Global Satellite Enterpise VSAT Market Analysis: Global Satellite Enterprise VSAT Market The Beginning of Ka-Band Impact
- Language: English
- 79 Pages
- Published: December 2012
- Region: Global
Ka-band: The Next Big Step in Satellite Communications?
Higher throughput than Ku- or C-band and multi-spot beam capability enabling dynamic signal strength allocation promise to make Ka-band the frequency of choice for broadband satellite communications. In simpler terms, Ka-band is likely to generate demand merely because it is available, and will be increasingly employed in the future as Ku- and C-band spectrum gets depleted. This untapped resource has the potential to become as widely used and as profitable as are C- and Ku-band today.
This Frost & Sullivan research is a detailed analysis of the potential market for Ka-band satellite broadband services worldwide. It examines the drivers, restraints, and challenges that are likely to impact the market. This study provides demand analysis of the business, consumer, and government markets, as well as a comparative analysis of Ka with other frequency bands and terrestrial alternatives. It also includes a review of satellite applications best suited to Ka-band, and profiles of companies active in the Ka-band market.
Cost of Migration Will Restrain Market Development
High costs of equipment migration will prove to be a major stumbling block in getting customers to shift from Ku- to Ka-band systems, particularly since operators and service providers have shown unwillingness to subsidize the costs. Concern about the possibility of slow customer acceptance will force operators to think twice before launching a Ka-band system. With capital markets closed to them, Ka-band service providers will also face difficulty in introducing their service.
The market will develop once at least one satellite operator launches a dedicated Ka-band system and demonstrates the system's usefulness, says the analyst. Operators, service providers, and their financial backers will then begin to consider the prospects of developing more Ka-band systems.
Business Market for Ka-band Broadband Services may Prove to be More Profitable than Consumer Market
The business market for Ka-band is more promising than the consumer market, and it will continue to be more profitable for the first few years during which Ka-band service is available says the analyst. Business subscribers benefit from added value that would not be attractive to consumers. Businesses that choose Ka-band satellite systems can benefit from the operational and logistical simplicity of having voice transmission and a variety of data applications managed by a single service provider.
Operators that had built their business models around the consumer or small office/home office (SOHO) market may have to rework them to target the more viable enterprise market instead. Acceptance in the consumer or SOHO market will be restricted by the inability of satellite broadband services to compete effectively with terrestrial broadband. However, as prices of equipment and services decrease, this market will become more accessible.
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A.Scope & Findings and Conclusions
1Scope of the Report
3Conclusions and Recommendations
1Market Overview and Definitions
2Definition and History of Ka-band
B.Characteristics of Ka-band
3Ka-band versus Ku-band
4Ka-band Satellite Broadband versus Terrestrial Broadband
6Balancing Quality of Service and Customer Base
7LEO Constellations for Ka-band Broadband
8Proposed Satellite Applications for Ka-band
2Government Regulation of Ka-band
4Market Engineering Measurement Analysis
3Ka-band Demand Analysis
B.Government and Military Demand
A.Profiles of Ka-band Service Providers
B.Profiles of Satellite Operators with Ka-band Capacity
C.Profiles of Ka-band Satellite Manufacturers