Kuwait Consumer Electronics Report Q1 2016

  • ID: 3518037
  • December 2015
  • Region: Kuwait
  • 54 pages
  • Business Monitor International
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We downgraded the outlook for 2015 in our Q415 report update to reflect the drag on demand coming from a weak Kuwait economic outlook due to the prolonged global oil price slump, a factor that was weighing in on consumer confidence. Nevertheless, we believe the market will return to positive growth in 2016 as population grows and the economy stabilises in 2016 and beyond, over the course of our forecast period. Opportunities will still remain limited compared to emerging markets due to the high penetration of smartphones and tablets, which means there remains only a small pool of first time buyers for vendors to target. Nevertheless, Kuwait has one of the highest GDP per capita levels in the world and consumers have demonstrated their preference for luxury items and fashionable brands such as Apple. We expect this trend to continue over the next four years, ensuring Kuwait's consumer electronics market remains highly lucrative in per capita terms.

Latest Updates And Industry Developments
- PC Sales: USD407mn in 2015 to USD396mn in 2016. Economic weakness will exacerbate the negative trend due to contraction in the tablet market and a high degree of overall saturation.

- AV Sales: USD333mn in 2015 to USD338mn in 2016, up 1.5% in US dollar terms. Forecast was downgraded in Q415, with economic weakness expected to result in deferred purchases and substitution for cheaper models. The market will return to growth in 2016 and remain positive until 2018.

- Handset Sales: USD572mn in 2015 to USD584mn in 2016, an increase of 2.1% in US dollar terms.

Although smartphone penetration is high in Kuwait, which will see demand growth decelerate, the high replacement rate and premium orientation of Kuwaiti nationals will ensure the market remains buoyant in 2016.

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Latest Updates And Industry Developments


Consumer Electronics Market

Industry Forecast

Latest Updates

Structural Trends
Table: Consumer Electronics Overview (Kuwait 2013-2019)

Industry Risk Reward Index
Table: MEA Consumer Electronics Risk/Rewards Index, Q116

Market Overview

Recent Developments

Table: PC Sales (Kuwait 2013-2019)

Table: AV Sales (Kuwait 2013-2019)

Mobile Handsets
Table: Mobile Communications (Kuwait 2013-2019)

Competitive Landscape

Local Companies
Table: Al-Babtain Electronics Company
Table: Alghanim Industries
Table: Almasa Holdings
Table: Redington Kuwait

International Companies
Table: Dell
Table: Toshiba

Regulatory Development
Table: Regulatory Authorities

Regulatory News

Demographic Forecast
Table: Population Headline Indicators (Kuwait 1990-2025)
Table: Key Population Ratios (Kuwait 1990-2025)
Table: Urban/Rural Population & Life Expectancy (Kuwait 1990-2025)
Table: Population By Age Group (Kuwait 1990-2025)
Table: Population By Age Group % (Kuwait 1990-2025)


Industry Forecast Methodology

Sector-Specific Methodology


Risk/Reward Index Methodology

Sector-Specific Methodology
Table: Consumer Electronics Risk/Reward Index Indicators
Table: Weighting Of Indicators

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Note: Product cover images may vary from those shown





Our Clients

  • Hewlett-Packard Company
  • Microsoft Corporation
  • Philips N.V.
  • SONY Corporation
  • Cypress Semiconductor Corporation
  • Panasonic Corporation