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Haircare in Poland to 2010


Description: This databook is a detailed information resource covering all the key data points on Haircare in Poland. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2005 and full forecasts to 2010.

Scope of this title:
- Contains information on 5 categories: Conditioner, Hair colorants, Shampoo, Styling agents & Perms & relaxers.
- Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
- Includes company and brand share data by category, as well as distribution channel data.
- Contains market value segmentation by demographic and socioeconomic group.

Highlights of this title:
- The market for Haircare in Poland increased between 2000-2005, growing at an average annual rate of 5.3%.
- The leading company in the market in 2005 was Procter & Gamble. The second-largest player was Henkel KGaA with LOreal S.A. in third place.

Reasons to order your copy:
- Discover the major quantitative trends affecting the Haircare markets.
- Understand consumers consumption and expenditure patterns.
- Understand the future direction of the market with reliable historical data and full five year forecasting.


Contents: ABOUT US 2

List of Tables
List of Figures
16


Chapter 1.

Introduction 18
What is this report about? 18
How to use this report 18
Definitions 18


Chapter 2.

Poland haircare 24
2.1 Value 24
2.2 Volume 30
2.3 Market Share 34
2.4 Distribution 39
2.5 Expenditure & consumption per head 40
2.6 ConsumerGraphics 44


Chapter 3.

Poland conditioner 47
3.1 Value 47
3.2 Volume 52
3.3 Market Share 55
3.4 Distribution 58
3.5 Expenditure & consumption per head 59
3.6 ConsumerGraphics 62


Chapter 4.

Poland hair colorants 65
4.1 Value 65
4.2 Volume 71
4.3 Market Share 75
4.4 Distribution 78
4.5 Expenditure & consumption per head 79
4.6 ConsumerGraphics 84


Chapter 5.

Poland shampoo 87
5.1 Value 87
5.2 Volume 93
5.3 Market Share 97
5.4 Distribution 100
5.5 Expenditure & consumption per head 101
5.6 ConsumerGraphics 105


Chapter 6.

Poland styling agents 108
6.1 Value 108
6.2 Volume 114
6.3 Market Share 118
6.4 Distribution 120
6.5 Expenditure & consumption per head 121
6.6 ConsumerGraphics 126


Chapter 7.

Poland perms & relaxers 129
7.1 Value 129
7.2 Volume 134
7.3 Market Share 137
7.4 Distribution 139
7.5 Expenditure & consumption per head 140
7.6 ConsumerGraphics 143


Chapter 8.

Poland socioeconomic profile 146
8.1 Country Overview 146
8.2 Key Facts 147
8.3 Political Overview 149
8.4 Poland Economic Overview 150


Chapter 9.

Poland macroeconomic profile 151
9.1 Macroeconomic Indicators 151


Chapter 10.

Research methodology 159
10.1 Methodology overview 159
10.2 Secondary research 160
10.3 Market modelling 161
10.4 Primary research 162
10.5 Data finalisation 163
10.6 Ongoing research 163


Chapter 11.

