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Japan Beverage Forecasts September 2015

  • ID: 3446025
  • September 2015
  • Region: Japan
  • 11 pages
  • Canadean Ltd
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Summary:

Some of the key trends noted across countries include: consumers starting to watch their sugar intake especially in western markets where low calorie variants are taking share or consumers moving towards packaged water and flavoured waters; fruit powders continuing to fall across many of the markets despite their lower price per litre as consumers opt for more convenient ready to drink alternatives; beer currently experiencing moderate growth across markets aided by more marketing investment and a general improvement in consumer mood.

Key Findings:

- Hot tea has a high market penetration across much of the world but the health trend is seeing increasing consumer interest in herbal and fruit teas in countries such as the United Kingdom

- Spirits are expected to remain growing at a steady pace in countries such as the United States of America as more consumers have higher incomes to purchase higher quality beverages and they are popular for use in cocktails

- Younger consumers are moving away from traditional dairy drinks in West Europe towards either flavoured milk or JNSD as many are skipping breakfast or having it 'on-the-go'

- Carbonates READ MORE >

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1 Market Commentary
1.1.1 Packaged Water
1.1.2 Bulk/HOD Water
1.1.3 Carbonates
1.1.4 Juice
1.1.5 Nectars
1.1.6 Still Drinks
1.1.7 Squash/Syrups
1.1.8 Fruit Powders
1.1.9 Iced/RTD Tea Drinks
1.1.10 Iced/RTD Coffee Drinks
1.1.11 Sports Drinks
1.1.12 Energy Drinks
1.1.13 Dairy Drinks
1.1.14 Hot Tea
1.1.15 Hot Coffee
1.1.16 Beer
1.1.17 Cider
1.1.18 Wines
1.1.19 Spirits excluding FABs and Fort Wine
1.1.20 Fortified Wine
1.1.21 Flavored Alcoholic Beverages
1.1.22 Sake
2 Global Beverage Forecasts - Methodology

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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