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Fragrances in the US

Euromonitor International, May 2011, Pages: 47


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The fragrance industry recovered from a steep 7% decline in 2009 to rise 2% in 2010. Fragrance sales fell in 2009 due to the economic downturn, with overall gift giving and self-purchasing down because fragrances are considered a luxury. With an improving economy, upper-income consumers felt comfortable spending on themselves and on others once more. As a result, sales of premium fragrances grew by 3% in 2010 after declining by 5% in 2008 and by 7% in 2009. In turn, total sales of fragrances...

The Fragrances in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Fragrances market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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