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Wine In The Philippines
Euromonitor International, Feb 2012, Pages: 41
The wine drinking culture remained highly concentrated in Manila, the country’s capital. However, it also became more apparent in other metropolitan cities such as Cebu and Davao in 2011. Distributors capitalised on the on-going health and wellness trend to improve consumption and increase their consumer base, highlighting the health benefits, including the reduction in heart disease that can be achieved through regular moderate intake of wine.
The Wine in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Wine market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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