Appendix 164
11.1 Future readings 164
11.2 Research team 164
11.3 How to contact experts in your industry
List of Tables
Table 1: Haircare category definitions 19
Table 2: Haircare distribution channels 22
Table 3: Poland Haircare value, 2000-2005 (PLN m, 2005 prices) 24
Table 4: Poland Haircare value forecast, 2005-2010 (PLN m, 2005 prices) 25
Table 5: Poland Haircare value, 2000-2005 (PLN m, nominal prices) 27
Table 6: Poland Haircare value forecast, 2005-2010 (PLN m, nominal prices) 27
Table 7: Poland Haircare value, 2000-2005 (US$ m nominal prices) 28
Table 8: Poland Haircare value forecast, 2005-2010 (US$ m nominal prices) 28
Table 9: Poland Haircare volume, 2000-2005 (Units m) 30
Table 10: Poland Haircare volume forecast, 2005-2010 (Units m) 31
Table 11: Poland Haircare brand share, by value, 2004-2005 (%) 34
Table 12: Poland Haircare value, by brand, 2004-2005 (PLN m nominal prices) 36
Table 13: Poland Haircare company share, by value, 2004-2005 (%) 38
Table 14: Poland Haircare value, by company, 2004-2005 (PLN m nominal prices) 38
Table 15: Poland Haircare distribution channels, by value, 2004-2005 (%) 39
Table 16: Poland Haircare value, by distribution channel, 2004-2005 (PLN m nominal prices) 39
Table 17: Poland Haircare expenditure per head, 2000-2005 (PLN, 2005 prices) 40
Table 18: Poland Haircare forecast expenditure per head, 2005-2010 (PLN, 2005 prices) 41
Table 19: Poland Haircare expenditure per head, 2000-2005 (US$ nominal prices) 42
Table 20: Poland Haircare forecast expenditure per head, 2005-2010 (US$ nominal prices) 42
Table 21: Poland Haircare consumption per head, 2000-2005 (Units) 43
Table 22: Poland Haircare forecast consumption per head, 2005-2010 (Units) 43
Table 23: Poland Haircare value, by age group, 2005 44
Table 24: Poland Haircare value, by income group, 2005 44
Table 25: Poland Haircare value, by gender, 2005 45
Table 26: Poland Haircare value, by marital status, 2005 45
Table 27: Poland Haircare value, by size of household, 2005 46
Table 28: Poland Haircare value, by urban/rural residence, 2005 46
Table 29: Poland Conditioner value, 2000-2005 (PLN m, 2005 prices) 47
Table 30: Poland Conditioner value forecast, 2005-2010 (PLN m, 2005 prices) 47
Table 31: Poland Conditioner value, 2000-2005 (PLN m, nominal prices) 49
Table 32: Poland Conditioner value forecast, 2005-2010 (PLN m, nominal prices) 49
Table 33: Poland Conditioner value, 2000-2005 (US$ m nominal prices) 50
Table 34: Poland Conditioner value forecast, 2005-2010 (US$ m nominal prices) 50
Table 35: Poland Conditioner volume, 2000-2005 (Units m) 52
Table 36: Poland Conditioner volume forecast, 2005-2010 (Units m) 52
Table 37: Poland Conditioner brand share, by value, 2004-2005 (%) 55
Table 38: Poland Conditioner value, by brand, 2004-2005 (PLN m nominal prices) 56
Table 39: Poland Conditioner company share, by value, 2004-2005 (%) 57
Table 40: Poland Conditioner value, by company, 2004-2005 (PLN m nominal prices) 57
Table 41: Poland Conditioner distribution channels, by value, 2004-2005 (%) 58
Table 42: Poland Conditioner value, by distribution channel, 2004-2005 (PLN m nominal prices) 58
Table 43: Poland Conditioner expenditure per head, 2000-2005 (PLN, 2005 prices) 59
Table 44: Poland Conditioner forecast expenditure per head, 2005-2010 (PLN, 2005 prices) 59
Table 45: Poland Conditioner expenditure per head, 2000-2005 (US$ nominal prices) 60
Table 46: Poland Conditioner forecast expenditure per head, 2005-2010 (US$ nominal prices) 60
Table 47: Poland Conditioner consumption per head, 2000-2005 (Units) 61
Table 48: Poland Conditioner forecast consumption per head, 2005-2010 (Units) 61
Table 49: Poland Conditioner value, by age group, 2005 62
Table 50: Poland Conditioner value, by income group, 2005 62
Table 51: Poland Conditioner value, by gender, 2005 63
