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Haircare in Portugal to 2010


Description: This databook is a detailed information resource covering all the key data points on Haircare in Portugal. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2005 and full forecasts to 2010.

Scope of this title:
- Contains information on 5 categories: Conditioner, Hair colorants, Shampoo, Styling agents & Perms & relaxers.
- Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
- Includes company and brand share data by category, as well as distribution channel data.
- Contains market value segmentation by demographic and socioeconomic group.

Highlights of this title:
- The market for Haircare in Portugal increased between 2000-2005, growing at an average annual rate of 3.2%.
- The leading company in the market in 2005 was LOreal S.A.. The second-largest player was Procter & Gamble with Unilever in third place.

Reasons to order your copy:
- Discover the major quantitative trends affecting the Haircare markets.
- Understand consumers consumption and expenditure patterns.
- Understand the future direction of the market with reliable historical data and full five year forecasting.


Contents: ABOUT US 2

List of Tables
List of Figures
16


Chapter 1.

Introduction 18
What is this report about? 18
How to use this report 18
Definitions 18


Chapter 2.

Portugal haircare 24
2.1 Value 24
2.2 Volume 30
2.3 Market Share 34
2.4 Distribution 37
2.5 Expenditure & consumption per head 38
2.6 ConsumerGraphics 42


Chapter 3.

Portugal conditioner 46
3.1 Value 46
3.2 Volume 51
3.3 Market Share 54
3.4 Distribution 56
3.5 Expenditure & consumption per head 57
3.6 ConsumerGraphics 60


Chapter 4.

Portugal hair colorants 64
4.1 Value 64
4.2 Volume 70
4.3 Market Share 74
4.4 Distribution 76
4.5 Expenditure & consumption per head 77
4.6 ConsumerGraphics 82


Chapter 5.

Portugal shampoo 86
5.1 Value 86
5.2 Volume 92
5.3 Market Share 96
5.4 Distribution 98
5.5 Expenditure & consumption per head 99
5.6 ConsumerGraphics 103


Chapter 6.

Portugal styling agents 107
6.1 Value 107
6.2 Volume 113
6.3 Market Share 117
6.4 Distribution 119
6.5 Expenditure & consumption per head 120
6.6 ConsumerGraphics 125


Chapter 7.

Portugal perms & relaxers 129
7.1 Value 129
7.2 Volume 134
7.3 Market Share 137
7.4 Distribution 139
7.5 Expenditure & consumption per head 140
7.6 ConsumerGraphics 143


Chapter 8.

Portugal socioeconomic profile 147
8.1 Country Overview 147
8.2 Key Facts 148
8.3 Political Overview 150
8.4 Portugal Economic Overview 151


Chapter 9.

Portugal macroeconomic profile 152
9.1 Macroeconomic Indicators 152


Chapter 10.

Research methodology 159
10.1 Methodology overview 159
10.2 Secondary research 160
10.3 Market modelling 161
10.4 Primary research 162
10.5 Data finalisation 163
10.6 Ongoing research 163


Chapter 11.

