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Low Carb, Healthy Eating and Obesity
Low carb is easy, May 2004, Pages: 85
This report looks at the opportunities and threats for the UK food industry which arise from the Atkins/low carbohydrate diet phenomenon, set within the context of the many other trends and influences affecting attitudes towards diet and the health of the nation.
Target readership
This report will be of interest to food manufacturers, technologists, retailers, caterers and ingredient suppliers. It will also be valuable for media writers and business analysts needing an enhanced understanding of what low carbing is all about and its significance for the future of healthy eating and the UK food industry.
Methodology and sources
The information in this report is based on published food, diet and health related press releases and media articles provided by Internet news services and industry newsletters. It also draws on insights into consumer attitudes gained from interactions with the many low carb websites and Internet forums, and the extensive personal knowledge base built up over twenty years by the author on the topics of nutrition and dieting.
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