Table 52: Poland Conditioner value, by marital status, 2005 63
Table 53: Poland Conditioner value, by size of household, 2005 64
Table 54: Poland Conditioner value, by urban/rural residence, 2005 64
Table 55: Poland Hair colorants value, 2000-2005 (PLN m, 2005 prices) 65
Table 56: Poland Hair colorants value forecast, 2005-2010 (PLN m, 2005 prices) 66
Table 57: Poland Hair colorants value, 2000-2005 (PLN m, nominal prices) 68
Table 58: Poland Hair colorants value forecast, 2005-2010 (PLN m, nominal prices) 68
Table 59: Poland Hair colorants value, 2000-2005 (US$ m nominal prices) 69
Table 60: Poland Hair colorants value forecast, 2005-2010 (US$ m nominal prices) 69
Table 61: Poland Hair colorants volume, 2000-2005 (Units m) 71
Table 62: Poland Hair colorants volume forecast, 2005-2010 (Units m) 72
Table 63: Poland Hair colorants brand share, by value, 2004-2005 (%) 75
Table 64: Poland Hair colorants value, by brand, 2004-2005 (PLN m nominal prices) 76
Table 65: Poland Hair colorants company share, by value, 2004-2005 (%) 77
Table 66: Poland Hair colorants value, by company, 2004-2005 (PLN m nominal prices) 77
Table 67: Poland Hair colorants distribution channels, by value, 2004-2005 (%) 78
Table 68: Poland Hair colorants value, by distribution channel, 2004-2005 (PLN m nominal price) 78
Table 69: Poland Hair colorants expenditure per head, 2000-2005 (PLN, 2005 prices) 79
Table 70: Poland Hair colorants forecast expenditure per head, 2005-2010 (PLN, 2005 prices) 80
Table 71: Poland Hair colorants expenditure per head, 2000-2005 (US$ nominal prices) 81
Table 72: Poland Hair colorants forecast expenditure per head, 2005-2010 (US$ nominal prices) 82
Table 73: Poland Hair colorants consumption per head, 2000-2005 (Units) 83
Table 74: Poland Hair colorants forecast consumption per head, 2005-2010 (Units) 83
Table 75: Poland Hair colorants value, by age group, 2005 84
Table 76: Poland Hair colorants value, by income group, 2005 84
Table 77: Poland Hair colorants value, by gender, 2005 85
Table 78: Poland Hair colorants value, by marital status, 2005 85
Table 79: Poland Hair colorants value, by size of household, 2005 86
Table 80: Poland Hair colorants value, by urban/rural residence, 2005 86
Table 81: Poland Shampoo value, 2000-2005 (PLN m, 2005 prices) 87
Table 82: Poland Shampoo value forecast, 2005-2010 (PLN m, 2005 prices) 88
Table 83: Poland Shampoo value, 2000-2005 (PLN m, nominal prices) 90
Table 84: Poland Shampoo value forecast, 2005-2010 (PLN m, nominal prices) 90
Table 85: Poland Shampoo value, 2000-2005 (US$ m nominal prices) 91
Table 86: Poland Shampoo value forecast, 2005-2010 (US$ m nominal prices) 91
Table 87: Poland Shampoo volume, 2000-2005 (Units m) 93
Table 88: Poland Shampoo volume forecast, 2005-2010 (Units m) 94
Table 89: Poland Shampoo brand share, by value, 2004-2005 (%) 97
Table 90: Poland Shampoo value, by brand, 2004-2005 (PLN m nominal prices) 98
Table 91: Poland Shampoo company share, by value, 2004-2005 (%) 99
Table 92: Poland Shampoo value, by company, 2004-2005 (PLN m nominal prices) 99
Table 93: Poland Shampoo distribution channels, by value, 2004-2005 (%) 100
Table 94: Poland Shampoo value, by distribution channel, 2004-2005 (PLN m nominal price) 100
Table 95: Poland Shampoo expenditure per head, 2000-2005 (PLN, 2005 prices) 101
Table 96: Poland Shampoo forecast expenditure per head, 2005-2010 (PLN, 2005 prices) 102
Table 97: Poland Shampoo expenditure per head, 2000-2005 (US$ nominal prices) 103
Table 98: Poland Shampoo forecast expenditure per head, 2005-2010 (US$ nominal prices) 103
Table 99: Poland Shampoo consumption per head, 2000-2005 (Units) 104
Table 100: Poland Shampoo forecast consumption per head, 2005-2010 (Units) 104
Table 101: Poland Shampoo value, by age group, 2005 105
