roche dominate the key late-stage pipeline NSCLC 2015 market worth over $5.8bn 5
The EGFR monoclonal antibodies Erbitux and ABX-EGF will compete head-to-head over the coming years 6
The future for immunotherapeutics is uncertain due numerous regulatory, clinical and commercialization hurdles 8


Chapter 2
Pipeline overview and future focus
Pipeline overview: there are over a dozen NSCLC candidates in late- stage development 23
Almost half of the NSCLC pipeline candidates are targeted therapies 29
Signal transduction inhibitors dominate the pipeline with the vast majority in Phase II trials 30
Over 100 companies are currently involved in the NSCLC pipeline 31
Top three companies in terms of marketed & pipeline NSCLC products 31
AstraZeneca under pressure due to Iressa problems 31
Eli Lilly’s heavy R&D investment finally pays dividends 33
Genentech’s oncology product portfolio continues to grow from strength to strength 36


Chapter 3
Pipeline dynamics
Definition of NSCLC is based upon three parameters 38
Non-small cell lung cancer (NSCLC) accounts for over 75% of all lung cancers 38
Three major types of NSCLC exist 39
Squamous cell carcinoma is associated with relatively good prognosis 39
Adenocarcinoma: the most prevalent form of NSCLC today 39
Large cell carcinoma is often advanced at the time of diagnosis 40
Segmentation of NSCLC is usually based on the AJCC’s TNM staging system 41
TNM classification and stage are key determents of physician treatment choice 42
Epidemiology of NSCLC 43
The NSCLC death rate now exceeds that of breast, prostate, colon cancers combined 43
Three major treatment approaches are used to currently manage NSCLC 48
Surgical resection offers the greatest potentially curative option 48
Radiation therapy is considered a potential cure for stage I–II patients 49
Chemotherapy plays a major role for the majority of NSCLC patients 50
First-line cytotoxics: 30 years on, they still remain the forefront treatment of advanced NSCLC 50
Second- and third-line NSCLC: drug options have expanded over the past decade 51
NCCN recommends, yet to be approved, Avastin as a first-line treatment 51
Neoadjuvant and adjuvant chemotherapy is used to destroy micrometastases 54
Adjuvant chemotherapy: platinum-based doublets offer limited survival benefit 54
Neoadjuvant chemotherapy undergoing investigation in stage IB–II patients 54
Thirty years on: the optimal drug regimen remains unknown and survival poor 55
Unmet needs in NSCLC are significant 55
Five-year survival rates have failed to improve despite advances in drug development 56
A first-line agent with reduced toxicity is urgently needed 58
Despite forming approximately 65% of all patients, suitable therapeutics for the elderly remain elusive 59
Effective second-line therapy needed for half of all chemotherapeutically treated patients 61
Bronchioalveolar carcinoma and adenocarcinoma patients are underserved 61
Stage IIIA patients: a missed commercial opportunity 61
Adjuvant and neoadjuvant treatments need defining and improving 62
Development of a chemo-preventative has considerable oncologist interest 62


Chapter 4
R&d approach
The NSCLC pipeline is divided into four major drug groups 63
Cytotoxic drugs lack specificity 63
Optimizing current treatment strategies is paramount 64
The emergence of targeted treatment heralds a revolution in cancer pharmacotherapy 64
Signal transduction inhibitors destroy target pathways leading to tumor proliferation 65
Angiogenesis inhibitors target tumors by reducing vascular blood supply 65
Apoptosis inducers: taking advantage of programmed cell death 65
Cell cycle inhibitors have recently been the focus of cancer research 66
Multi- tyrosine kinase inhibitors are growing in importance 66
Antisense oligonucleotide uses DNA technology to create highly specific therapeutics 67
Immunotherapy-based treatments: a novel highly specialized anti tumor group 67
A small number of agents have miscellaneous modes of action 68
Clinical trial design in NSCLC is becoming increasingly more important 68
Optimal patient selection is vital for successful development of targeted therapies 69
Clinical trials must allow sufficient follow-up time to establish true clinical benefit 70
Adjuvant and neo-adjuvant trials prove problematic to design 70
The choice of comparator drugs is becoming increasingly complex 71
Clinical trial endpoints in NSCLC 72
Survival: the key endpoint of NSCLC trials 72
Tumor response rate: an intermediate endpoint often overlooked 73
Time to tumor progression is becoming increasingly popular 74
Toxicity is a key issue with many NSCLC agents myelosuppression activity 74
Quality of life: a secondary endpoint with major importance in the palliative setting 75
Standardized oncology vaccine endpoints remain undetermined 76


