This report contains a detailed study about the Canadian Life Insurance Industry and its various segments. The consolidation in the Canadian life insurance market due to demutualization of life insurers in 1999 has led to a near-oligopoly with the top three players holding 90% of the market share (in terms of assets) in 2005. The report employs Micheal Porters Five Forces Analysis model and also uses the PEST framework for studying the trends.
The report also profiles the leading firms of the industry, namely Manulife Financial Corp, Sun Life Financial Inc (SLF) and Great-West Lifeco Inc and compares their competitive positioning. It also talks about the strategies adopted by these firms in details. The report includes a brief financial analysis to analyze the performance of the competing firms. It finally ends with a broad future outlook regarding the industry and its overall performance.
