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The OTC Market in Poland 2006
PMR Ltd, June 2006, Pages: 107
This report delivers a comprehensive overview of Poland’s OTC pharmaceuticals market, including historic data for 2002-2005 and a two-year market outlook. All sales statistics are broken down by the following market segments:
- analgesics
- cold and flu medications
- vitamins and minerals
- digestive remedies
- circulatory OTC medicines
- medicated skincare products
- calming and sleeping OTC medicines.
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Market forecasts for 2005-2006 reflect the findings of our exclusive market climate survey conducted among the management of the largest pharma companies operating in Poland.
Beyond a review of the present situation on the OTC market, the report includes a comprehensive presentation of the various aspects of the sector’s operation, covering:
- pharmacy, non-pharmacy and on-line distribution of OTC medicines
- legal environment of the OTC market
OTC drug registration rules
amendments in the Pharmaceuticals Law with a bearing on the approval for trading procedure
Rx-to-OTC switches
drug packaging, advertising, distribution
- detailed profiles of the largest players on the OTC market.
The target audience of this report is:
- top managers and strategic planners at pharmaceutical companies considering entering the Polish market
- local pharma manufacturers looking for accurate and reliable market intelligence
- consulting agencies and legal advisers
- business associations and governmental agencies
- financial institutions (i.e. brokerage houses and investment banks)
- drug wholesalers and pharmacy owners
- international pharmacy and retail chains interested in entering the Polish drug distribution market.
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