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Organic LED Market by Product Type, Technology and End Use: Global Opportunity Analysis and Industry Forecast, 2020-2027

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    Report

  • 350 Pages
  • April 2020
  • Region: Global
  • Allied Market Research
  • ID: 5118808
The global OLED technology market is predicted to show a promising growth during the forecast period owing to the increased demand for energy efficient and eco-friendly lighting products that would consume less energy. This is the major factor driving the global OLED market. OLEDs are primarily used for display and lighting functions. Based on the rapid technological developments, OLED technology has shown drastic improvement in the past few years.

OLED technology is witnessing wide acceptance and would expand its growth in the display and lighting market in future. Currently OLED technology is in its growing stage; however, with the technological developments taking place it will soon have a major position in the market. Based on features offered by the OLED technology, it is increasingly becoming popular among the end users. Low power consumption, enhanced efficiency, better picture quality, and flexibility are some of the advantages associated with the OLED technology. In addition, a rise in awareness among users and increase in demand for eco-friendly lighting products would lead to rapid growth of the overall OLED market during the forecast period. However, the high price of OLED technology acts as a major limiting factor for the growth of this technology. Advancement in technology would help the OLED light manufacturing companies to reduce the overall cost of production of OLED.

Factors such as high demand for cost effective and energy-saving OLED lighting, increase in government initiatives toward OLED adoption, and growth in display and large screen backlight market act as major drivers, driving market growth globally. However, problems pertaining to high cost of the technology and various technological limitations hamper market growth to a certain extent. Furthermore, increase in demand for eco-friendly lighting solutions and increase in adoption of smart lighting system is expected to offer lucrative opportunities to the market.

The global organic LED market is segmented into product type, technology, end use, and region. On the basis of product type, the market is bifurcated into displays and lightings. By technology, it is divided into PMOLED, AMOLED, transparent OLED, top-emitting OLED, foldable OLED, and white OLED. On the basis of end use, the market is categorized into consumer electronics, automotive, retail, industrial, commercial, aerospace & defense, healthcare, and others. By region, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA, along with its prominent countries.

The key organic LED market leaders profiled in the report include LG Electronics, Philips, OSRAM, Samsung Electronics, Panasonic Corporation, AU Optronics, CREE, GE Lighting, Eaton, and Dialight PLC.

These key players have adopted strategies, such as product portfolio expansion, mergers & acquisitions, agreements, geographical expansion, and collaborations to enhance their market penetration.

KEY BENEFITS FOR STAKEHOLDERS
  • This study includes the analytical depiction of the organic OLED market forecast along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information regarding the key drivers, restraints, and opportunities in the organic LED market.
  • The organic LED market growth is quantitatively analyzed from 2019 to 2027 to highlight the financial competency of the industry.
  • Porter’s five forces analysis illustrates the potency of the buyers and suppliers in the industry.

GLOBAL ORGANIC OLED MARKET SEGMENTATION

BY PRODUCT TYPE:
  • Display
  • Lighting

BY TECHNOLOGY:
  • Passive-Matrix OLED (PMOLED)
  • Active-Matrix OLED (AMOLED)
  • Transparent OLED
  • Top-Emitting OLED
  • Foldable OLED
  • White OLED

BY END USE:
  • Consumer Electronics
  • Automotive
  • Retail
  • Industrial
  • Commercial
  • Aerospace & Defense
  • Healthcare
  • Others

BY REGION
  • North America
  • U.S.
  • Canada
  • Mexico
  • Europe
  • UK
  • Germany
  • France
  • Russia
  • Rest of Europe
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Rest of Asia-Pacific
  • LAMEA
  • Latin America
  • Middle East
  • Africa

