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U.S. Mobile Messaging Markets Product Image

U.S. Mobile Messaging Markets

  • Published: January 2002
  • Region: United States
  • Frost & Sullivan



Anytime/Anywhere Communication Mandatory for Mobile Consumers

With the dramatic changes in interpersonal communication over the past
decade, Internet messaging has emerged as the primary medium for
transferring information quickly, inexpensively, and reliably. However, the

growing popularity of wireless telephones has added another dimension to
the communications equation—mobility. As more Americans rely on cellular
communication, this market is expected to see explosive growth over the
forecast period.

This Frost and Sullivan study provides a comprehensive analysis of the U.S.

mobile messaging markets including in-depth coverage of the wireless email,
short messaging services (SMS), multimedia messaging services (MMS), and
wireless instant messaging (WIM) segments. By examining corporate versus
consumer forecasts and identifying emerging technology trends, this research
provides companies the information necessary for success.

Transition to Packet-Switched Technologies Propel Sales

Wireless networks are rapidly evolving from circuit-switched to internet
protocol based, packet-switched solutions. READ MORE >

1. Executive Summary
A. Market Overview

1. Introduction

2. Market Segmentation

3. Key Findings and Conclusions

2. Total Mobile Messaging Services Market
A. Definitions and Overview

1. Introduction to Mobile Messaging

2. Market Challenges

3. Market Drivers

4. Market Restraints
B. Market Forecasts and Analysis

1. Demand Analysis

2. Total Mobile Messaging Market Forecasts

3. Corporate versus Consumer Market Forecasts

4. Market Strategies
C. Frost & Sullivan Market Engineering Awards

1. Marketing Strategy Award

2. Technology Leadership Award

3. Product Differentiation Innovation Award

4. Product Line Strategy Award

5. Entrepreneurial Company Award

3. Paging and Advanced Messaging Market
A. Market Trends

1. Defining Paging and Advanced Messaging

2. Industry Trends and Challenges
B. Market Forecast and Analysis

1. Forecast Methodology

2. Total Paging and Advanced Messaging Market Forecast

3. Paging and Advanced Messaging Carriers

4. Wireless Email Access Market
A. Overview and Market Trends

1. Key Trends in Wireless Email

2. Applications and Services

3. Competitive Briefs
B. Market Forecasts and Analysis

1. Forecast Methodology

2. Demand Analysis

3. Pricing Analysis

4. Wireless Email Market Forecasts

5. Corporate versus Consumer Market Forecast

5. SMS to MMS Market
A. Overview and Market Trends

1. Key Trends in the SMS to MMS Market

2. Applications and Services

3. Competitive Briefs
B. Market Forecasts and Analysis

1. Forecast Methodology

2. Demand Analysis

3. Pricing Analysis

4. SMS to MMS Market Forecasts

5. Corporate versus Consumer Market Forecast

6. Wireless IM Market
A. Overview and Market Trends

1. Key Trends in the Wireless IM Market

2. Applications and Services

3. Competitive Briefs
B. Market Forecasts and Analysis

1. Forecast Methodology

2. Demand Analysis

3. Pricing Analysis

4. Wireless IM Market Forecasts

5. Corporate versus Consumer Market Forecast
C. Company Participants

7. Mobile Unified Messaging
A. Overview and Market Trends

1. Introduction and Overview

2. Key Trends in Mobile UM
B. Mobile UM Market Forecast and Analysis

1. Demand Analysis

2. Mobile UM Market Forecasts

List Of Figures

Chapter 2

Total Mobile Messaging Market: Industry Challenges Ranked in Order of Impact (U.S.), 2001-2007
Total Mobile Messaging Market: Drivers Ranked in Order of Impact (U.S.), 2001-2007
Total Mobile Messaging Market: Restraints Ranked in Order of Impact (U.S.), 2001-2007
Total Mobile Messaging Market: Total Market Subscribers and Revenues (U.S.), 2000-2007
Total Mobile Messaging Market: Segment-wise Breakout of Market for Subscribers (U.S.), 2000-2007
Total Mobile Messaging Market: Total Market Revenues and ARPU (U.S.), 2000-2007
Total Mobile Messaging Market: Corporate versus Consumer Market Breakout for Subscribers (U.S.), 2000-2007
Total Mobile Messaging Market: Corporate Market Subscribers and Revenues (U.S.), 2000-2007
Total Mobile Messaging Market: Consumer Market Subscribers and Revenues (U.S.), 2000-2007

