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Personal Stationery in Sweden
Euromonitor International, Sep 2010, Pages: 24
For many years the Swedish market in personal stationery has been at odds with the growth of modern information technology, which at times has threatened its sales. With computers came the idea of the paperless society, in which nobody would need printing paper any more. Quite the opposite has proved to be the case, however, as people print more than ever, resulting in increased sales of printing paper in Sweden.
The Personal Stationeryin Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Envelopes, Giftwrap and Accessories, Greeting Cards, Notebooks, Notepaper and Blank Notelet Sets, Pads, Personal Organisers, Printing Paper.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Personal Stationery market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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