Table of Contents

Chapter 1: Introduction
1.1. Report Description
1.2. Key Benefits for Stakeholders
1.3. Key Market Segments
1.4. Research Methodology
1.4.1. Primary Research
1.4.2. Secondary Research
1.4.3. Analyst Tools and Models
Chapter 2: Executive Summary
2.1. Key Findings
2.1.1. Top Impacting Factors
2.1.2. Top Investment Pockets
2.2. Cxo Perspective
Chapter 3: Market Overview
3.1. Market Definition and Scope
3.2. Key Forces Shaping Organic Led Market
3.2.1. Moderate Bargaining Power of Suppliers
3.2.2. High Threat of New Entrants
3.2.3. Moderate Threat of Substitutes
3.2.4. Moderate Intensity of Rivalry
3.2.5. Moderate Bargaining Power of Buyers
3.3. Patent Analysis
3.3.1. Organic Led Market, by Applicant (2015-2019)
3.3.2. Organic Led Market, by Region (2015-2019)
3.4. Market Dynamics
3.4.1. Drivers
3.4.1.1. High-Demand for Cost-Effective and Energy-Saving Oled Lighting
3.4.1.2. Increase in Government Initiatives Towards Oled Adoption
3.4.1.3. Growth in Display and Large Screen Backlight Market
3.4.2. Restraint
3.4.2.1. High Cost of the Technology
3.4.2.2. Technological Limitations
3.4.3. Opportunity
3.4.3.1. Increasing Demand for Eco-Friendly Lighting Solutions
3.4.3.2. Increase in Adoption of Smart Lighting System
Chapter 4: Organic Led Market, by Product Type
4.1. Overview
4.2. Display
4.2.1. Key Market Trends, Growth Factors, and Opportunities
4.2.2. Market Size and Forecast, by Region
4.2.3. Market Analysis by Country
4.3. Lighting
4.3.1. Key Market Trends, Growth Factors, and Opportunities
4.3.2. Market Size and Forecast, by Region
4.3.3. Market Analysis by Country
Chapter 5: Organic Led Market, by Technology
5.1. Overview
5.2. Passive-Matrix Oled (Pmoled)
5.2.1. Key Market Trends, Growth Factors, and Opportunities
5.2.2. Market Size and Forecast, by Region
5.2.3. Market Analysis by Country
5.3. Active-Matrix Oled (Amoled)
5.3.1. Key Market Trends, Growth Factors, and Opportunities
5.3.2. Market Size and Forecast, by Region
5.3.3. Market Analysis by Country
5.4. Transparent Oled
5.4.1. Key Market Trends, Growth Factors, and Opportunities
5.4.2. Market Size and Forecast, by Region
5.4.3. Market Analysis by Country
5.5. Top-Emitting Oled
5.5.1. Key Market Trends, Growth Factors, and Opportunities
5.5.2. Market Size and Forecast, by Region
5.5.3. Market Analysis by Country
5.6. Foldable Oled
5.6.1. Key Market Trends, Growth Factors, and Opportunities
5.6.2. Market Size and Forecast, by Region
5.6.3. Market Analysis by Country
5.7. White Oled
5.7.1. Key Market Trends, Growth Factors, and Opportunities
5.7.2. Market Size and Forecast, by Region
5.7.3. Market Analysis by Country
Chapter 6: Organic Led Market, by End Use
6.1. Overview
6.2. Consumer Electronics
6.2.1. Key Market Trends, Growth Factors, and Opportunities
6.2.2. Market Size and Forecast, by Region
6.2.3. Market Analysis by Country
6.3. Automotive
6.3.1. Key Market Trends, Growth Factors, and Opportunities
6.3.2. Market Size and Forecast, by Region
6.3.3. Market Analysis by Country
6.4. Retail
6.4.1. Key Market Trends, Growth Factors, and Opportunities
6.4.2. Market Size and Forecast, by Region
6.4.3. Market Analysis by Country
6.5. Industrial
6.5.1. Key Market Trends, Growth Factors, and Opportunities
6.5.2. Market Size and Forecast, by Region
6.5.3. Market Analysis by Country
6.6. Commercial
6.6.1. Key Market Trends, Growth Factors, and Opportunities
6.6.2. Market Size and Forecast, by Region
