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Soft Drinks in Nigeria to 2010
Datamonitor, Sep 2006, Pages: 144
This databook is a detailed information resource covering all the key data points on Soft Drinks in Nigeria. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2005 and full forecasts to 2010.
Scope of this title: - Contains information on 6 categories: Bottled water, RTD tea & coffee, Concentrates, Juices, Carbonates & Functional drinks. - Provides market value, volume, expenditure and consumption data by market, segment and subsegment. - Includes company and brand share data by category, as well as distribution channel data. - Contains market value segmentation by demographic group.
Highlights of this title: - The market for Soft Drinks in Nigeria increased between 2000-2005, growing at an average annual rate of 8.3%. - The leading company in the market in 2005 was PepsiCo, Inc.. The second-largest player was Coca-Cola HBC SA with The Coca-Cola Company in third place.
Reasons to order your copy: - Discover the major quantitative trends affecting the Soft Drinks markets. - Understand consumers consumption and expenditure patterns. - Understand the future direction of the market with reliable historical data and full five year forecasting.
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