Appendix 164
11.1 Future readings 164
11.2 Research team 164
11.3 How to contact experts in your industry
List of Tables
Table 1: Haircare category definitions 19
Table 2: Haircare distribution channels 22
Table 3: Portugal Haircare value, 2000-2005 (EUR m, 2005 prices) 24
Table 4: Portugal Haircare value forecast, 2005-2010 (EUR m, 2005 prices) 25
Table 5: Portugal Haircare value, 2000-2005 (EUR m, nominal prices) 27
Table 6: Portugal Haircare value forecast, 2005-2010 (EUR m, nominal prices) 27
Table 7: Portugal Haircare value, 2000-2005 (US$ m nominal prices) 28
Table 8: Portugal Haircare value forecast, 2005-2010 (US$ m nominal prices) 28
Table 9: Portugal Haircare volume, 2000-2005 (Units m) 30
Table 10: Portugal Haircare volume forecast, 2005-2010 (Units m) 31
Table 11: Portugal Haircare brand share, by value, 2004-2005 (%) 34
Table 12: Portugal Haircare value, by brand, 2004-2005 (EUR m nominal prices) 35
Table 13: Portugal Haircare company share, by value, 2004-2005 (%) 36
Table 14: Portugal Haircare value, by company, 2004-2005 (EUR m nominal prices) 36
Table 15: Portugal Haircare distribution channels, by value, 2004-2005 (%) 37
Table 16: Portugal Haircare value, by distribution channel, 2004-2005 (EUR m nominal prices) 37
Table 17: Portugal Haircare expenditure per head, 2000-2005 (EUR, 2005 prices) 38
Table 18: Portugal Haircare forecast expenditure per head, 2005-2010 (EUR, 2005 prices) 39
Table 19: Portugal Haircare expenditure per head, 2000-2005 (US$ nominal prices) 40
Table 20: Portugal Haircare forecast expenditure per head, 2005-2010 (US$ nominal prices) 40
Table 21: Portugal Haircare consumption per head, 2000-2005 (Units) 41
Table 22: Portugal Haircare forecast consumption per head, 2005-2010 (Units) 41
Table 23: Portugal Haircare value, by age group, 2005 42
Table 24: Portugal Haircare value, by income group, 2005 42
Table 25: Portugal Haircare value, by gender, 2005 43
Table 26: Portugal Haircare value, by marital status, 2005 43
Table 27: Portugal Haircare value, by size of household, 2005 44
Table 28: Portugal Haircare value, by region, 2005 44
Table 29: Portugal Haircare value, by urban/rural residence, 2005 45
Table 30: Portugal Conditioner value, 2000-2005 (EUR m, 2005 prices) 46
Table 31: Portugal Conditioner value forecast, 2005-2010 (EUR m, 2005 prices) 46
Table 32: Portugal Conditioner value, 2000-2005 (EUR m, nominal prices) 48
Table 33: Portugal Conditioner value forecast, 2005-2010 (EUR m, nominal prices) 48
Table 34: Portugal Conditioner value, 2000-2005 (US$ m nominal prices) 49
Table 35: Portugal Conditioner value forecast, 2005-2010 (US$ m nominal prices) 49
Table 36: Portugal Conditioner volume, 2000-2005 (Units m) 51
Table 37: Portugal Conditioner volume forecast, 2005-2010 (Units m) 51
Table 38: Portugal Conditioner brand share, by value, 2004-2005 (%) 54
Table 39: Portugal Conditioner value, by brand, 2004-2005 (EUR m nominal prices) 54
Table 40: Portugal Conditioner company share, by value, 2004-2005 (%) 55
Table 41: Portugal Conditioner value, by company, 2004-2005 (EUR m nominal prices) 55
Table 42: Portugal Conditioner distribution channels, by value, 2004-2005 (%) 56
Table 43: Portugal Conditioner value, by distribution channel, 2004-2005 (EUR m nominal prices) 56
Table 44: Portugal Conditioner expenditure per head, 2000-2005 (EUR, 2005 prices) 57
Table 45: Portugal Conditioner forecast expenditure per head, 2005-2010 (EUR, 2005 prices) 57
Table 46: Portugal Conditioner expenditure per head, 2000-2005 (US$ nominal prices) 58
Table 47: Portugal Conditioner forecast expenditure per head, 2005-2010 (US$ nominal prices) 58
Table 48: Portugal Conditioner consumption per head, 2000-2005 (Units) 59
Table 49: Portugal Conditioner forecast consumption per head, 2005-2010 (Units) 59
Table 50: Portugal Conditioner value, by age group, 2005 60
Table 51: Portugal Conditioner value, by income group, 2005 60
Table 52: Portugal Conditioner value, by gender, 2005 61
