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Top Ten Hardware Vendors: Commoditization and Innovation in a Well-Established Market

Business Insights, May 2006, Pages: 253


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The hardware market is the stalwart of the IT market, dominated by such US $bn powerhouses as IBM, HP and Dell, and Japanese conglomerates, such as Toshiba and NEC; despite their bulk - employing often hundreds of thousands of employees - these IT hardware vendors have also shown an ability to innovate and lead the market in new directions. Examples include IBM and Intel’s innovations in semiconductors or Dell’s continual ability to lower the price of a PC.

Also evident from the ‘Top Ten Hardware Vendors’ report is that size does matter. When a large company, such as IBM or HP tries to tune its products, marketing strategies, and sales channels, local economic and competitive conditions in the 140 or so countries it operates in inevitably confounds its ability to achieve a balanced performance. Whenever a company is so broadly and deeply entrenched in many market sectors and geographies, a lot can go wrong even though a lot is going right. That's the price any company pays for being large. The continually changing dynamics of the sector and the might of the hardware vendors make it an exciting industry to watch, even if the top ten has not changed remarkably in recent years.

This report profiles the leading vendors in the industry and also includes a brief summary of the near-misses: numbers 11 to 20 in a final chapter. The ranking of “The Top Ten Hardware Vendors” report is based on the CBR Top 50, an exclusive list of the 250 biggest public revenue generators in the IT industry, ranked on their latest annual results. The focus of the report is on vendors that primarily sell to other businesses. Hence, it does not include consumer electronics vendors, such as Sony, nor does it include vendors such as Siemens, which generate a large proportion of their income from other industrial activities, whether sector-specific (such as healthcare) or more general automation systems.



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