Table 102: Poland Shampoo value, by income group, 2005 105
Table 103: Poland Shampoo value, by gender, 2005 106
Table 104: Poland Shampoo value, by marital status, 2005 106
Table 105: Poland Shampoo value, by size of household, 2005 107
Table 106: Poland Shampoo value, by urban/rural residence, 2005 107
Table 107: Poland Styling agents value, 2000-2005 (PLN m, 2005 prices) 108
Table 108: Poland Styling agents value forecast, 2005-2010 (PLN m, 2005 prices) 109
Table 109: Poland Styling agents value, 2000-2005 (PLN m, nominal prices) 111
Table 110: Poland Styling agents value forecast, 2005-2010 (PLN m, nominal prices) 111
Table 111: Poland Styling agents value, 2000-2005 (US$ m nominal prices) 112
Table 112: Poland Styling agents value forecast, 2005-2010 (US$ m nominal prices) 112
Table 113: Poland Styling agents volume, 2000-2005 (Units m) 114
Table 114: Poland Styling agents volume forecast, 2005-2010 (Units m) 115
Table 115: Poland Styling agents brand share, by value, 2004-2005 (%) 118
Table 116: Poland Styling agents value, by brand, 2004-2005 (PLN m nominal prices) 118
Table 117: Poland Styling agents company share, by value, 2004-2005 (%) 119
Table 118: Poland Styling agents value, by company, 2004-2005 (PLN m nominal prices) 119
Table 119: Poland Styling agents distribution channels, by value, 2004-2005 (%) 120
Table 120: Poland Styling agents value, by distribution channel, 2004-2005 (PLN m nominal price) 120
Table 121: Poland Styling agents expenditure per head, 2000-2005 (PLN, 2005 prices) 121
Table 122: Poland Styling agents forecast expenditure per head, 2005-2010 (PLN, 2005 prices) 122
Table 123: Poland Styling agents expenditure per head, 2000-2005 (US$ nominal prices) 123
Table 124: Poland Styling agents forecast expenditure per head, 2005-2010 (US$ nominal prices) 124
Table 125: Poland Styling agents consumption per head, 2000-2005 (Units) 125
Table 126: Poland Styling agents forecast consumption per head, 2005-2010 (Units) 125
Table 127: Poland Styling agents value, by age group, 2005 126
Table 128: Poland Styling agents value, by income group, 2005 126
Table 129: Poland Styling agents value, by gender, 2005 127
Table 130: Poland Styling agents value, by marital status, 2005 127
Table 131: Poland Styling agents value, by size of household, 2005 128
Table 132: Poland Styling agents value, by urban/rural residence, 2005 128
Table 133: Poland Perms & relaxers value, 2000-2005 (PLN m, 2005 prices) 129
Table 134: Poland Perms & relaxers value forecast, 2005-2010 (PLN m, 2005 prices) 129
Table 135: Poland Perms & relaxers value, 2000-2005 (PLN m, nominal prices) 131
Table 136: Poland Perms & relaxers value forecast, 2005-2010 (PLN m, nominal prices) 131
Table 137: Poland Perms & relaxers value, 2000-2005 (US$ m nominal prices) 132
Table 138: Poland Perms & relaxers value forecast, 2005-2010 (US$ m nominal prices) 132
Table 139: Poland Perms & relaxers volume, 2000-2005 (Units m) 134
Table 140: Poland Perms & relaxers volume forecast, 2005-2010 (Units m) 134
Table 141: Poland Perms & relaxers brand share, by value, 2004-2005 (%) 137
Table 142: Poland Perms & relaxers value, by brand, 2004-2005 (PLN m nominal prices) 137
Table 143: Poland Perms & relaxers company share, by value, 2004-2005 (%) 138
Table 144: Poland Perms & relaxers value, by company, 2004-2005 (PLN m nominal prices) 138
Table 145: Poland Perms & relaxers distribution channels, by value, 2004-2005 (%) 139
Table 146: Poland Perms & relaxers value, by distribution channel, 2004-2005 (PLN m nominal price) 139
Table 147: Poland Perms & relaxers expenditure per head, 2000-2005 (PLN, 2005 prices) 140
Table 148: Poland Perms & relaxers forecast expenditure per head, 2005-2010 (PLN, 2005 prices) 140
