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Fabs (Flavoured Alcoholic Beverages) in Hong Kong, China Product Image

Fabs (Flavoured Alcoholic Beverages) in Hong Kong, China

  • ID: 339790
  • May 2006
  • Region: Asia, China, Hong Kong
  • 32 Pages
  • Euromonitor International

FEATURED COMPANIES

  • Allied Domecq Plc
  • Constellation Brands Inc
  • Heineken NV
  • Jebsen International
  • Rémy Cointreau Group
  • SABMiller Plc
  • MORE

Our Flavoured Alcoholic Beverages (FABs) in Hong Kong report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2000-2005), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2010 illustrate how the market is set to change.

Product coverage includes: wine-based FABs and spirit-based FABs

Data coverage: market sizes (historic and forecasts), company shares and brand shares

Why buy this report?
- Get a detailed picture of the FABs industry
- Pinpoint growth sectors and identify factors driving change
- Understand the competitive environment, the market’s major players and leading brands
- Use five-year forecasts to assess how the market is predicted to develop

With a network of over 600 analysts worldwide, we have a unique capability to develop reliable information resources to help drive informed strategic planning.

Highlights
- Steady demand maintained
- Spirits-based FABs still preferred
- Four major players

Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Allied Domecq Plc
  • Constellation Brands Inc
  • Heineken NV
  • Jebsen International
  • Rémy Cointreau Group
  • SABMiller Plc
  • MORE

1. Executive Summary
- Slight Decline Despite Economic Growth
- Beer Slumps, Except Economy Lager
- Competition Between New World and Old World Continues
- Whisk(e)y Booms While Brandy/cognac Declines
- Economic Growth To Drive Future Performance

2. Operating Environment
2.1 Consumer Expenditure on Alcoholic Drinks
- Economic Growth Enhances Consumer Spending
Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2000-2005

2.2 Taxation and Duty Levies
- High Duties Policy Maintains
- Sales Tax Deferred Indefinitely
Table 2 Taxation and Duty Levies on Alcoholic Drinks 2005
Table 3 Typical Wholesaler and Retailer Off-trade Mark-ups by Sector 2005
Table 4 Selling Margin of a Typical Beer Brand 2005
Table 5 Selling Margin of a Typical Wine Brand 2005
Table 6 Selling Margin of a Typical Spirits Brand 2005

2.3 Legislation
- Advertising
- Drink Driving
- Legal Drinking Age
- Opening Hours
Table 7 Number of On-trade Establishments by Type 2002-2004
Table 8 Number of Breweries 2001-2005

2.4 Contraband/parallel Trade
- Parallel Trade Legal
- Evidence of Contraband Trade

2.5 Duty Free
- Duty-free Allowance Unchanged

3. Alcoholic Drinks
3.1 Market Performance
- 2005 Headlines
- Slight Overall Decline Due To Decrease in Beer Sales
- Wine Sees Dramatic Growth As Beer Struggles
- Spirits Demonstrate Encouraging Performance
- Growth of Cider/perry Slows
Table 9 Sales of Alcoholic Drinks by Sector: Total Volume 2000-2005
Table 10 Sales of Alcoholic Drinks by Sector: Total Value 2000-2005
Table 11 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2000-2005
Table 12 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2000-2005

3.2 Competitive Environment
- Only Local Brewery, San Miguel, Still Leads The Market
Table 13 Company Shares of Alcoholic Drinks by Global Brand Owner 2003-2004
- Speculated Merger and Acquisition Activity

3.3 Leading Company Profile: Heineken Hong Kong Ltd
- Company Background
- Recent News

3.4 Leading Company Profile: Pernod Ricard Hong Kong Ltd
- Company Background
- Recent News
Summary 1 Pernod Ricard’s Spirits Brands
Summary 2 Pernod Ricard’s Wine Brands

3.5 Leading Company Profile: Riche Monde Ltd
- Company Background
- Recent News
Summary 3 Moët Hennessy Brands
Summary 4 Diageo Brands

3.6 Leading Company Profile: San Miguel Brewery Hong Kong Ltd
- Company Background
- Recent News
Summary 5 San Miguel Brewery Hong Kong Ltd Operational Indicators 2004

3.7 Distribution
- On-trade Vs Off-trade Sales
- Off-trade Distribution
- Internet Sales
- Wholesaler Activity
Table 14 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector: Volume 2005
Table 15 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector: Value 2005
Table 16 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector: % Volume 2005
Table 17 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector: % Value 2005
Table 18 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2005
Table 19 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2005

3.8 Retailer Activity and Private Label Trends
- Leading Grocery Retailers and Their Fascia
- Trends and Issues in Grocery Retailing
- Specialists
- Private Label Trends

3.9 Forecast Market Performance
Forecast Headlines
- Economic Performance To Drive Growth
- Cider/perry Expected To Demonstrate Steady Performance
- Economy Lager Likely To See High Growth at Expense of Premium Lager
- Continued Strong Performance From Wine Expected
- Spirits Performance Out of Expectation
Table 20 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2005-2010
Table 21 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2005-2010
Table 22 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2005-2010
Table 23 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2005-2010

