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Camping and Caravanning Market Report 2002

  • ID: 3529
  • January 2002
  • Region: United Kingdom
  • Key Note Ltd
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The UK camping and caravanning market can be classified into two main sectors: camping and caravan equipment and camping and caravan services. In 2001, the turnover of the camping and caravan equipment market was £1.12bn.

With over a million caravans in use, caravanning has become one of the fastest-growing leisure activities in the UK. Generally, the camping and caravanning market benefits from the increasing trend towards independent activity holidays and short-break holidays, particularly among families.

Recent value growth can be attributed mainly to the growing sophistication in the marketplace, with consumers buying more quality models and improved designs of residential park homes. There has also been increased consolidation in the industry since 1995, which has resulted in the development of niche markets and new brands.

In the caravan sector, the growing trend towards stationary caravans and residential park homes continues, due mainly to the improved quality of parks and facilities. Manufacturers have capitalised on the desire for second homes, mostly on the part of older consumers.

To combat rising continental imports, leading caravan manufacturers READ MORE >

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Executive Summary 1
1. Market Definition 2
REPORT COVERAGE 2
Table 1: The UK Camping and Caravan Equipment Market by Value (£m and %), 2000
MARKET SECTORS 2
Caravans 2
Motorhomes 2
Caravan Holiday Homes 3
Residential Park Homes 3
Camping Equipment 3
MARKET TRENDS 3
Caravanning Trends 3
Continental Influence 4
Motorhomes 4
Safety and Convenience 4
MARKET POSITION 5
The UK 5
Overseas 5
KEY TRADE ASSOCIATIONS 6
British Holiday & Home Parks Association 6
European Caravan Federation 6
European Federation of Campsite Organisation 6
National Caravan Council 6
Outdoor Industries Association 7
2. Market Size 8
THE TOTAL MARKET 8
Table 2: The UK Caravan and Camping Equipment Market by Value (£m at rsp), 1997-2001 8
BY MARKET SECTOR 8
Caravans 8
Table 3: The UK Caravan Market by Value (£m at rsp),1997-2001 9
Table 4: The UK Caravan Market by Sector by Value (£m at rsp), 1997-2001 9
Caravan Production 10
Motorhomes 10
Park Operators 11
Camping Equipment 11
Table 5: The UK Camping Equipment Market by Value (£m at rsp),
1997-2001 11
Table 6: The UK Camping Equipment Market by Sector by Value (£m at rsp and %), 20001 2
Camping Accessories 12
Tents 12
OVERSEAS TRADE 13
Table 7: Overseas Trade for Trailers and Semi-Trailers of the Caravan Type for Housing and Camping by Value and Volume (£000 and number),
1999 and 2000 14
Imports 14
Table 8: Imports of Folding Caravans/Tourers by Country of Origin by Value
(£m and % of total),
1999 and 2000 15
Table 9: Imports of Tents by Type of Material (£m), 1998-2000 15
Exports 16
Table 10: Exports of Folding Caravans/Tourers by Country of Destination
(£m and %), 1999 and 2000 16
3. Industry Background 18
RECENT HISTORY 18
NUMBER OF COMPANIES 18
Table 11: Number of
VAT-Based Enterprises Engaged in the Manufacture of Caravans by Turnover Sizeband (£000 and %), 2001 19
Table 12: Number of
VAT-Based Accommodation Providers by Turnover Sizeband (£000 and %), 2001 20
EMPLOYMENT 21
REGIONAL VARIATIONS IN THE MARKETPLACE 21
