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The Market for Heart Benefit Foods - An International Global Analysis
Leatherhead Food International, March 2005
Heart-benefit foods is just one area of the international functional foods market, but one that has been developing strongly over the past few years in response to rising concern over the incidence of CVD, ongoing product and market development in heart-health ingredients such as phytosterols and omega-3 fatty acids, and regulatory developments, particularly in the key US market, that have allowed certain claims to be linked to particular foods and ingredients.
Since our 2001 Heart Benefit Foods report, activity in the area has accelerated strongly, with over 90 launches recorded over a 2-year period. At the same time, many of the market sectors that were in their infancy four years ago have now become established and are continuing to develop, segment and extend, while pioneering ingredients and technologies in the sector are now coming into standard use. This new edition will update you on recent developments, current trends and future prospects in this dynamic and evolving market. and associated ingredients technology.
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