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The Great British Gardener: A profile of Gardeners in 2006

The Horticultural Trades Association, Oct 2006, Pages: 37


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This report draws upon the latest data from our consumer research to provide a detailed profile of the population of Great Britain's attitudes towards gardening and their gardens. It explores their interest in and knowledge and enjoyment of gardening, as well as their attitudes to their garden and how these factors impact on what they spend on their garden. It also uses previous research to show how these factors have changed over the last few years.

Target Market
The report is intended to provide an insight into the gardener for all those operating within the retail garden sector, whether growers, manufacturers, retailers or publishers.



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