Table 53: Portugal Conditioner value, by marital status, 2005 61
Table 54: Portugal Conditioner value, by size of household, 2005 62
Table 55: Portugal Conditioner value, by region, 2005 62
Table 56: Portugal Conditioner value, by urban/rural residence, 2005 63
Table 57: Portugal Hair colorants value, 2000-2005 (EUR m, 2005 prices) 64
Table 58: Portugal Hair colorants value forecast, 2005-2010 (EUR m, 2005 prices) 65
Table 59: Portugal Hair colorants value, 2000-2005 (EUR m, nominal prices) 67
Table 60: Portugal Hair colorants value forecast, 2005-2010 (EUR m, nominal prices) 67
Table 61: Portugal Hair colorants value, 2000-2005 (US$ m nominal prices) 68
Table 62: Portugal Hair colorants value forecast, 2005-2010 (US$ m nominal prices) 68
Table 63: Portugal Hair colorants volume, 2000-2005 (Units m) 70
Table 64: Portugal Hair colorants volume forecast, 2005-2010 (Units m) 71
Table 65: Portugal Hair colorants brand share, by value, 2004-2005 (%) 74
Table 66: Portugal Hair colorants value, by brand, 2004-2005 (EUR m nominal prices) 74
Table 67: Portugal Hair colorants company share, by value, 2004-2005 (%) 75
Table 68: Portugal Hair colorants value, by company, 2004-2005 (EUR m nominal prices) 75
Table 69: Portugal Hair colorants distribution channels, by value, 2004-2005 (%) 76
Table 70: Portugal Hair colorants value, by distribution channel, 2004-2005 (EUR m nominal price) 76
Table 71: Portugal Hair colorants expenditure per head, 2000-2005 (EUR, 2005 prices) 77
Table 72: Portugal Hair colorants forecast expenditure per head, 2005-2010 (EUR, 2005 prices) 78
Table 73: Portugal Hair colorants expenditure per head, 2000-2005 (US$ nominal prices) 79
Table 74: Portugal Hair colorants forecast expenditure per head, 2005-2010 (US$ nominal prices) 80
Table 75: Portugal Hair colorants consumption per head, 2000-2005 (Units) 81
Table 76: Portugal Hair colorants forecast consumption per head, 2005-2010 (Units) 81
Table 77: Portugal Hair colorants value, by age group, 2005 82
Table 78: Portugal Hair colorants value, by income group, 2005 82
Table 79: Portugal Hair colorants value, by gender, 2005 83
Table 80: Portugal Hair colorants value, by marital status, 2005 83
Table 81: Portugal Hair colorants value, by size of household, 2005 84
Table 82: Portugal Hair colorants value, by region, 2005 84
Table 83: Portugal Hair colorants value, by urban/rural residence, 2005 85
Table 84: Portugal Shampoo value, 2000-2005 (EUR m, 2005 prices) 86
Table 85: Portugal Shampoo value forecast, 2005-2010 (EUR m, 2005 prices) 87
Table 86: Portugal Shampoo value, 2000-2005 (EUR m, nominal prices) 89
Table 87: Portugal Shampoo value forecast, 2005-2010 (EUR m, nominal prices) 89
Table 88: Portugal Shampoo value, 2000-2005 (US$ m nominal prices) 90
Table 89: Portugal Shampoo value forecast, 2005-2010 (US$ m nominal prices) 90
Table 90: Portugal Shampoo volume, 2000-2005 (Units m) 92
Table 91: Portugal Shampoo volume forecast, 2005-2010 (Units m) 93
Table 92: Portugal Shampoo brand share, by value, 2004-2005 (%) 96
Table 93: Portugal Shampoo value, by brand, 2004-2005 (EUR m nominal prices) 96
Table 94: Portugal Shampoo company share, by value, 2004-2005 (%) 97
Table 95: Portugal Shampoo value, by company, 2004-2005 (EUR m nominal prices) 97
Table 96: Portugal Shampoo distribution channels, by value, 2004-2005 (%) 98
Table 97: Portugal Shampoo value, by distribution channel, 2004-2005 (EUR m nominal price) 98
Table 98: Portugal Shampoo expenditure per head, 2000-2005 (EUR, 2005 prices) 99
Table 99: Portugal Shampoo forecast expenditure per head, 2005-2010 (EUR, 2005 prices) 100
Table 100: Portugal Shampoo expenditure per head, 2000-2005 (US$ nominal prices) 101
Table 101: Portugal Shampoo forecast expenditure per head, 2005-2010 (US$ nominal prices) 101
Table 102: Portugal Shampoo consumption per head, 2000-2005 (Units) 102
Table 103: Portugal Shampoo forecast consumption per head, 2005-2010 (Units) 102
Table 104: Portugal Shampoo value, by age group, 2005 103
