Contents:

Extended TOC 1. Executive Summary - 1. Market Overview -- 1. Introduction -- 2. Competitive Analysis - 2. Major Research Findings -- 1. Market Opportunities and Forecasts -- 2. Analysis by Product Segment -- 3. Strategic Conclusions 2. Total Asia Pacific General Purpose Test and Measurement Equipment Market - 1. Market Overview and Definition -- 1. Market Overview - 2. Market Challenges -- 1. Challenges - 3. Market Drivers -- 1. Drivers a. Communications Industry Spurs Growth b. Military and Defense Holds Potential c. Educational and Electronics Manufacturing Sectors Expected to Sustain Growth d. 'Go South' Policy to bring in Investments to Southeast Asia - 4. Market Restraints -- 1. Restraints a. Shift of Manufacturing Base to China b. Increasing Pricing Pressure c. Rising Interest Rates and Increased Fuel Prices - 5. Revenue Forecasts and Trends -- 1. Revenue Forecasts - 6. Competitive Structure -- 1. Competitive Landscape - 7. Outlook and Conclusion -- 1. Industry Outlook 3. Asia Pacific Electronic Counters Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Landscape 6. Market Share Analysis -- 1. Market Share Analysis 4. Asia Pacific Spectrum Analyzers Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Landscape - 6. Market Share Analysis -- 1. Market Share Analysis 5. Asia Pacific Network Analyzers Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Landscape - 6. Market Share Analysis -- 1. Market Share Analysis 6. Asia Pacific Oscilloscopes Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Landscape - 6. Market Share Analysis -- 1. Market Share Analysis 7. Asia Pacific Logic Analyzers Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure 1. Competitive Landscape - 6. Market Share Analysis -- 1. Market Share Analysis 8. Asia Pacific LCR Meters Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Structure - 6. Market Share Analysis -- 1. Market Share Analysis 9. Asia Pacific Multimeters Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends --3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Landscape - 6. Market Share Analysis -- 1. Market Share Analysis 10. Asia Pacific Signal Generators Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Landscape - 6. Market Share Analysis -- 1. Market Share Analysis 11. Asia Pacific PC-based Test Equipment Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Landscape - 6. Market Share Analysis -- 1. Market Share Analysis 12. Asia Pacific Arbitrary Waveform Generators and Function Generators Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Landscape - 6. Market Share Analysis -- 1. Market Share Analysis 13. Asia Pacific VXI Test Equipment Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Landscape - 6. Market Share Analysis -- 1. Market Share Analysis 14. Asia Pacific PXI Test Equipment Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Landscape - 6. Market Share Analysis -- 1. Market Share Analysis 15. Asia Pacific Power Meters Market - 1. Market Overview and Definition -- 1. Market Overview -- 2. Market Engineering Measurement Analysis - 2. Market Drivers -- 1. Drivers - 3. Market Restraints -- 1. Restraints - 4. Forecasts and Trends -- 1. Revenue Forecasts -- 2. Market and Technology Trends -- 3. Pricing Trends - 5. Competitive Structure -- 1. Competitive Landscape - 6. Market Share Analysis -- 1. Market Share Analysis 16. Outlook and Conclusion - 1. Outlook and Conclusion -- 1. Outlook

Summary:

Market Overview Growth of Communications Industry Aiding Demand The burgeoning communication sector is expected to sustain demand for the Asia Pacific general purpose test and measurement equipment market. South Korea and Japan are witnessing deployments of wireless technologies such as wireless local area network (WLAN), worldwide interoperability for microwave access (Wi-Max) etc. Commercialization of ultra-wideband (UWB) and 3G is happening in Taiwan, Australia, Japan, and South Korea. Digital transmission of TV signals is slated to completely replace analog transmission, in Japan and Australia by 2010. These developments stand testimony to the prospering communication sector which is estimated to ensure healthy demand for the general purpose test and measurement equipment market till 2012. Price-based competition is likely to be a major challenge for participants as it threatens to reduce the already low margins. Fierce price based competition is prevailing, in the middle-end and low-end product segments, that include basic test and measurement equipment such as scopes, multimeters, function generators, and LCR meters. In the case of PXI and PC-based equipment, the market is fragmented with a huge number of participants offering a limited set of solutions. While the market for this equipment is growing at a very rapid rate, margins are expected to reduce due to high degree of fragmentation. Educational, Military, Electronics Manufacturing Sectors to Sustain Growth Besides communications sector, the electronics manufacturing and semiconductors sector are also expected to drive the demand for general purpose test and measurement equipment in Taiwan, Singapore, Japan, and South Korea. Electronics manufacturing is synonymous with South Korea and Japan. With a share of around 8 percent of global electronics production, next only to the United States, Japan, and China, South Korea's electronics export is expected to hold 14 percent of total electronics production by 2015.Mobile phone manufacturers in South Korea, such as LG and Samsung, are witnessing significant growth rates both in the domestic as well as export market. These developments spell sustained growth for general purpose test equipment in Asia Pacific. Universities, Educational institutions, and Polytechnics, especially in Southeast Asian countries and Oceania, account for a large portion of sales of the most basic test and measurement equipment such as function generators, LCR meters, Multimeters and Oscilloscopes. Expenditure on military fortification and defense surveillance is on the rise uniformly throughout the Asia Pacific region, sustaining the demand from Military and defense sector. "Among the product segments, PC based test equipment and PXI test equipment are expected to grow at a rate of above 10 percent during the forecast period," says the analyst. "While PC penetration in Asia Pacific is driving the growth of the PC based test equipment, PXI is rapidly expanding, replacing the costlier and bulky VXI rack and stack equipment all over Asia Pacific."