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The OTC Market in Poland 2006
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Description: |
This report delivers a comprehensive overview of Poland’s OTC pharmaceuticals market, including historic data for 2002-2005 and a two-year market outlook. All sales statistics are broken down by the following market segments:
- analgesics
- cold and flu medications
- vitamins and minerals
- digestive remedies
- circulatory OTC medicines
- medicated skincare products
- calming and sleeping OTC medicines.
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Market forecasts for 2005-2006 reflect the findings of our exclusive market climate survey conducted among the management of the largest pharma companies operating in Poland.
Beyond a review of the present situation on the OTC market, the report includes a comprehensive presentation of the various aspects of the sector’s operation, covering:
- pharmacy, non-pharmacy and on-line distribution of OTC medicines
- legal environment of the OTC market
OTC drug registration rules
amendments in the Pharmaceuticals Law with a bearing on the approval for trading procedure
Rx-to-OTC switches
drug packaging, advertising, distribution
- detailed profiles of the largest players on the OTC market.
The target audience of this report is:
- top managers and strategic planners at pharmaceutical companies considering entering the Polish market
- local pharma manufacturers looking for accurate and reliable market intelligence
- consulting agencies and legal advisers
- business associations and governmental agencies
- financial institutions (i.e. brokerage houses and investment banks)
- drug wholesalers and pharmacy owners
- international pharmacy and retail chains interested in entering the Polish drug distribution market. |
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Contents: |
- Report methodology
- Executive summary
- Overview of the OTC market in Poland
Major current trends and recent key events on the OTC market
Current trends (2005/2006)
Recent events (2005/2006)
Size of the Polish OTC market
Pharmacy sales of OTC drugs and other OTC products
Pharmacy and non-pharmacy sales of OTC drugs
Average prices
Size of non-pharmacy OTC market
Forecasts for the OTC market
Forecast for market growth and size
Key trends and events on the Polish OTC market in the coming years
- OTC market analysis by category
Cold and flu remedies
Market size and forecasts
Consumer preferences
Advertising
Analgesics
Market size and forecasts
Current growth possibilities, advertising and consumer preferences
Vitamins and minerals
Market size and forecasts
Consumer preferences
Digestive remedies
Market size and forecasts
Consumer preferences
Circulatory medicines
Market size and forecasts
Consumer preferences
Medicated skincare products
Market size and forecasts
Calming and sleeping OTC medicines
Market size and forecasts
Consumer preferences
- Factors influencing the OTC market
Economic trends
Relationship between economic growth and OTC purchases
Poles’ expenditure on drugs
Demographic trends
Population
Aging of society
Life expectancy
Main causes of death
Epidemiological trends
Morbidity related to age
The main health problems of Poles
Influenza
Pain
Sleeplessness
Allergies
Obesity
Consumer attitudes
OTC drugs intake in Polish society
Poles’ changing lifestyles
Medical information
Information on OTC products
Patients’ attitude to self-medication
Patients’ attitude to pharmaceutical companies
The legal environment
The main law acts and institutions ruling OTC pharmaceuticals in Poland
Classification of OTC products
Registration of OTC pharmaceuticals in Poland
Registration as medicinal product
Notification of dietary supplements
Changes to the approval for trading procedure in the Pharmaceutical Bill
Switching from Rx to OTC status
Drug packaging
Drug advertising
Distribution
- The largest OTC market players
General overview
Key companies in OTC pharmacy sales
Most dynamic sales growth
Advertising expenditure
Key companies in non-pharmacy distribution
Profiles of the major OTC market players
- Distribution
Wholesalers: main features and anticipated trends in 2006
Pharmacy distribution
Pharmacies
Pharmacy chains
Pharmaceutical outlets
Non–pharmacy distribution
Distribution by the internet
- List of graphs
- List of tables
- About Us |
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