4. FABs
4.1 Sector Performance
- 2005 Headlines
- Steady Demand
- Spirits-based FABs Still The Preferred Choice
- Four Major Players
- Forecast Performance
- Spirits-based The Main Growth Driver
Table 24 Sales of FABs by Subsector: Total Volume 2000-2005
Table 25 Sales of FABs by Subsector: Total Value 2000-2005
Table 26 Sales of FABs by Subsector: % Total Volume Growth 2000-2005
Table 27 Sales of FABs by Subsector: % Total Value Growth 2000-2005
Table 28 Company Shares of FABs by National Brand Owner 2000-2004
Table 29 Company Shares of FABs by Global Brand Owner 2000-2004
Table 30 Brand Shares of FABs 2001-2004
Table 31 Forecast Sales of FABs by Subsector: Total Volume 2005-2010
Table 32 Forecast Sales of FABs by Subsector: Total Value 2005-2010
Table 33 Forecast Sales of FABs by Subsector: % Total Volume Growth 2005-2010
Table 34 Forecast Sales of FABs by Subsector: % Total Value Growth 2005-2010

4.2 Distribution
- On-trade Vs Off-trade Sales
- Off-trade Distribution Patterns
Table 35 On-trade vs Off-trade Sales of FABs: Volume 2000-2005
Table 36 On-trade vs Off-trade Sales of FABs: Value 2000-2005
Table 37 On-trade vs Off-trade Sales of FABs: % Volume Growth 2000-2005
Table 38 On-trade vs Off-trade Sales of FABs: % Value Growth 2000-2005
Table 39 Off-trade Sales of FABs by Distribution Format: % Volume 2000/2005

5. Appendix
5.1 Industry Statistics
- Beer: Production, Imports and Exports
Table 40 Beer: Imports and Exports: Total Volume 1999-2004
Table 41 Beer Exports by Country of Destination: Total Volume 1999-2004
Table 42 Beer Exports by Country of Destination: Total Value 1999-2004
Table 43 Beer Imports by Country of Origin: Total Volume 1999-2004
Table 44 Beer Imports by Country of Origin: Total Value 1999-2004
- Wine: Production, Imports and Exports
Table 45 Wine Imports and Exports: Total Volume 1999-2004
Table 46 Wine Exports by Country of Destination: Total Volume 1999-2003
Table 47 Wine Exports by Country of Destination: Total Value 2003
Table 48 Wine Imports by Country of Origin: Total Volume 1999-2004
Table 49 Wine Imports by Country of Origin: Total Value 1999-2004
- Spirits: Production, Imports and Exports
Table 50 Spirits Imports and Exports: Total Volume 1999-2004
Table 51 Whisk(e)y Imports and Exports: Total Volume 1999-2004
Table 52 Brandy & Cognac Imports and Exports: Total Volume 1999-2004
Table 53 Vodka Imports and Exports: Total Volume 1999-2004
Table 54 Gin Imports and Exports: Total Volume 1999-2004
Table 55 Rum Imports and Exports: Total Volume 1999-2004
Table 56 Tequila Imports: Total Volume 2003
Table 57 Liqueurs Imports and Exports: Total Volume 1999-2003
- Cider/perry: Production, Imports and Exports
Table 58 Cider/Perry Imports and Exports: Total Volume 1999-2004
- FABs: Production, Imports and Exports

6. Definitions

Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Allied Domecq Plc
  • Constellation Brands Inc
  • Heineken NV
  • Jebsen International
  • Rémy Cointreau Group
  • SABMiller Plc
  • MORE

Economic growth to drive future performance
The overall decline in the consumption of alcoholic drinks seen over the review period was due to the slump in beer sales. The performance of other products was encouraged by strong economic growth, and many recorded high increases in both volume and value terms. Overall growth is expected to be restored if beer sales begin to increase again.

Thus, the future of the alcoholic drinks market depends on Hong Kong’s economic environment, the development of a drinking culture and the duty system, as well as the policies of the central and Hong Kong governments. Over the forecast period alcoholic drinks in Hong Kong are expected to demonstrate CAGRs of 2- 3% in volume and constant value terms – both improvements on the declines seen over the review period.

Note: Product cover images may vary from those shown

Companies Mentioned Include:
- San Miguel Corp
- Carlsberg A/S
- Heineken NV
- Tsingtao Brewery Co Ltd
- Jebsen International
- S & P Co
- Anheuser-Busch Cos Inc
- InBev
- Modelo SA de CV, Grupo
- Beijing Yanjing Beer Group Corp
- Diageo Plc
- SABMiller Plc
- Pernod Ricard Groupe
- LVMH Moët Hennessy Louis Vuitton
- Constellation Brands Inc
- Scottish & Newcastle Plc
- Foster's Group Ltd
- Rémy Cointreau Group
- Allied Domecq Plc
- Interbrew NV SA
- Riche Monde Ltd
- Pernod Ricard Hong Kong Ltd
- Intercontinental Brands Ltd
- Independent Distillers Group
- Independent Liquor (NZ) Ltd

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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