|
|
 |
|
Viewing report
|
|
|
|
The World Anti-Virus Market
Frost & Sullivan, Oct 2004
Repeated Virus Scares Create a Huge Market for Anti-virus Solutions
The continuous threat posed by worms and viruses in 2004 and the recent outbreak of deadly viruses such as NetSky, Sasser, and Bagle have caused anti-virus solution providers to change the way they market their solutions. The focus is on analyzing and preventing unknown threats to computers and networks. With viruses becoming increasingly sophisticated, enterprises are realizing the need to upgrade their security software, thus opening up the end-user market.
This Frost & Sullivan research service analyses the current state of the anti-virus market, looking at drivers and restraints for growth, pricing, distribution, technology, legislation, demand, and geographical trends. It also covers world and regional forecasts and offers in-depth analysis of the competitive structure of the market. The study includes vendors' market shares and detailed profiles of key market vendors.
Blended Threats Require Multi-layered Anti-virus Protection
The trend of using multi-layered anti-virus protection to implement a comprehensive anti-virus solution continues to drive market growth. Regular anti-virus solutions also have to be complemented with intrusion detection system/intrusion protection system (IDS/IPS), firewall protection, and policy management, notes the analyst of this research.
Despite the success of anti-virus solutions in eliminating known threats, their ability to detect unknown threats had been inadequate. However, several anti-virus solution companies have risen to the challenge of coping with the unprecedented wave of virus attacks by incorporating behavioral analysis capabilities into their products. The current solutions are considerably more efficient in dealing with unforeseen threats.
Market Revenue Poised for Growth as New Solutions are Introduced
The anti-virus market has been seeing consistent growth in the security industry, in spite of being mature. A spate of virus attacks has prompted the need to offer proactive solutions - other than just signature-based ones - to effectively deal with unknown threats. Market participants have seen their revenue rise consistently as demand for these solutions continues to steadily increase.
Other products aimed at dealing with content security threats such as anti-spam, anti-phising, anti-spyware, instant messaging, and e-mail filtering are coming together, notes the analyst. These solutions are eventually expected to become part of the same content security or messaging solution and create additional revenue streams.
|
|
|
|
