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Ready Meals In The Philippines
Euromonitor International, Nov 2011, Pages: 60
Filipinos are living busier lifestyles. This together with more dual-income households and a greater availability of locally manufactured and affordable ready meals, are the main growth drivers of ready meals in 2011. Time-starved consumers are resorting to these convenience products due to the desire to continue to eat familiar dishes, mostly traditional local comfort food, based on lack of time to prepare meals from scratch.
The Ready Meals in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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