Soup in Italy

The rate of growth in retail current value sales of soup will exhibit no more than a modest slowdown during 2021. This reflects the fact that the stockpiling that occurred in spring 2020 was not repeated in 2021. Many local consumers like to keep packaged soup, particularly frozen or chilled soup, on hand as a quick and convenient meal solution, and the pandemic has not changed it. These products are also generally regarded as healthy.

The Soup in Italy report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2016-2020, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2021 directly informs our forecasts to 2025, clearly indicating how the market is expected to change.

Product coverage: Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, Shelf Stable Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Soup market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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