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The Market for Obstacle Sensing Technologies in Passenger Cars and Commercial Vehicles in Europe
Frost & Sullivan, Sep 2005
Move towards Active Safety Opens Up Growth Opportunities
The increasing shift in emphasis from passive to active safety in the automotive industry is the primary driver for the use of obstacle sensing technologies in vehicles today. Basic sensors that perform obstacle sensing by detecting the presence and selected characteristics of objects have been in existence for more than a decade. However, the evolving needs of safety systems, which increasingly seek to provide comprehensive road safety, call for equally sophisticated obstacle detection sensors.
This has created a substantial market for various complementing sensor technologies that can fulfil the twin requirements of obstacle sensing and classification. With the introduction of vision and short range sensors as well as the increasing penetration of long range radar sensors in passenger and commercial vehicles, the market for obstacle sensing technologies is set to grow from 14.4 million euros in 2004 to 194.7 million euros in 2015.
This report explores the market for various obstacle sensing technologies such as long range and short range radar as well as vision and LIDAR sensors. It identifies key technology trends and attempts to identify the sensor expected to emerge as the preferred option for use in various car and truck brands. It also discusses major market opportunities for vehicle manufacturers and suppliers.
Introduction of Systems in New Segments Expected to Drive Market Demand
From installing safety systems only in luxury cars, vehicle manufacturers have started incorporating them in mass-market segments as well. Since car sales volumes in these segments are much larger when compared to those in higher segments, the installation of safety systems in such vehicles offers considerable potential for increased uptake of sensors. Simultaneously, there is a growing trend of implementing safety systems in heavy commercial vehicles. Together, these segments are likely to drive significant market demand.
'Commercial vehicle manufacturers are increasingly installing long range radar-based systems in heavy commercial vehicles due to the demand for adaptive cruise control (ACC) and the benefits it offers,' says the analyst of this research service. 'These installations are expected to strengthen the demand for long range radar sensors.'
Video Sensors Hold Strong Potential
Video sensors offer an opportunity to introduce low-cost safety systems. This increases their potential in cost-conscious segments that are wary of purchasing expensive safety systems without gaining any tangible increase in productivity. Unlike other sensors, video sensors alert the driver through visual images as well as through audible warnings. They can also be used for multiple applications, making them a preferred option for obstacle detection in automobiles.
'Video sensors are making a strong claim to be installed in automobiles,' says the analyst. 'Their ability to not only identify but also classify road objects enables them to be used in myriad applications such as lane departure warning (LDW), night vision, pre-crash pedestrian detection, occupant detection, blind spot detection (BSD) and rear-view applications, among others.'
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