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ASEAN 3 Automotive Sensors Markets


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Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:

By Application:

- Automotive sensors

By Technologies:

- Gas sensors

- Level sensors

- Temperature sensors

- Position sensors

- Pressure sensors

- Accelerometers

The following technologies are covered in this research:

- Gas Sensors: Gas sensors are used in measuring the composition of the exhaust gases coming out of the vehicle. It provides feedback to the engine control to vary the fuel air mixture so as to ensure that the exhaust composition remains within the norms. They are of two types, oxygen and NOx sensors.
- Pressure Sensors: Pressure sensors discussed in this research service are basically of two types. The first one is the manifold air pressure sensor used in the powertrain to regulate the air fuel ratio in the vehicle. The second kind of sensor is the tire pressure sensor which is used to check if optimum pressure is being maintained in the tire to minimize chances of the tire overheating.
- Position Sensors: Position sensors are sophisticated sensors, which indicate the position of various systems in the car to the ECU. These are used for electronic systems that replace mechanical linkages in automobiles. These sensors pave the way for X by wire systems of the future. The sensor types under this are throttle position, steering position, pedal position sensors, and so on.
- Temperature Sensors: Temperature sensors send information to the car's computer about the ambient temperature in various parts of a car. Other than measuring the temperature inside the car, they are being used to measure temperatures in the gear box, crankshaft and so on. The temperature sensors may vary from basic thermistors to platinum thermocouples.
- Level Sensors: Level sensors are mainly used to measure fuel levels in the fuel tank. Nowadays they also find use in measuring hydraulic fluids, wash and wipe fluids, and other such fluids in cars. Apart from the basic float and arm sensor, new developments include electronic sensors such as thick and thin film and resistance wire sensors.
- Accelerometers : Accelerometers are employed in airbags to detect crash and inflate them on impact. There are various types such as low G and high G sensors. Recently, radar-based accelerometer sensors have been introduced and they sense a crash even before the impact and inflate airbags to minimize loss.

Market Overview

Emission Norms Expected to Drive Sales of Automotive OE Sensors
With a view to regulating vehicular emissions, all countries in the ASEAN 3 region are implementing stringent emission norms. While Thailand is at the forefront of the effort, implementing Euro III norms, Malaysia is following Euro II regulations and Indonesia is expected to completely adopt Euro II in 2007. Moreover, Thailand is likely to upgrade to Euro IV by 2008 and countries in the ASEAN region are working towards a mutual recognition agreement, which includes setting up common emission norms. Similar to the global trend, these regulations are largely expected to drive the sales of most types of sensors in the region and gas sensors, in particular, are likely to benefit immensely from the emission norms prescribed by the governments of these countries.
In addition to emission norms, the emergence of the ASEAN 3 region as a hub for vehicular exports could benefit the sales of automobile sensors in the region. Cars assembled in the region are being increasingly exported to Australia as well as Europe and require various sensors to meet the latest emission and safety norms in place in these advanced markets. "This apart, new cars introduced in the ASEAN 3 region are installed with electronic control units (ECUs) and employ advanced systems such as antilock braking system (ABS) among others that require inputs from more than three to four sensors," notes the analyst of this research service. "As a result, position sensors such as throttle and steering position units that provide inputs to the ECU and temperature sensors, which input temperatures in various parts of the vehicle into the ECU are likely to see greater uptake."

Customer Price Sensitivity and Expansion in Diesel Vehicle Market Pose Challenges
Among the market restraints, the growth of the diesel vehicle market in the ASEAN 3 region is likely to have a significant impact on the sales of certain sensors employed in cars. It is estimated that diesel vehicles accounted for around 40.0 percent of the vehicles sold in the region in 2005 and due to technical hitches, units such as the gas sensors are not generally employed in these cars. While such challenges are expected to be overcome in the future, market participants will also have to account for the price-sensitive nature of the vehicle market in the ASEAN 3 region. Customers in the region are not completely aware of the benefits of employing these sensors in their cars and this deters vehicle manufacturers from including additional features in their products.
Throttle position sensors are likely to lead the growth in the position sensors market and are expected to further enhance the revenue share of position sensors. Gas sensors have shown good revenue growth since 2003, owing to the adherence to Euro II norms in Thailand and Malaysia, and demand for such sensors is expected to be strong during the forecast period. "The ASEAN 3 automotive sensors markets are still in their introductory stage and from 2006-2007, offer scope for sensor manufacturers and suppliers to forge strategic alliances with automakers and assemblers for the supply of sensors in this market," says the analyst. "With the market expected to grow further from 2010-2012, sensor manufacturers and suppliers can also look at introducing advanced sensors such as tire pressure sensors, which have captured the attention of automakers in Japan and South Korea."



