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Writing Instruments in Sweden

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    Report

  • 17 Pages
  • November 2022
  • Region: Sweden
  • Euromonitor International
  • ID: 363544
After a double-digit decline in value sales in 2020, in 2022, sales are set to stabilise and even outperform compared to pre-pandemic figures. Current value sales of writing instruments has been positively impacted by relaxing COVID-19 restrictions, which has allowed educational institutions, kindergartens and art-related schools to open, ensuring the stable performances of writing and colouring instruments.

The Writing Instrumentsin Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Colouring, Markers and Highlighters, Pencils, Pens, Writing Accessories.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Writing Instruments market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

WRITING INSTRUMENTS IN SWEDEN

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • The opening of offices and schools leads to significant current value growth
  • Rising price-conscious consumption leads to a decline in impulsive buying
  • The opening of physical retailers heightens current value sales during 2022

PROSPECTS AND OPPORTUNITIES
  • Pens continue to lead while pencils struggle to deliver a positive performance
  • Sustainable paper-less consumption minimises current value growth for writing instruments
  • Digital activities and sustainable products help Bic to retain its led

CATEGORY DATA
  • Table 1 Sales of Writing Instruments by Category: Volume 2017-2022
  • Table 2 Sales of Writing Instruments by Category: Value 2017-2022
  • Table 3 Sales of Writing Instruments by Category: % Volume Growth 2017-2022
  • Table 4 Sales of Writing Instruments by Category: % Value Growth 2017-2022
  • Table 5 NBO Company Shares of Writing Instruments: % Value 2018-2022
  • Table 6 LBN Brand Shares of Writing Instruments: % Value 2019-2022
  • Table 7 Distribution of Writing Instruments by Format: % Value 2017-2022
  • Table 8 Forecast Sales of Writing Instruments by Category: Volume 2022-2027
  • Table 9 Forecast Sales of Writing Instruments by Category: Value 2022-2027
  • Table 10 Forecast Sales of Writing Instruments by Category: % Volume Growth 2022-2027
  • Table 11 Forecast Sales of Writing Instruments by Category: % Value Growth 2022-2027

PERSONAL ACCESSORIES IN SWEDEN

EXECUTIVE SUMMARY
  • Personal accessories in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for personal accessories?

MARKET DATA
  • Table 12 Sales of Personal Accessories by Category: Volume 2017-2022
  • Table 13 Sales of Personal Accessories by Category: Value 2017-2022
  • Table 14 Sales of Personal Accessories by Category: % Volume Growth 2017-2022
  • Table 15 Sales of Personal Accessories by Category: % Value Growth 2017-2022
  • Table 16 NBO Company Shares of Personal Accessories: % Value 2018-2022
  • Table 17 LBN Brand Shares of Personal Accessories: % Value 2019-2022
  • Table 18 Distribution of Personal Accessories by Format: % Value 2017-2022
  • Table 19 Forecast Sales of Personal Accessories by Category: Volume 2022-2027
  • Table 20 Forecast Sales of Personal Accessories by Category: Value 2022-2027
  • Table 21 Forecast Sales of Personal Accessories by Category: % Volume Growth 2022-2027
  • Table 22 Forecast Sales of Personal Accessories by Category: % Value Growth 2022-2027

DISCLAIMER

SOURCES
  • Summary 1 Research Sources