Chapter 5
Molecular targeted therapies late-stage drug analysis and forecasts
Numerous molecular targeted therapies are in late-stage NSCLC development 77
Definition of current comparator therapy 78
Tarceva: MTT current comparator therapy 78
Tarceva improves overall survival by 37% to 6.7 months 79
Five percent of Tarceva’s patients withdraw from treatment due to toxicities 80
AstraZeneca’s Iressa (gefitinib): Tarceva’s major MTT competitor 81
Iressa fails crucial ISEL trial 82
EGFR mutations linked to Tarceva’s and Iressa’s efficacy 82
Secondary-resistance also linked with mutations 83
Bad news for Iressa as the FDA demands label change… 83
...but excellent news for Tarceva 84
Genentech/Roche’s Avastin (bevacizumab) 85
Profile 85
Avastin: the first anti-angiogenic agent to gain approval 85
Positive clinical trial data announced at ASCO 2004 and 2005 86
Avastin first-line Phase II trial data shows almost 18 month survival duration 87
Avastin’s first-line Phase III trial demonstrates 61% improvement of progression-free survival 88
Second-line Avastin Phase I/II trial holds promise 89
Avastin’s patient potential is approximately 40-50% of all advanced NSCLC patients 90
Genentech/Roche’s experience must be used to persuade Avastin is safe 92
ImClone/Bristol-Myers Squibb/Merck KGaA’s Erbitux (cetuximab) 92
Profile 92
Erbitux: the EGFR monoclonal antibody is involved in numerous ongoing NSCLC trials 92
Clinical trial data 94
First-line Phase II Erbitux trials show interesting data for the under 60 age group of NSCLC patients 95
Erbitux second-line Phase II data have examined both monotherapy and doublet therapy 97
Erbitux adjuvant therapy Phase II data is limited 98
Erbitux has an impressive patient potential… 98
…but this could be negatively impacted by the agents price 99
Onyx Pharmaceuticals/Bayer’s Nexavar (sorafenib) 100
Profile 100
Nexavar: the first oral multi-tyrosine kinase inhibitor to reach the market 100
Clinical trial data 101
Nexavar’s results from second-line NSCLC specific clinical trials are encouraging 102
Nexavar NSCLC non-specific second-line clinical trial demonstrates over six month disease stabilization in 16% of patients 103
Nexavar’s patient potential could reach almost 53,000 advanced patients in today’s seven major markets 103
The fast progression of Nexavar is impressive 104
Pfizer’s Sutent (sunitinib) 104
Profile 104
Sutent: the first therapeutic to be awarded dual FDA approval 104
Clinical trial data is extremely limited 105
Sutent’s patient potential could be limited by Flt-3 resistance 106
Sutent’s NSCLC development could be a risk to Pfizer 106
Telik’s Telcyta (TLK286, canfosfamide) 107
Profile 107
Telcyta: a small molecule prodrug with dual anti-tumor activity developed using Telcyta’s TRAP technology 107
Clinical trial data 109
First-line Telcyta interim results show promise 110
Second- and third-line Telcyta results show co-administration with cytotoxics is required 110
Telik was unfortunate to use Iressa as a comparator in Telcyta’s ASSIST-2 trial 111
Telik may struggle to commercialize Telcyta 112
Ligand Pharmaceuticals’ Targretin (bexarotene) 112
Profile 112
Drug overview 112
Clinical trial data 113
SPIRIT Phase III results prove doubtful 114
Targretin and Tarceva combined second-line Phase I toxicity results are a cause for concern 114
Targretin’s patient potential could be significantly reduced due to cholesterol-raising action 115
Targretin’s looming patent expiry may be too great a threat for Ligand Pharmaceuticals 115
Millennium Pharmaceuticals/Johnson & Johnson’s Velcade (bortezomib) 116
Profile 116
Velcade: the first ubiquitin proteosome reversible enzyme inhibitor in development 116
Clinical trial data 117
Velcade first-line trial interim data finds an 11-month survival period 118
Velcade second-line studies hold a degree of hope 119
Toxicity profile may hamper Velcade’s patient potential 122
Millennium Pharmaceuticals must rely upon Johnson & Johnson for Velcade’s success 122
Amgen’s ABX-EGF (panitumumab) 123
Profile 123
ABX-EGF: a fully humanized monoclonal antibody targeting first- and-second line NSCLC 123
Phase II data shows outstanding toxicity profile 123
ABX-EGF is set to compete well with Erbitux 123
Amgen must competitively price ABX-EGF 124
Pfizer’s AG-013736 125
Profile 125
AG-013736: Pfizer’s second oral multi-tyrosine kinase inhibitor 125
NSCLC clinical trial data is extremely limited 125
A lack of data proves difficult to determine AG-013736’s patient potential 126
AG-013736 may follow in the footsteps of Sutent’s RCC development 126
Four other MTT drugs are in NSCLC late-stage development 127
Æterna Zentaris’s Neovastat (Æ-941) 127
Neovastat: a compound from shark cartilage with multiple mechanisms of action 127
NCI’s Data and Safety monitoring Board terminate Phase III patient recruitment 128
AstraZeneca’s Zactima (vandetanib
ZD6474) 128
Zactima Phase II trials still continue 129
OXiGENE’s Combrestatin (CA4P) 129
Clinical data demonstrates Combrestatin to prolong survival to almost a year 130
Yantai Medgenn’s Endostar (YH-16) 131
Endostar’s Phase III data shows significant clinical benefit 131
Comparison of key molecular targeted therapies 133
Avastin looks set to dominate the NSCLC market becoming a blockbuster by 2012 133
Molecular targeted therapies drug assessment finds Avastin compares well to Tarceva and is of relatively low commercial risk 136