6.6.3. Market Analysis by Country
6.7. Aerospace & Defense
6.7.1. Key Market Trends, Growth Factors, and Opportunities
6.7.2. Market Size and Forecast, by Region
6.7.3. Market Analysis by Country
6.8. Healthcare
6.8.1. Key Market Trends, Growth Factors, and Opportunities
6.8.2. Market Size and Forecast, by Region
6.8.3. Market Analysis by Country
6.9. Others
6.9.1. Key Market Trends, Growth Factors, and Opportunities
6.9.2. Market Size and Forecast, by Region
6.9.3. Market Analysis by Country
Chapter 7: Organic Led Market, by Region
7.1. Overview
7.2. North America
7.2.1. Key Market Trends, Growth Factors, and Opportunities
7.2.2. Market Size and Forecast, by Product Type
7.2.3. Market Size and Forecast, by Type
7.2.4. Market Size and Forecast, by End Use
7.2.5. Market Analysis by Country
7.2.5.1. U. S.
7.2.5.1.1. Market Size and Forecast, by Product Type
7.2.5.1.2. Market Size and Forecast, by Product Type
7.2.5.1.3. Market Size and Forecast, by End Use
7.2.5.2. Canada
7.2.5.2.1. Market Size and Forecast, by Product Type
7.2.5.2.2. Market Size and Forecast, by Product Type
7.2.5.2.3. Market Size and Forecast, by End Use
7.2.5.3. Mexico
7.2.5.3.1. Market Size and Forecast, by Product Type
7.2.5.3.2. Market Size and Forecast, by Product Type
7.2.5.3.3. Market Size and Forecast, by End Use
7.3. Europe
7.3.1. Key Market Trends, Growth Factors, and Opportunities
7.3.2. Market Size and Forecast, by Product Type
7.3.3. Market Size and Forecast, by Type
7.3.4. Market Size and Forecast, by End Use
7.3.5. Market Analysis by Country
7.3.5.1. UK
7.3.5.1.1. Market Size and Forecast, by Product Type
7.3.5.1.2. Market Size and Forecast, by Product Type
7.3.5.1.3. Market Size and Forecast, by End Use
7.3.5.2. Germany
7.3.5.2.1. Market Size and Forecast, by Product Type
7.3.5.2.2. Market Size and Forecast, by Product Type
7.3.5.2.3. Market Size and Forecast, by End Use
7.3.5.3. France
7.3.5.3.1. Market Size and Forecast, by Product Type
7.3.5.3.2. Market Size and Forecast, by Product Type
7.3.5.3.3. Market Size and Forecast, by End Use
7.3.5.4. Russia
7.3.5.4.1. Market Size and Forecast, by Product Type
7.3.5.4.2. Market Size and Forecast, by Product Type
7.3.5.4.3. Market Size and Forecast, by End Use
7.3.5.5. Rest of Europe
7.3.5.5.1. Market Size and Forecast, by Product Type
7.3.5.5.2. Market Size and Forecast, by Product Type
7.3.5.5.3. Market Size and Forecast, by End Use
7.4. Asia-Pacific
7.4.1. Key Market Trends, Growth Factors, and Opportunities
7.4.2. Market Size and Forecast, by Product Type
7.4.3. Market Size and Forecast, by Type
7.4.4. Market Size and Forecast, by End Use
7.4.5. Market Analysis by Country
7.4.5.1. China
7.4.5.1.1. Market Size and Forecast, by Product Type
7.4.5.1.2. Market Size and Forecast, by Product Type
7.4.5.1.3. Market Size and Forecast, by End Use
7.4.5.2. Japan
7.4.5.2.1. Market Size and Forecast, by Product Type
7.4.5.2.2. Market Size and Forecast, by Product Type
7.4.5.2.3. Market Size and Forecast, by End Use
7.4.5.3. India
7.4.5.3.1. Market Size and Forecast, by Product Type
7.4.5.3.2. Market Size and Forecast, by Product Type
7.4.5.3.3. Market Size and Forecast, by End Use
7.4.5.4. South Korea
7.4.5.4.1. Market Size and Forecast, by Product Type
7.4.5.4.2. Market Size and Forecast, by Product Type
7.4.5.4.3. Market Size and Forecast, by End Use
7.4.5.5. Rest of Asia-Pacific
7.4.5.5.1. Market Size and Forecast, by Product Type
