Mexico Consumer Electronics Report Q1 2016

  • ID: 3495088
  • November 2015
  • Region: Mexico
  • 65 pages
  • Business Monitor International
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The consumer electronics market is forecast to move to a much stronger footing in 2016 with growth of 7.8% forecast, a turnaround from the contraction in spending in 2015 when peso depreciation eroded Mexican household purchasing power for imported devices. We expect the PC and AV markets to benefit most from the improved economic backdrop as deferred purchases from 2015 are unlocked. Over the medium term, income growth will increase the spending potential of households, both deepening the market through new entrants and reducing the price sensitivity that characterised the mass market in 2015 - and therefore offering vendors the opportunity increase volumes and sell a greater share of higher margin devices. This industry forecasts total consumer electronics device spending will increase at a CAGR of 7.3% 2016-2019 to a total of almost USD19.2bn in 2019.

Latest Updates & Industry Developments
- Computer Hardware Sales: USD6.9bn in 2016 to USD9.1bn in 2019, a CAGR of 9.3%. Household income growth will underpin robust expansion of PC market in value and volume terms, while enterprise hardware spending expected to accelerate as business sentiment strengthens.

- AV Sales: USD2.6bn in 2016 to USD3.2bn in 2019, a CAGR of 7.2%. Digital TV set upgrades and LED/
LCD spending growth will drive AV spending over the medium term as price sensitivity is alleviated in the mid-market.

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Consumer Electronics Market

Industry Forecast

Recent Developments

Structural Trends
Table: Consumer Electronics Overview (Mexico 2013-2019)

Industry Risk Reward Index
Table: Americas Risk/Rewards Index, Q1 2016

Market Overview

Table: PC Sales (Mexico 2013-2019)

Table: AV Sales (Mexico 2013-2019)
Table: Household TV Access By Transmission Technology

Mobile Handsets
Table: Mobile Communications (Mexico 2013-2019)

Competitive Landscape

International Companies
Table: Office Depot
Table: Panasonic

Local Companies
Table: Famsa
Table: Texa
Table: Vanta

Industry Trends And Developments
Table: Electronics Manufacturing Output (MXNmn), 2003-2012
Table: Mexico ICT Trade Balance (MXNmn), 2005-2013
Table: FDI By LCD TV Set Manufacturers In Mexico

Regulatory Development
Table: Five Digital Strategy Pillars

Demographic Forecast

Demographic Outlook
Table: Population Headline Indicators (Mexico 1990-2025)
Table: Key Population Ratios (Mexico 1990-2025)
Table: Urban/Rural Population & Life Expectancy (Mexico 1990-2025)
Table: Population By Age Group (Mexico 1990-2025)
Table: Population By Age Group % (Mexico 1990-2025)


Industry Forecast Methodology

Sector-Specific Methodology


Risk/Reward Index Methodology

Sector-Specific Methodology
Table: Consumer Electronics Risk/Reward Index Indicators
Table: Weighting Of Indicators

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown





Our Clients

  • Hewlett-Packard Company
  • Microsoft Corporation
  • Philips N.V.
  • SONY Corporation
  • Cypress Semiconductor Corporation
  • Panasonic Corporation