Chapter 6
Cytotoxics late-stage drug analysis and forecasts
Just four cytotoxics are in late-phase NSCLC development 140
Pipeline summary 140
Non-reformulated cytotoxics 141
Definition of current comparator therapy 141
Gemzar: Our non-reformulated cytotoxic current comparator therapy 141
Gemzar in combination with cisplatin improves patient overall survival to 8.6 months 142
As a consequence of Gemzar’s elusive optimal dosing regimen, two schedules are recommended 143
Myelosuppression is Gemzar’s usual dose-limiting toxicity 144
Pierre Fabre/Bristol-Myers Squibb’s Javlor (vinflunine) 146
Profile 146
Javlor: a vinca alkaloid undergoing European Phase III NSCLC trials 146
Clinical trial data 146
First-line results improves disease control by 77% for stage IIB, III and IV NSCLC patients 147
Second-line trial demonstrates encouraging survival data 148
Javlor patient potential is too early to determine 149
Pierre Fabre was wise to choose Bristol-Myers Squibb over GlaxoSmithKline as Javlor’s marketing partner 149
Reformulated cytotoxics 150
Definition of current comparator therapy 150
Taxotere: Our reformulated cytotoxic current comparator therapy 150
First-line Taxotere shows survival of over 11 months 151
TAX-317 trial of second-line Taxotere finds agent significantly improves survival to 7.5 months and progression- free survival to over three months 152
Taxotere is associated with fatalities and thus carries a warning label 153
Cell Therapeutics’ Xyotax (polyglutamate paclitaxel) 155
Profile 155
Drug overview 155
Clinical trials 156
STELLAR studies prove exciting news for advanced, pre-menopausal poor performance NSCLC women 157
Xyotax Phase II PGT-202 data shows promise for non-PS2 patients 159
A range of problems looks set to reduce Xyotax’s patient potential 160
Cell Therapeutics’ limited presence within the EU and US could limit Xyotax’s revenues 161
IVAX’s Xorane (paclitaxel poliglumex) 162
Profile 162
Xorane: an oral cremophor formulation of paclitaxel 162
Phase II data shows Xyotax leads to a six month survival period 162
Xorane’s patient potential is limited due to the targeting of PS2 NSCLC patients only 164
The ongoing merger of IVAX and Teva could prove vital for Xyotax’s future 164
Sonus’ Tocosol (paclitaxel) 164
Profile 164
Tocosol: a vitamin-E based formulation of paclitaxel 164
Clinical trial data 165
Tocosol has a favorable toxicity profile 167
Tocosol’s true patient potential is difficult to assess due to a dearth of survival data 167
Schering AG could raise Tocosol’s profile 167
Comparison of key cytotoxics 168
Javlor is anticipated to become the leading cytotoxic of those in late-stage NSCLC development 168
Our drug assessment model shows Xorane and Javlor have similar research, clinical and commercial potential 170


Chapter 7
Immunotherapies late-stage drug analysis and forecasts
Overview for immunotherapies 173
With three immunotherapies in late-stage NSCLC development this reflects the difficulties of commercializing this group of agents 173
As a novel group there is no current immunotherapy comparator agent 173
Aphton Corporation’s IGN-101 174
Profile 174
IGN-101 vaccine targets EpCAM found on 70% of all tumors 174
Phase II clinical trials demonstrate vaccine immunogenicity but show limited survival benefit 174
IGN-101’s patient potential will be determined by ongoing data 175
Aphton’s acquisition of Igeneon may help drive development of IGN-101 175
Coley Pharmaceuticals/Pfizer’s ProMune (CpG-7909) 175
Profile 175
ProMune: the first targeted toll-like receptor agonist 175
ProMune Phase II data finds immunotherapeutic extends survival to almost one-year 176
ProMune has a good patient potential thanks to a favorable dosing regimen 177
Pfizer partnership will aid Coley in the commercialization of ProMune 178
Novelos’s Glutoxim (NOV-002) 178
Profile 178
Glutoxim: a stabilized formulation of oxidized glutathione 178
Phase I/II data is limited due to inadequate patient enrollment 178
If Phase III data repeats the 80% improvement over standard cytotoxics then Glutoxim could enjoy a significant patient potential 180
Novelos’s lack of commercialization partner could see Glutoxim struggle on the NSCLC market 180
Comparison of key immunotherapies 180
Difficulties in the commercialization of immunotherapies account for low sale forecasts 180
Immunotherapies drug assessment 182

APPENDIX A
Methodology 185
Epidemiology forecasts 185
Product forecasts 185
Contributing experts 189
Opinion Leader 1 189
Opinion Leader 2 193
Opinion Leader 3 199
Bibliography
List of Tables
List of Figures
229



Companies Mentioned AstraZeneca Eli Lilly Genentech Roche ImClone Bristol-Myers Squibb Merck KGaA Onyx Pharmaceuticals Bayer Pfizer Profile 104 Telik Ligand Pharmaceuticals Millennium Pharmaceuticals Johnson & Johnson Amgen Yantai Medgenn Endostar Pierre Fabre IVAX Sonus Sc


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