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NRT Smoking Cessation Aids in Romania Product Image

NRT Smoking Cessation Aids in Romania

  • Published: July 2013
  • Region: Romania
  • 24 pages
  • Euromonitor International

The appearance of e-cigarettes seems to be reversing the trend of strong growth in this category, which currently has a very low basis. The trend to quit smoking is increasing among Romanians, but instead of using NRT smoking cessation aids, consumers are now either trying to do so without any aids or by using e-cigarettes. The category also lacks advertisements and is relatively expensive, which are the two main obstacles to growth, particularly as e-cigarettes are also starting to pose a...

The NRT Smoking Cessation Aids in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the NRT Smoking Cessation Aids market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

NRT SMOKING CESSATION AIDS IN ROMANIA
Euromonitor International
July 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Indicators
Table 1 Number of Smokers by Gender 2007-2012
Category Data
Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2007-2012
Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2007-2012
Table 4 NRT Gum Flavours: % Value Breakdown 2007-2012
Table 5 NRT Smoking Cessation Aids Company Shares by Value 2008-2012
Table 6 NRT Smoking Cessation Aids Brand Shares by Value 2009-2012
Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2012-2017
Table 8 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2012-2017
Executive Summary
Growth Slows in All Categories
Rising Sales of OTC and Supplements
Local Players and Multinationals Compete for Market Share
Chemists/pharmacies Has A Predominant Share
Growth Is Expected To Continue As the Market Has Potential
Key Trends and Developments
Demographic Factors Stimulate Growth in Consumer Health
State Regulation Offers No Favours To Consumers Or Producers
Networks of Chained Pharmaceuticals Expand
Increasingly Better Educated Consumers Become More Demanding
the Consumer Health Market Is Highly Concentrated and Competitive
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services 2007-2012
Table 10 Life Expectancy at Birth 2007-2012
Market Data
Table 11 Sales of Consumer Health by Category: Value 2007-2012
Table 12 Sales of Consumer Health by Category: % Value Growth 2007-2012
Table 13 Consumer Health Company Shares 2008-2012
Table 14 Consumer Health Brand Shares 2009-2012
Table 15 Sales of Consumer Health by Distribution Format: % Analysis 2007-2012
Table 16 Sales of Consumer Health by Category and Distribution Format: % Analysis 2012
Table 17 Forecast Sales of Consumer Health by Category: Value 2012-2017
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2012-2017
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Summary 1 OTC: Switches 2010-2012
Definitions
Sources
Summary 2 Research Sources

Note: Product cover images may vary from those shown

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