Table 105: Portugal Shampoo value, by income group, 2005 103
Table 106: Portugal Shampoo value, by gender, 2005 104
Table 107: Portugal Shampoo value, by marital status, 2005 104
Table 108: Portugal Shampoo value, by size of household, 2005 105
Table 109: Portugal Shampoo value, by region, 2005 105
Table 110: Portugal Shampoo value, by urban/rural residence, 2005 106
Table 111: Portugal Styling agents value, 2000-2005 (EUR m, 2005 prices) 107
Table 112: Portugal Styling agents value forecast, 2005-2010 (EUR m, 2005 prices) 108
Table 113: Portugal Styling agents value, 2000-2005 (EUR m, nominal prices) 110
Table 114: Portugal Styling agents value forecast, 2005-2010 (EUR m, nominal prices) 110
Table 115: Portugal Styling agents value, 2000-2005 (US$ m nominal prices) 111
Table 116: Portugal Styling agents value forecast, 2005-2010 (US$ m nominal prices) 111
Table 117: Portugal Styling agents volume, 2000-2005 (Units m) 113
Table 118: Portugal Styling agents volume forecast, 2005-2010 (Units m) 114
Table 119: Portugal Styling agents brand share, by value, 2004-2005 (%) 117
Table 120: Portugal Styling agents value, by brand, 2004-2005 (EUR m nominal prices) 117
Table 121: Portugal Styling agents company share, by value, 2004-2005 (%) 118
Table 122: Portugal Styling agents value, by company, 2004-2005 (EUR m nominal prices) 118
Table 123: Portugal Styling agents distribution channels, by value, 2004-2005 (%) 119
Table 124: Portugal Styling agents value, by distribution channel, 2004-2005 (EUR m nominal price) 119
Table 125: Portugal Styling agents expenditure per head, 2000-2005 (EUR, 2005 prices) 120
Table 126: Portugal Styling agents forecast expenditure per head, 2005-2010 (EUR, 2005 prices) 121
Table 127: Portugal Styling agents expenditure per head, 2000-2005 (US$ nominal prices) 122
Table 128: Portugal Styling agents forecast expenditure per head, 2005-2010 (US$ nominal prices) 123
Table 129: Portugal Styling agents consumption per head, 2000-2005 (Units) 124
Table 130: Portugal Styling agents forecast consumption per head, 2005-2010 (Units) 124
Table 131: Portugal Styling agents value, by age group, 2005 125
Table 132: Portugal Styling agents value, by income group, 2005 125
Table 133: Portugal Styling agents value, by gender, 2005 126
Table 134: Portugal Styling agents value, by marital status, 2005 126
Table 135: Portugal Styling agents value, by size of household, 2005 127
Table 136: Portugal Styling agents value, by region, 2005 127
Table 137: Portugal Styling agents value, by urban/rural residence, 2005 128
Table 138: Portugal Perms & relaxers value, 2000-2005 (EUR m, 2005 prices) 129
Table 139: Portugal Perms & relaxers value forecast, 2005-2010 (EUR m, 2005 prices) 129
Table 140: Portugal Perms & relaxers value, 2000-2005 (EUR m, nominal prices) 131
Table 141: Portugal Perms & relaxers value forecast, 2005-2010 (EUR m, nominal prices) 131
Table 142: Portugal Perms & relaxers value, 2000-2005 (US$ m nominal prices) 132
Table 143: Portugal Perms & relaxers value forecast, 2005-2010 (US$ m nominal prices) 132
Table 144: Portugal Perms & relaxers volume, 2000-2005 (Units m) 134
Table 145: Portugal Perms & relaxers volume forecast, 2005-2010 (Units m) 134
Table 146: Portugal Perms & relaxers brand share, by value, 2004-2005 (%) 137
Table 147: Portugal Perms & relaxers value, by brand, 2004-2005 (EUR m nominal prices) 137
Table 148: Portugal Perms & relaxers company share, by value, 2004-2005 (%) 138
Table 149: Portugal Perms & relaxers value, by company, 2004-2005 (EUR m nominal prices) 138
Table 150: Portugal Perms & relaxers distribution channels, by value, 2004-2005 (%) 139
Table 151: Portugal Perms & relaxers value, by distribution channel, 2004-2005 (EUR m nominal price) 139
Table 152: Portugal Perms & relaxers expenditure per head, 2000-2005 (EUR, 2005 prices) 140
Table 153: Portugal Perms & relaxers forecast expenditure per head, 2005-2010 (EUR, 2005 prices) 140
