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North American Belt and Chain Drive Markets

Frost & Sullivan, April 2008


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This research service covers the North American Market for Belt and Chain Drives. North America has been defined to include the United States of America, Canada, and Mexico. It covers belts and pulleys. Market shares have been provided at the total level. It offers market revenue estimates for the base year 2006 and provides forecasts through the year 2013, and an analysis of the forces driving growth within the markets

Belt and Chain Drives Manufacturers Face Price Pressures:

As novel products and improved services fail to entice customers, high price pressures in the North American belt and chain drives market are compelling participants to diminish product prices in order to remain competitive. Although cost-cutting promises to show immediate savings for vendors, lowering their investment – in advertising, product development, and new technologies – can have adverse long-term effects on revenue growth. However, belt and chain drives manufacturers have gone ahead with this strategy in the wake of slow economy. Price pressures are expected to remain a significant challenge as long as the economy remains sluggish and low-priced competitors continue to vie for a market share.

This research offers a comprehensive analysis of the North American belt and chain drives market, segmenting it into industrial belts, drives (Chains), sprockets, and pulleys. In addition to detailed insights into market drivers and industry challenges, this study provides strategic growth recommendations to vendors.

Burgeoning Demand from the Automotive Industry a Major Market Propellant:

'The flourishing automotive industry, escalating consumer demand for light trucks, mini-vans, and sports-utility-vehicles (SUVs), and strong build rates prompt automobile manufacturers to expand their production bases,' notes the analyst of this research. 'This is likely to create more business opportunities for the belt and chain drives manufacturers.'

Automotive manufacturers make extensive use of chains and belts drives in the assembly of vehicles as well as in manufacturing of their parts. Staggering growth of various segments of automotive vehicles, especially the heavy trucks and high-end SUVs, promises rapid expansion of the automotive manufacturing sector. This, in turn, is bound to steer future growth of the belts and chain drives market.

Hike in Raw Material Prices Anticipated to Boost Revenues:

Prices of belt and chain drives are anticipated to go up due to soaring raw material and labor costs and escalating interest rates and taxes. Launch of innovative and technologically advanced products and the flourishing manufacturing industry also fuel slight increases in the price of pulleys and sprockets. Moreover, customers exhibit low price sensitivity for new product developments. Hence, the current scenario promises a healthy growth in every sector of the market.

Even as escalating product prices promise steady growth in market revenues, profits remain low due to increased manufacturing costs. 'Participants that offer proactive after-sales service and better customer support stand better chances of building customer loyalty, and are likely to capture a greater market share,' notes the analyst.

Benefits of this Service

- Improved accuracy of business planning
- Identification of new market trends
- New market opportunities for growth
- New product launch improvements
- New marketing strategies
- Effective competitive strategies
- Acquisition ideas
- Customer segmentation strategies
- Improvements in marketing effectiveness

Market Sectors

Expert (HERE)analysts thoroughly examine the following market sectors in this research:

- Industrial belts
- Industrial chains
- Industrial sprockets
- Industrial pulleys
- Technologies

The following technologies are covered in this research:

V Belts: These belts use a wedging action between the pulley and the belt that creates high driving forces, while requiring significantly less belt tension than flat belts. The V-belt interfaces with sheaves on its flanks, it has more surface area contacting the pulley than flat belts do, and subsequently achieves greater friction with less tension and in a more compact space.

Synchronous Belts: Synchronous/timing belts are used where input and output shafts must be synchronized. Trapezoidal shaped teeth of the belt mate with matching grooves in the pulleys to engage chain or gears. Since a stable belt length is essential for synchronous belts, they were originally reinforced with steel.

Variable Speed Belts: A variable speed belt is a special type of V-belt that is wider than a typical V-belt and may also have rounded cogs. In addition, the sides of the belts are angled; there are symmetrical and asymmetrical designs. They are designed for the additional stresses and loads associated with variable speed applications.

Flat Belts: These belts are endless woven materials in the form of tubes. Materials are cotton and synthetic yarns, both spun filament and continuous filament. Belt carcasses can be impregnated and coated with elastomers or synthetic resin.
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