Motorcycles in Europe
Datamonitor, December 2010, Pages: 42
The Motorcycles in Europe industry profile is an essential resource for top-level data and analysis covering the Motorcycles industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.
Scope
- Contains an executive summary and data on value, volume and/or segmentation
- Provides textual analysis of Motorcycles in Europe’s recent performance and future prospects
- Incorporates in-depth five forces competitive environment analysis and scorecards
- Includes a five-year forecast of Motorcycles in Europe
- The leading companies are profiled with supporting key financial metrics
- Supported by the key macroeconomic and demographic data affecting the market
Highlights
- Detailed information is included on market size, measured by value and/or volume
- Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape
Why you should buy this report
- Spot future trends and developments
- Inform your business decisions
- Add weight to presentations and marketing materials
- Save time carrying out entry-level research
Market Definition
The motorcycles market consists of all classes of on- and off-road motorcycles including scooters and mopeds. Mopeds are powered two-wheeler vehicles with engine capacity of less than 50 c.c., generally also equipped for non-motorised propulsion and with restricted maximum speed. For the purposes of this profile, all powered two-wheelers other than mopeds are classed as 'motorcycles'. Volumes reflect the number of new motorcycles sold each year. The market value is assessed at manufacturers' list price. All currency conversions are carried out at constant average annual 2008 exchange rates. For the purpose of this report Europe is deemed to comprise of Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Romania, Russia, Spain, Sweden, the Ukraine and the United Kingdom. The global figure is comprises of the Americas, Asia-Pacific and Europe. The Americas comprises Argentina, Brazil, Canada, Chile, Colombia, Mexico, Venezuela, and the US. Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.
EXECUTIVE SUMMARY
MARKET OVERVIEW
Market definition
Research highlights
Market analysis
MARKET VALUE
MARKET VOLUME
MARKET SEGMENTATION I
MARKET SEGMENTATION II
MARKET SHARE
FIVE FORCES ANALYSIS
Summary
Buyer power
Supplier power
New entrants
Substitutes
Rivalry
LEADING COMPANIES
Honda Motor Co., Ltd.
Piaggio & C. SpA
Suzuki Motor Corporation
Yamaha Motor Co., Ltd.
MARKET FORECASTS
Market value forecast
Market volume forecast
APPENDIX
Methodology
Industry associations
Related Datamonitor research
Disclaimer
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LIST OF TABLES
Table 1: Europe motorcycles market value: $ million, 2005–09
Table 2: Europe motorcycles market volume: thousand units, 2005–09
Table 3: Europe motorcycles market segmentation I:% share, by volume, 2009
Table 4: Europe motorcycles market segmentation II: % share, by volume, 2009
Table 5: Europe motorcycles market share: % share, by volume, 2009
Table 6: Honda Motor Co., Ltd.: key facts
Table 7: Honda Motor Co., Ltd.: key financials ($)
Table 8: Honda Motor Co., Ltd.: key financials (¥)
Table 9: Honda Motor Co., Ltd.: key financial ratios
Table 10: Piaggio & C. SpA: key facts
Table 11: Piaggio & C. SpA: key financials ($)
Table 12: Piaggio & C. SpA: key financials (€)
Table 13: Piaggio & C. SpA: key financial ratios
Table 14: Suzuki Motor Corporation: key facts
Table 15: Suzuki Motor Corporation: key financials ($)
Table 16: Suzuki Motor Corporation: key financials (¥)
Table 17: Suzuki Motor Corporation: key financial ratios
Table 18: Yamaha Motor Co., Ltd.: key facts
Table 19: Yamaha Motor Co., Ltd.: key financials ($)
Table 20: Yamaha Motor Co., Ltd.: key financials (¥)
Table 21: Yamaha Motor Co., Ltd.: key financial ratios
Table 22: Europe motorcycles market value forecast: $ million, 2009–14
Table 23: Europe motorcycles market volume forecast: thousand units, 2009–14
LIST OF FIGURES
Figure 1: Europe motorcycles market value: $ million, 2005–09
Figure 2: Europe motorcycles market volume: thousand units, 2005–09
Figure 3: Europe motorcycles market segmentation I:% share, by volume, 2009
Figure 4: Europe motorcycles market segmentation II: % share, by volume, 2009
Figure 5: Europe motorcycles market share: % share, by volume, 2009
Figure 6: Forces driving competition in the motorcycles market in Europe, 2009
Figure 7: Drivers of buyer power in the motorcycles market in Europe, 2009
Figure 8: Drivers of supplier power in the motorcycles market in Europe, 2009
Figure 9: Factors influencing the likelihood of new entrants in the motorcycles market in Europe, 2009
Figure 10: Factors influencing the threat of substitutes in the motorcycles market in Europe, 2009
Figure 11: Drivers of degree of rivalry in the motorcycles market in Europe, 2009
Figure 12: Honda Motor Co., Ltd.: revenues & profitability
Figure 13: Honda Motor Co., Ltd.: assets & liabilities
Figure 14: Piaggio & C. SpA: revenues & profitability
Figure 15: Piaggio & C. SpA: assets & liabilities
Figure 16: Suzuki Motor Corporation: revenues & profitability
Figure 17: Suzuki Motor Corporation: assets & liabilities
Figure 18: Yamaha Motor Co., Ltd.: revenues & profitability
Figure 19: Yamaha Motor Co., Ltd.: assets & liabilities
Figure 20: Europe motorcycles market value forecast: $ million, 2009–14
Figure 21: Europe motorcycles market volume forecast: thousand units, 2009–14
- Honda Motor Company Limited
- Piaggio & C. SpA
- Suzuki Motor Corporation
- Yamaha Motor Co., Ltd.
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