DISTRIBUTION 21
HOW ROBUST IS THE
MARKET? 22
LEGISLATION 22
4. Competitor Analysis 24
THE MARKETPLACE 24
MARKET LEADERS 25
Caravan and Caravan Equipment Manufacturers 25
Adam Dale Industries Ltd 25
Atlas Caravan Co. Ltd 25
Auto-Sleepers Group Ltd 26
Auto-Trail V.R. Ltd 26
Avondale Property (Holdings) Ltd 27
Bailey Caravans Ltd 27
Burndene Investments
PLC 28
Cosalt PLC 28
Don Amott Caravans Ltd 29
Haven Leisure Ltd 29
The Explorer Group Ltd 30
Lunar Caravans Ltd 30
Omar Homes Ltd 31
Stately-Albion Ltd 31
Camping Equipment 31
Table 13: Selected Leading Camping Equipment Companies, 2001 32
Aladdin Sales & Marketing Ltd 33
Burton McCall Ltd 33
Coleman UK PLC 33
Conway Products Ltd 34
Gelert Ltd 34
Vango (Scotland) Ltd 34
Park Operators 35
Bourne Leisure Group Ltd 35
The Caravan Club Ltd 35
OUTSIDE SUPPLIERS 36
Caravan Components 36
Overseas Suppliers 37
Specialist Financial
Services 37
Refurbishment Services 37
ADVERTISING AND PROMOTION 38
Table 14: Main Media Advertising Expenditure on Caravans and Motorhomes (£000),
Years to December 2000 and 2001 38
Camping & Caravanning Club 39
Lloyds Black Horse Caravan Finance 39
National Outdoor Welcome Campaign 2002 39
Outdoor Industry Association 39
Trade Exhibitions 39
5. Strengths, Weaknesses, Opportunities and Threats 41
STRENGTHS 41
WEAKNESSES 41
OPPORTUNITIES 41
THREATS 42
6. Buying Behaviour 43
CONSUMER PENETRATION 43
Table 15: Ownership of Caravans and Camping Equipment (% of adults), 2001 43
Ownership by Age 43
Table 16: Ownership of Caravans and Camping Equipment by Age (% of adults), 2001 44
Ownership by Socio-Economic Group 44
Table 17: Ownership of Caravans and Camping Equipment by Social Grade
(% of adults), 2001 45
PURCHASING PATTERNS 45
Table 18: Purchasing Patterns of Caravans and Camping Equipment (% of adults), 2001 46
7. Current Issues 47
CORPORATE ACTIVITY 47
ABI (UK) Ltd 47
Barron Group Ltd 47
Blue Anchor Leisure Ltd 47
Coachman Caravans
Company Ltd 47
Park Resorts Ltd 48
Terra Nova/Go Gas 48
FOOT-AND-MOUTH
OUTBREAK 48
LEGISLATION 48
End of Life Vehicles 48
VAT Act 1994 49
New Vehicle Registration 49
THE ROLE OF THE
INTERNET 49
8. The Global Market 51
REGISTRATION TRENDS 51
Table 19: Registration of Touring Caravans,
1997-2000 51
Table 20: Registration of Motorhomes, 1997-2000 52
EUROPE 52
Germany 53
AUSTRALIA 53
JAPAN 54
CONSUMER BEHAVIOUR 54
US Perception of European Camping 54
RECENT DEVELOPMENTS 55
Electrolux Leisure
Appliances 55
Trigano 55
LEADING SUPPLIERS 55
9. Forecasts 56
INTRODUCTION 56
FUTURE TRENDS 56
Demographic Changes 56
Table 21: The Forecast UK Population by Age Group, 1999-2006 57
Market Segmentation 57
Product Development 57
Technological Changes 58
Competitor Forecasts 58
FORECASTS 2002 to 2006 58
Table 22: The Forecast UK Caravan and Camping Equipment Market by Value (£m at rsp), 2002-2006 58
10. Company Profiles 59
Adam Dale Industries Ltd 60
Auto-Trail V.R. Ltd 62
Avondale Property (Holdings) Ltd 64
Bailey Caravans Ltd 66
Cosalt PLC 68
The Explorer Group Ltd 70
Lunar Caravans Ltd 72
Vango (Scotland) Ltd 74
Further Sources 76
Associations 76
Publications 78
Directories 80
General Sources 80
Bonnier Information
Sources 81
Government Publications 82
Other Sources 82
Understanding TGI Data 84
Number, Profile,
Penetration 84
Social Grade 85
Standard Region 85
Key Note Research 86
The Key Note
Range of Reports 87

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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