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Writing Instruments in the US Product Image

Writing Instruments in the US

  • Published: November 2013
  • Region: North America, United States
  • 27 Pages
  • Euromonitor International

FEATURED COMPANIES

  • Bausch & Lomb
  • Gucci
  • Luxottica Group
  • Nike
  • Tommy Hilfiger
  • MORE

Office Max and Office Depot, the second and third retailers in office supplies, decided to merge. The merger, announced in February 2013, is expected to strengthen the performance of these retailers, as both have been in decline. The merger aims to cut costs and increase efficiency by capitalising on the respective retailers’ strengths. Whilst the merger will combine these two forces in the industry, the merger will not dethrone Staples as the leading office supplies retailer in the US. The...

The Writing Instrumentsin USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Colouring, Markers and Highlighters, Pencils, Pens, Writing Accessories.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution READ MORE >

WRITING INSTRUMENTS IN THE US

November 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Pens by Institutional vs Retail Channels: Volume 2008-2013
Table 2 Sales of Writing Instruments by Category: Volume 2008-2013
Table 3 Sales of Writing Instruments by Category: Value 2008-2013
Table 4 Sales of Writing Instruments by Category: % Volume Growth 2008-2013
Table 5 Sales of Writing Instruments by Category: % Value Growth 2008-2013
Table 6 Sales of Colouring by Type: % Value Breakdown 2008-2013
Table 7 Sales of Markers and Highlighters by Type: % Value Breakdown 2008-2013
Table 8 Sales of Roller Ball Pens by Type: % Value Breakdown 2008-2013
Table 9 NBO Company Shares of Writing Instruments: % Value 2008-2012
Table 10 LBN Brand Shares of Writing Instruments: % Value 2009-2012
Table 11 Distribution of Writing Instruments by Format: % Value 2008-2013
Table 12 Forecast Sales of Writing Instruments by Category: Volume 2013-2018
Table 13 Forecast Sales of Writing Instruments by Category: Value 2013-2018
Table 14 Forecast Sales of Writing Instruments by Category: % Volume Growth 2013-2018
Table 15 Forecast Sales of Writing Instruments by Category: % Value Growth 2013-2018
Crayola Llc in Personal Accessories (usa)
Strategic Direction
Key Facts
Summary 1 Crayola LLC: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Crayola LLC: Competitive Position 2012
Executive Summary
Slower Growth in 2013
the Impact of Technology on Personal Accessories
Mergers Create A More Concentrated Market
Non-store Retailing Increases Its Share of Distribution
Positive Performance Ahead
Key Trends and Developments
Brands Expand Into More Categories
New Product Trends: Form and Function
Showrooming
Specialist Retail Channels Lose Share
Market Data
Table 16 Sales of Personal Accessories by Category: Volume 2008-2013
Table 17 Sales of Personal Accessories by Category: Value 2008-2013
Table 18 Sales of Personal Accessories by Category: % Volume Growth 2008-2013
Table 19 Sales of Personal Accessories by Category: % Value Growth 2008-2013
Table 20 NBO Company Shares of Personal Accessories: % Value 2008-2012
Table 21 LBN Brand Shares of Personal Accessories: % Value 2009-2012
Table 22 Distribution of Personal Accessories by Format: % Value 2008-2013
Table 23 Forecast Sales of Personal Accessories by Category: Volume 2013-2018
Table 24 Forecast Sales of Personal Accessories by Category: Value 2013-2018
Table 25 Forecast Sales of Personal Accessories by Category: % Volume Growth 2013-2018
Table 26 Forecast Sales of Personal Accessories by Category: % Value Growth 2013-2018
Definitions
Sources
Summary 3 Research Sources

Bausch & Lomb
Luxottica Group
Nike
Gucci
Tommy Hilfiger

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