7.4.5.5.2. Market Size and Forecast, by Product Type
7.4.5.5.3. Market Size and Forecast, by End Use
7.5. LAMEA
7.5.1. Key Market Trends, Growth Factors, and Opportunities
7.5.2. Market Size and Forecast, by Product Type
7.5.3. Market Size and Forecast, by Type
7.5.4. Market Size and Forecast, by End Use
7.5.5. Market Analysis by Country
7.5.5.1. Latin America
7.5.5.1.1. Market Size and Forecast, by Product Type
7.5.5.1.2. Market Size and Forecast, by Product Type
7.5.5.1.3. Market Size and Forecast, by End Use
7.5.5.2. Middle East
7.5.5.2.1. Market Size and Forecast, by Product Type
7.5.5.2.2. Market Size and Forecast, by Product Type
7.5.5.2.3. Market Size and Forecast, by End Use
7.5.5.3. Africa
7.5.5.3.1. Market Size and Forecast, by Product Type
7.5.5.3.2. Market Size and Forecast, by Product Type
7.5.5.3.3. Market Size and Forecast, by End Use
Chapter 8: Competitive Landscape
8.1. Introduction
8.2. Market Share Analysis of Top Players, 2019 (%)
8.3. Top Winning Strategies
8.3.1. Top Winning Strategies, by Year
8.3.2. Top Winning Strategies, by Development
8.3.3. Top Winning Strategies, by Company
8.4. Product Mapping of Top 10 Player
8.5. Competitive Dashboard
8.6. Competitive Heatmap
Chapter 9: Company Profiles
9.1. Au Optronics Corporation
9.1.1. Company Overview
9.1.2. Key Executive
9.1.3. Company Snapshot
9.1.4. Operating Business Segments
9.1.5. Product Portfolio
9.1.6. R&D Expenditure
9.1.7. Business Performance
9.1.8. Key Strategic Moves and Developments
9.2. Cree, Inc.
9.2.1. Company Overview
9.2.2. Company Snapshot
9.2.3. Operating Business Segments
9.2.4. Product Portfolio
9.2.5. R&D Expenditure
9.2.6. Business Performance
9.3. Eaton Corporation
9.3.1. Company Overview
9.3.2. Company Snapshot
9.3.3. Operating Business Segments
9.3.4. Product Portfolio
9.3.5. R&D Expenditure
9.3.6. Business Performance
9.3.7. Key Strategic Moves and Developments
9.4. General Electric
9.4.1. Company Overview
9.4.2. Company Snapshot
9.4.3. Operating Business Segments
9.4.4. Product Portfolio
9.4.5. Business Performance
9.4.6. Key Strategic Moves and Developments
9.5. Lg Innotek Co. Ltd
9.5.1. Company Overview
9.5.2. Company Snapshot
9.5.3. Operating Business Segments
9.5.4. Product Portfolio
9.5.5. Business Performance
9.5.6. Key Strategic Moves and Developments
9.6. Osram (Ams Ag)
9.6.1. Company Overview
9.6.2. Company Snapshot
9.6.3. Operating Business Segments
9.6.4. Product Portfolio
9.6.5. R&D Expenditure
9.6.6. Business Performance
9.6.7. Key Strategic Moves and Developments
9.7. Panasonic Corporation
9.7.1. Company Overview
9.7.2. Company Snapshot
9.7.3. Operating Business Segments
9.7.4. Product Portfolio
9.7.5. R&D Expenditure
9.7.6. Business Performance
9.8. Koninklijke Philips N. V.
9.8.1. Company Overview
9.8.2. Company Snapshot
9.8.3. Operating Business Segments
9.8.4. Product Portfolio
9.8.5. Business Performance
9.8.6. Key Strategic Moves and Developments
9.9. Samsung Electronics Co. Ltd.
9.9.1. Company Overview
9.9.2. Company Snapshot
9.9.3. Operating Business Segments
9.9.4. Product Portfolio
9.9.5. R&D Expenditure
9.9.6. Business Performance
9.9.7. Key Strategic Moves and Developments
9.10. Universal Display Corporation
9.10.1. Company Overview
9.10.2. Company Snapshot
9.10.3. Operating Business Segments
9.10.4. Product Portfolio
9.10.5. R&D Expenditure
9.10.6. Business Performance
9.10.7. Key Strategic Moves and Developments