Table 154: Portugal Perms & relaxers expenditure per head, 2000-2005 (US$ nominal prices) 141
Table 155: Portugal Perms & relaxers forecast expenditure per head, 2005-2010 (US$ nominal prices) 141
Table 156: Portugal Perms & relaxers consumption per head, 2000-2005 (Units) 142
Table 157: Portugal Perms & relaxers forecast consumption per head, 2005-2010 (Units) 142
Table 158: Portugal Perms & relaxers value, by age group, 2005 143
Table 159: Portugal Perms & relaxers value, by income group, 2005 143
Table 160: Portugal Perms & relaxers value, by gender, 2005 144
Table 161: Portugal Perms & relaxers value, by marital status, 2005 144
Table 162: Portugal Perms & relaxers value, by size of household, 2005 145
Table 163: Portugal Perms & relaxers value, by region, 2005 145
Table 164: Portugal Perms & relaxers value, by urban/rural residence, 2005 146
Table 165: Portugal Key Facts 148
Table 166: Portugal population, by age group, 2000-2005 (millions) 152
Table 167: Portugal population forecast, by age group, 2005-2010 (millions) 153
Table 168: Portugal population, by gender, 2000-2005 (millions) 153
Table 169: Portugal population forecast, by gender, 2005-2010 (millions) 154
Table 170: Portugal real GDP, 2000-2005 (EUR bn, 2005 prices) 154
Table 171: Portugal real GDP forecast, 2005-2010 (EUR bn, 2005 prices) 155
Table 172: Portugal nominal GDP, 2000-2005 (EUR bn, nominal prices) 155
Table 173: Portugal nominal GDP forecast, 2005-2010 (EUR bn, nominal prices) 156
Table 174: Portugal real GDP, 2000-2005 (US$ bn, 2005 prices) 156
Table 175: Portugal real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 157
Table 176: Portugal consumer price index, 2000-2005 (2000=100) 157
Table 177: Portugal consumer price index, 2005-2010 (2000=100) 158
Table 178: Portugal exchange rate, 2000-2005
List of Figures
Figure 1: Portugal Haircare value & value forecast, 2000-2010 (EUR m, 2005 prices) 26
Figure 2: Portugal Haircare category growth comparison, by value, 2000-2010 29
Figure 3: Portugal Haircare volume & volume forecast, 2000-2010 (Units m) 32
Figure 4: Portugal Haircare category growth comparison, by volume, 2000-2010 33
Figure 5: Portugal Conditioner value & value forecast, 2000-2010 (EUR m, 2005 prices) 47
Figure 6: Portugal Conditioner segment growth comparison, by value, 2000-2010 50
Figure 7: Portugal Conditioner volume & volume forecast, 2000-2010 (Units m) 52
Figure 8: Portugal Conditioner category growth comparison, by volume, 2000-2010 53
Figure 9: Portugal Hair colorants value & value forecast, 2000-2010 (EUR m, 2005 prices) 66
Figure 10: Portugal Hair colorants segment growth comparison, by value, 2000-2010 69
Figure 11: Portugal Hair colorants volume & volume forecast, 2000-2010 (Units m) 72
Figure 12: Portugal Hair colorants category growth comparison, by volume, 2000-2010 73
Figure 13: Portugal Shampoo value & value forecast, 2000-2010 (EUR m, 2005 prices) 88
Figure 14: Portugal Shampoo segment growth comparison, by value, 2000-2010 91
Figure 15: Portugal Shampoo volume & volume forecast, 2000-2010 (Units m) 94
Figure 16: Portugal Shampoo category growth comparison, by volume, 2000-2010 95
Figure 17: Portugal Styling agents value & value forecast, 2000-2010 (EUR m, 2005 prices) 109
Figure 18: Portugal Styling agents segment growth comparison, by value, 2000-2010 112
Figure 19: Portugal Styling agents volume & volume forecast, 2000-2010 (Units m) 115
Figure 20: Portugal Styling agents category growth comparison, by volume, 2000-2010 116
Figure 21: Portugal Perms & relaxers value & value forecast, 2000-2010 (EUR m, 2005 prices) 130
Figure 22: Portugal Perms & relaxers segment growth comparison, by value, 2000-2010 133
Figure 23: Portugal Perms & relaxers volume & volume forecast, 2000-2010 (Units m) 135
Figure 24: Portugal Perms & relaxers category growth comparison, by volume, 2000-2010 136
Figure 25: Map of Portugal 149
Figure 26: Annual data review process 160




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