Chapter 3

Paging and Messaging Market: Market Trends and Challenges (U.S.), 2001
Paging and Messaging Market: Subscribers and Revenues (U.S.), 1998-2007
Paging and Messaging Market: Subscriber Breakout between One-way Paging and Two-way Messaging Segments (U.S.), 1998-2007
Paging and Messaging Market: Revenue Breakout Between One-way Paging and Two-way Messaging (U.S.), 1998-2007
Paging and Messaging Market: Breakout of One-way
Paging and Two-way Messaging Market by Monthly ARPU (U.S.), 1998-2007
Paging and Messaging Market: Revenues and Monthly ARPU (U.S.), 1998-2007
Paging and Messaging Market: Breakout by Corporate and Consumer Subscribers (U.S.), 1998-2007
Paging and Messaging Market: Corporate Subscribers and Revenue (U.S.), 1998-2007
Paging and Messaging Market: Migration of Corporate Paging and Messaging Subscribers to PDAs (U.S.), 1998-2007
Paging and Messaging Market: Consumer Subscribers and Revenues (U.S.), 1998-2007
Paging and Messaging Market: Migration of Consumer Paging and Messaging Subscribers to PDAs (U.S.), 1998-2007

Chapter 4

Wireless Email Market: Subscribers and Revenues (U.S.), 2000-2007
Wireless Email Market: Carrier versus WISP Email Breakout for Subscribers (U.S.), 2000-2007
Wireless Email Market: Corporate versus Consumer Market Breakout (U.S.), 2000-2007
Wireless Email Market: Corporate Market Subscribers and Revenues (U.S.), 2000-2007
Wireless Email Market: Consumer Market Subscribers and Revenues (U.S.), 2000-2007

Chapter 5

SMS to MMS Messaging Market: Subscribers and Revenues (U.S.), 2000-2007
SMS to MMS Messaging Market: Annual Market Volume and Growth (U.S.), 2000-2007
SMS to MMS Messaging Market: SMS versus MMS Market Breakout for Subscribers (U.S.), 2000-2007
SMS to MMS Messaging Market: SMS Market Subscribers and Revenues (U.S.), 2000-2007
SMS to MMS Messaging Market: MMS Market Subscribers and Revenues (U.S.), 2000-2007
SMS to MMS Messaging Market: Corporate versus Consumer Market Breakout for Subscribers (U.S.), 2000-2007
SMS to MMS Messaging Market: Corporate SMS and MMS Market Subscribers and Revenues (U.S.), 2000-2007
SMS to MMS Messaging Market: Consumer SMS and MMS Market Subscribers and Revenues (U.S.), 2000-2007

Chapter 6

Wireless IM Market: Subscribers and Revenues (U.S.), 2000-2007
Wireless IM Market: WIM over SMS versus WIM over WAP Market Breakout for Subscribers (U.S.), 2000-2007
Wireless IM Market: Corporate versus Consumer Market Breakout for Subscribers (U.S.), 2000-2007
Wireless IM Market: Corporate Wireless IM Market Subscribers and Revenues (U.S.), 2000-2007
Wireless IM Market: Consumer Wireless IM Market Subscribers and Revenues (U.S.), 2000-2007

Chapter 7

Mobile UM Market: Subscribers and Subscriber Growth Rates (U.S.), 2000-2007
Mobile UM Market: Corporate versus Consumer Market Breakout for Subscribers (U.S.), 2000-2007

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