Table 149: Poland Perms & relaxers expenditure per head, 2000-2005 (US$ nominal prices) 141
Table 150: Poland Perms & relaxers forecast expenditure per head, 2005-2010 (US$ nominal prices) 141
Table 151: Poland Perms & relaxers consumption per head, 2000-2005 (Units) 142
Table 152: Poland Perms & relaxers forecast consumption per head, 2005-2010 (Units) 142
Table 153: Poland Perms & relaxers value, by age group, 2005 143
Table 154: Poland Perms & relaxers value, by income group, 2005 143
Table 155: Poland Perms & relaxers value, by gender, 2005 144
Table 156: Poland Perms & relaxers value, by marital status, 2005 144
Table 157: Poland Perms & relaxers value, by size of household, 2005 145
Table 158: Poland Perms & relaxers value, by urban/rural residence, 2005 145
Table 159: Poland Key Facts 147
Table 160: Poland population, by age group, 2000-2005 (millions) 151
Table 161: Poland population forecast, by age group, 2005-2010 (millions) 152
Table 162: Poland population, by gender, 2000-2005 (millions) 153
Table 163: Poland population forecast, by gender, 2005-2010 (millions) 153
Table 164: Poland real GDP, 2000-2005 (PLN bn, 2005 prices) 154
Table 165: Poland real GDP forecast, 2005-2010 (PLN bn, 2005 prices) 154
Table 166: Poland nominal GDP, 2000-2005 (PLN bn, nominal prices) 155
Table 167: Poland nominal GDP forecast, 2005-2010 (PLN bn, nominal prices) 155
Table 168: Poland real GDP, 2000-2005 (US$ bn, 2005 prices) 156
Table 169: Poland real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 156
Table 170: Poland consumer price index, 2000-2005 (2000=100) 157
Table 171: Poland consumer price index, 2005-2010 (2000=100) 157
Table 172: Poland exchange rate, 2000-2005
List of Figures
Figure 1: Poland Haircare value & value forecast, 2000-2010 (PLN m, 2005 prices) 26
Figure 2: Poland Haircare category growth comparison, by value, 2000-2010 29
Figure 3: Poland Haircare volume & volume forecast, 2000-2010 (Units m) 32
Figure 4: Poland Haircare category growth comparison, by volume, 2000-2010 33
Figure 5: Poland Conditioner value & value forecast, 2000-2010 (PLN m, 2005 prices) 48
Figure 6: Poland Conditioner segment growth comparison, by value, 2000-2010 51
Figure 7: Poland Conditioner volume & volume forecast, 2000-2010 (Units m) 53
Figure 8: Poland Conditioner category growth comparison, by volume, 2000-2010 54
Figure 9: Poland Hair colorants value & value forecast, 2000-2010 (PLN m, 2005 prices) 67
Figure 10: Poland Hair colorants segment growth comparison, by value, 2000-2010 70
Figure 11: Poland Hair colorants volume & volume forecast, 2000-2010 (Units m) 73
Figure 12: Poland Hair colorants category growth comparison, by volume, 2000-2010 74
Figure 13: Poland Shampoo value & value forecast, 2000-2010 (PLN m, 2005 prices) 89
Figure 14: Poland Shampoo segment growth comparison, by value, 2000-2010 92
Figure 15: Poland Shampoo volume & volume forecast, 2000-2010 (Units m) 95
Figure 16: Poland Shampoo category growth comparison, by volume, 2000-2010 96
Figure 17: Poland Styling agents value & value forecast, 2000-2010 (PLN m, 2005 prices) 110
Figure 18: Poland Styling agents segment growth comparison, by value, 2000-2010 113
Figure 19: Poland Styling agents volume & volume forecast, 2000-2010 (Units m) 116
Figure 20: Poland Styling agents category growth comparison, by volume, 2000-2010 117
Figure 21: Poland Perms & relaxers value & value forecast, 2000-2010 (PLN m, 2005 prices) 130
Figure 22: Poland Perms & relaxers segment growth comparison, by value, 2000-2010 133
Figure 23: Poland Perms & relaxers volume & volume forecast, 2000-2010 (Units m) 135
Figure 24: Poland Perms & relaxers category growth comparison, by volume, 2000-2010 136
Figure 25: Map of Poland 148
Figure 26: Annual data review process 160




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