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New Generation Snacking Series
Leatherhead Food International, Jan 2006
The 'New Generation Snacking Series' offers consumers a package of four reports covering the following segments: Dairy, Hot, Fruit and Cereal Snacks.
Details for each report are given below:
The International Market for Dairy Snacks - Trends and Developments in Cheese Snacks and Hand-held Yoghurts and Desserts
Rising consumer interest in healthy eating and in more natural and nutritious foods has been driving international food and drinks markets in recent years and no more so than in the children’s lunchbox foods category. This market has expanded to include more and more adult-oriented products and the cheese snacks category is now largely polarised between children’s lines and premium, adult snacks.
The International Market for Dairy Snacks is a new report forms part of the New Generation Snack Foods series. The report assesses trends and developments in the international market for dairy snacks, looking at the two key categories:
- Cheese snacks, and
- Hand-held (or spoon-free) yoghurts and desserts.
The International Market for Hot Snacks - Trends and Developments in Frozen and Chilled Hot-Eating Snacks, Snack Soups and Snack Noodles
On-the-move eating has become a significant part of modern diets; in the past, such products were limited to cold snacks, such as crisps and confectionery, but today a whole raft of hot-eating snacks exists. Hot snacks, encompassing frozen hot-eating snacks, chilled hot-eating snacks, snack soups and snack noodles (including other pot snacks), are worth USD6.76bn. The US and Japan dominate the market.
In per capita terms, the Japanese are easily the biggest spenders in the hot snacks category, with USD18.18, although most of this is spent on very traditional hot-eating snacks, such as instant pot noodles and soups, rather than the new generation frozen and chilled hand-held and microwaveable snacks. The UK takes second place in per capita expenditure terms, with USD10.78, and here chilled and frozen new-generation hot snacks are more prominent.
The hot snacks market is relatively fragmented in terms of its structure, with significant differences between the different sectors of the market. The frozen snacks market is largely contested by companies with significant interests in frozen foods as a whole. The chilled hot snacks market, on the other hand, is much more fragmented, with fewer multinational companies.
The International Market for Fruit Snacks - Trends and Developments in Fruit bars, Canned fruit and Ambient fruit snacks, Dried fruit snacks, and Chilled fruit snacksFruit has traditionally been eaten as a snack, but market development has been held back by the perceived inconvenience of fresh fruit products, which may need peeling or other preparation, can be difficult to transport, and often have to be consumed in their entirety once started. However, growing demand for healthier snacking items has led manufacturers to reassess the fruit sector and a new generation of fruit products aimed specifically at the snacking market have started to appear. In addition, existing fruit products are being repackaged or repositioned to make them suitable for snacking.
The International Market for Fruit Snacks assesses trends and developments in the international market for fruit snacks.
It looks at four key categories:
- Fruit bars and processed fruit snacks
- Canned and ambient fruit snacks
- Dried snacking fruit
- Chilled fruit snacks
It includes information on market sizes and segmentation, influences and trends, key companies and brands and recent new product activity.
Helping You To:
- Identify the key factors influencing development of the market
- Track sales and determine the size of the opportunities
- Monitor key customers and competitors
- Understand what’s on shelf in different countries around the world
- Recognise areas of current and potential future development
The International Market for Fruit Snacks reports that total sales of fruit snacks in the eight countries under review (the US, France, the UK, Australia, Italy, Germany, Spain and Japan) were worth USD2,318m in 2005. Dried snacking fruit accounted for 45.5% of the total value, fruit bars and processed snacks 28%, canned and ambient fruit snacks 14.6% and chilled fruit snacks 11.9%.
The largest single market for fruit snacks was the US, which accounted for 48% of the international total or over USD1.1bn. Other significant markets were France and the UK, which accounted for 25% and 12% of the total value, respectively. In per capita terms, the French lead by a clear margin, thanks largely to the established and sizeable nature of the individual fruit compotes category in that country.
Dried snacking fruit is the largest sector of the market, with 45.5% of total value and it is showing good growth, particularly in markets where considerable emphasis is placed on its potential role as a snack, with growing sales of individual portions and resealable bags and canisters. This is starting to transform a market that once had a strong commodity image and was seeing declining sales in the wake of falling demand for dried fruit for home baking, etc.
The International Market for Cereal Snacks - Trends and Developments in Cereal Bars, Rice Snacks and Other Cereal Snacks
With growing international interest in healthy eating, the market for nutritious snacks is on the increase across the world. Cereal bars have emerged as an important alternative to traditional sweet snacks, such as chocolate countlines, cakes and biscuits, while, in the bagged snacks market, products based on rice or other cereals are making an impression as a healthier alternative to high-fat crisps and extruded snacks.
The International Market for Cereal Snacks assesses trends and developments in the international market for cereal snacks. It looks at two key categories:
- Cereal bars, and
- Rice snacks
In addition the report also highlights developments in new cereal snack categories, such as cereal bites, which are starting to emerge as the market matures.
Helping You To:
- Identify the key factors influencing development of the market
- Track sales and determine the size of the opportunities
- Monitor key customers and competitors
- Understand what’s on shelf in different countries around the world
- Recognise areas of current and potential future development
We reported that total sales of cereal snacks in the eight countries under review (the US, Japan, Australia, France, Germany, Italy, Spain and the UK) were worth US$3.37bn in 2005. Cereal bars is much the larger of the two core cereal snacks categories, worth US$2.37bn in 2005, equivalent to 70% of the total cereal snacks market.
Cereal bars markets around the world are generally led by companies with existing interests either in breakfast cereals, or confectionery or other baked snacks (e.g. biscuits or cakes). Although the sector also supports a multitude of specialist health and natural food suppliers, the products sold through mainstream supermarkets tend primarily to be those manufactured by major food groups. The support of such significant businesses and their sizeable advertising and promotional budgets has been instrumental in creating the strong growth rates seen by the market in recent years.
The rice snacks market, on the other hand, is contested by a fairly diverse range of businesses, including a global cereals business, various Asian rice cracker companies, a biscuit market leader in the UK and a rice market leader in Germany.
The largest single market for cereal snacks is the US, which accounts for 42% of the international total or US$1.4bn. Other significant markets are Japan (thanks to its sizeable and established rice crackers market) and the UK, which account for 20% and 17% of the total value, respectively. In per capita terms, however, Australia has by far the highest expenditure, at US$15.32, ahead of the UK on US$9.57.
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