Executive Summary

According to the report titled, 'Organic LED Market by Product Type,Technology, and End Use: Opportunity Analysis and Industry Forecast, 2020-2027', the global organic LED market size was valued at $32,463.5 million in 2019, and is projected to reach $203,069.9 million by 2027, registering a CAGR of 21.7% from 2020 to 2027.

OLED, also known as organic light emitting diode is a flat light emitting diode technology which is developed by placing thin organic films between two conductors. OLED is one of the most promising display and lighting technologies that has the capability of offering power efficiency lighting and is superior compared to the fluorescent tubes and incandescent bulbs. OLED technology helps the end user to create flexible display and lighting panels.

As per organic LED market forecast, OLED technology is witnessing wide acceptance and would expand its growth in the display and lighting market in future. Currently OLED technology is in its growing stage; however, with the technological developments taking place it will soon have a major position in the market. Based on features offered by the OLED technology, it is increasingly becoming popular among the end users. Low power consumption, enhanced efficiency, better picture quality, and flexibility are some of the advantages associated with the OLED technology. In addition, rise in awareness among users and increase in demand for eco-friendly lighting products would lead to rapid growth of the overall OLED market during the forecast period. However, the high price of OLED technology acts as a major limiting factor for the growth of this technology. Advancement in technology would help the OLED light manufacturing companies to reduce the overall cost of production of OLED.

The global organic LED market is predicted to show a promising growth during the forecast period owing to the increased demand for energy efficient and eco-friendly lighting products that would consume less energy. This is the major factor driving the global OLED market. OLEDs are primarily used for display and lighting functions. Based on the rapid technological developments taking place, OLED technology has shown drastic improvement in the past few years.

According to organic LED market trends, governments from various countries have focused on deploying OLED technology-based lights to curb cost and pollution. The positive attitude of various countries toward the adoption of OLED lighting technology propels the growth of the global market. For instance, the German Government provides subsidies to municipalities to replace lightings in publicly owned facilities such as old street lighting with new OLED technology.

Furthermore, Middle East countries has the presence of 'The Middle East Lighting Association (MELA)” , which is an international non-profit association formed by the partnership of Gulf Advanced Lighting, GE Lighting, Osram, Philips Lighting and Tridonic. MELA principle aims to represent the interests of the leading lighting product manufacturers in their support to legislators across the region in drafting and implementing policy, standards, and regulations for lighting related products and services across the Middle East region. In addition, the association is dedicated toward promoting energy efficient lighting practice for the benefit of global environment, human comfort, and health & safety of consumers. Therefore, all these increasing government mandates and initiatives toward the adoption of OLED lighting system significantly fuel the organic LED market growth globally.

OLED display and lighting in automotive segment is mostly used for heads up display, dashboard displays, and digital rear-view and internal mirrors, internal lightings, and other external lightings. During the current scenes, several car models uses PMOLED displays in its dashboard. In 2016 Audi unveiled the 2016 TT RS, which sports optional OLED taillights, and the first commercial car to sport the new lighting technology. In addition, in 2017 Audi started using OLED taillights and OLED displays in all its cars.

Key Findings Of The Study

By product type, the display segment generated the highest revenue in theglobal organic LEDmarket size in 2019.
By technology, the PMOLED segment generated the highest revenue in the global organic LED market in 2019
By end use, the consumer electronics segment generated the highest revenue in the global organic LED market share in 2019.

The key organic LED market leaders profiled in the report include LG Electronics, Philips, OSRAM, Samsung Electronics, Panasonic Corporation, AU Optronics, CREE, GE Lighting, Eaton, and Dialight PLC. These key players have adopted strategies, such as product portfolio expansion, mergers & acquisitions, agreements, geographical expansion, and collaborations, to enhance their market penetra

Companies Mentioned

  • LG Electronics
  • Philips
  • OSRAM
  • Samsung Electronics
  • Panasonic Corporation
  • AU Optronics
  • CREE
  • GE Lighting
  • Eaton
  • Dialight PL

Methodology

The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.

They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.

They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:

  • Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic news articles and other related releases for market evaluation
  • Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast

Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.

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