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Haircare in Portugal to 2010
Datamonitor, Aug 2006, Pages: 164
This databook is a detailed information resource covering all the key data points on Haircare in Portugal. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2005 and full forecasts to 2010.
Scope of this title: - Contains information on 5 categories: Conditioner, Hair colorants, Shampoo, Styling agents & Perms & relaxers. - Provides market value, volume, expenditure and consumption data by market, segment and subsegment. - Includes company and brand share data by category, as well as distribution channel data. - Contains market value segmentation by demographic and socioeconomic group.
Highlights of this title: - The market for Haircare in Portugal increased between 2000-2005, growing at an average annual rate of 3.2%. - The leading company in the market in 2005 was LOreal S.A.. The second-largest player was Procter & Gamble with Unilever in third place.
Reasons to order your copy: - Discover the major quantitative trends affecting the Haircare markets. - Understand consumers consumption and expenditure patterns. - Understand the future direction of the market with reliable historical data and full five year forecasting.
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