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The International Market for Dairy Alternatives

Leatherhead Food International, Jan 2003


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This new report assesses the global market for dairy alternatives, covering current and future market trends and new product trends. A key feature of the report is a consumer survey carried out in the UK. In addition, subjects discussed in the report include main consumer drivers, future prospects and opportunities and a summary of major companies and brands in the sector.

An invaluable assessment of the global market for dairy alternatives, identifying future prospects for this dynamic sector.

Featuring:
• Original consumer and industry research
• Main consumer drivers, including major health concerns
• Current and future market trends in the world’s key countries
• New product trends around the world
• Summary of major companies and brands operating in this sector
• Future prospects and opportunities

Key Features

• Results of original consumer research
• Analyses current and future trends in this USD2bn market
• Identifies the major companies and brands pushing this emerging market
• Reviews recent product activity, highlighting the growing interest in chilled products and value added lines
• Identifies the key factors driving consumer purchase of dairy alternatives such as allergy/ intolerance, women’s health issues and heart health etc.
• Discusses the way forward for dairy alternatives, forecast to increase by around 16% per annum.

Helping you to:

Maximise your business’ potential by:
• Pinpointing the main consumer drivers, leading to a more informed approach to marketing and product positioning
• Identifying opportunities in the market and capitalise on the sector’s dynamic growth
• Monitoring corporate trends in this sector, uncovering potential targets for acquisition or strategic alliances
• Assessing trends in NPD and identify areas of untapped potential
• Visualising the future possibilities offered by this growing niche



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