Contents: 1. Executive Summary

- 1. Market Overview

- - 1. ASEAN 3 Automotive Sensors Markets Overview by Country

- - 2. Product Overview - Definition and Segmentation

- - 3. ASEAN 3 Demand Trends and Growth by Sensor Type

- - 4. Technology Overview - Trends and Roadmap

- 2. Industry Challenges

- - 1. Malaysian Automotive Sensors Market

- - 2. Thai Automotive Sensors Market

- - 3. Indonesian Automotive Sensors Market

- 3. Market Drivers and Restraints

- - 1. Malaysian Automotive Sensors Market

- - 2. Thailand Automotive Sensors Market

- - 3. Indonesian Automotive Sensors Market

- 4. Key Technological Trends in the ASEAN 3 Automotive Sensors Markets

- - 1. Introduction

- - 2. Comparison of Sensor Technologies in Asia Versus Advanced Markets

- 5. Major Research Findings

- - 1. Market Attractiveness Index and Demand Forecast

- - 2. Competitive Analysis - Market Share of Automotive Sensor Manufacturers

- 6. Strategic Recommendations

- - 1. Strategic Recommendations for the ASEAN 3 Automotive Sensors Markets

2. Industry and Product Overview

- 1. Introduction

- - 1. Introduction to the ASEAN 3 Automotive Sensors Markets

- 2. Product Overview and Definition-- 1. Introduction to the Product and Definition

- 3. Product Segmentation

- - 1. Introduction

- - 2. Gas Sensor

- - 3. Pressure Sensor

- - 4. Position Sensor

- - 5. Temperature Sensor

- - 6. Level Sensor

- - 7. Accelerometer Sensor

- - 8. Other Sensors

- 4. Industry Structure

- - 1. Introduction

- - 2. Industry Structure in Malaysia

- - 3. Industry Structure in Thailand

- - 4. Industry Structure in Indonesia

- 5. Industry Standards

- - 1. Euro Norms

- - 2. Legal Issues and Government Regulations

- 6. Major Industry Challenges

- - 1. Malaysian Automotive Sensors Market

- - 2. Thailand Automotive Sensors Market

- - 3. Indonesian Automotive Sensors Market

3. ASEAN 3 Automotive Sensors Markets

- 1. Introduction

- - 1. Automotive Sensors Markets Overview

- - 2. Growth Projections for the ASEAN Automotive Sensors Markets

- 2. Forecast for ASEAN 3 Sensors Markets

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- - 4. Market Trends by Geographical Region

- - 5. Market Trends by Sensor Type

- 3. Competitive Analysis for ASEAN 3 Sensors Markets

- - 1. Total Market Share

- - 2. Price Versus Technology Advancement Analysis

- - 3. Market Attractiveness Index

- - 4. Competitive Benchmarking

- 4. Forecast for the ASEAN 3 Gas Sensors Markets

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- - 4. Technology Trends

- - 5. Demand Analysis

- - 6. Pricing Analysis

- - 7. Application Analysis for ASEAN 3 Gas Sensors Markets

- 5. Forecast for the ASEAN 3 Pressure Sensors Markets-- 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- - 4. Technology Trends

- - 5. Demand Analysis

- - 6. Pricing Analysis

- - 7. Application Analysis for the ASEAN Pressure Sensors Markets

- 6. Forecast for ASEAN 3 Position Sensors Markets

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- - 4. Technology Trends

- - 5. Demand Analysis

- - 6. Pricing Analysis

- - 7. Application Sensors for the ASEAN Position Sensors Markets

- 7. Forecast for the ASEAN 3 Level Sensors Markets

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- - 4. Technology Trends

- - 5. Demand Analysis

- - 6. Pricing Analysis

- - 7. Application Analysis for ASEAN 3 Level Sensor Markets

- 8. Forecast for the ASEAN 3 Accelerometer Sensors Markets

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- - 4. Technology Trends

- - 5. Demand Analysis

- - 6. Pricing Analysis

- - 7. Application Analysis of ASEAN Accelerometer Sensors Markets

- 9. Forecast for the ASEAN 3 Temperature Sensors Markets

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- - 4. Technology Trends

- - 5. Demand Analysis

- - 6. Pricing Analysis

- - 7. Application Analysis for the ASEAN Temperature Sensors Markets

- 10. Forecast for the ASEAN 3 Other Sensors Markets

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- - 4. Technology Trends

- - 5. Demand Analysis

- - 6. Pricing Analysis

- - 7. Application Analysis for the ASEAN Other Sensors Markets

- 11. Strategic Conclusions

- - 1. Conclusions for the ASEAN 3 Automotive Sensors Markets

4. Malaysian Automotive Sensors Market

- 1. Introduction

- - 1. Automotive Sensor Market Overview

- - 2. Growth Projections for the Malaysian Automotive Sensors Market

- 2. Forecast for Malaysian Sensors Market-- 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 3. Competitive Analysis for Malaysian Sensors Market

- - 1. Total Market Share

- - 2. Market Attractiveness Graph

- 4. Forecast for the Malaysian Gas Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 5. Forecast for the Malaysian Pressure Sensors Market-- 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 6. Forecast for Malaysian Position Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 7. Forecast for the Malaysian Level Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 8. Forecast for the Malaysian Accelerometer Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 9. Forecast for the Malaysian Temperature Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 10. Strategic Conclusions

- - 1. Conclusions for the Malaysian Automotive Sensors Market

5. Thailand Automotive Sensors Market

- 1. Introduction

- - 1. Automotive Sensor Market Overview

- - 2. Growth Projections for the Thailand Automotive Sensors Market

- 2. Forecast for Thailand Sensors Market-- 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 3. Competitive Analysis for Thailand Sensors Market

- - 1. Total Market Share

- - 2. Market Attractiveness Index

- 4. Forecast for the Thailand Gas Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 5. Forecast for the Thailand Pressure Sensors Market-- 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 6. Forecast for Thailand Position Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 7. Forecast for the Thailand Level Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 8. Forecast for the Thailand Accelerometer Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 9. Forecast for the Thailand Temperature Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 10. Strategic Conclusions

- - 1. Conclusions for the Thailand Automotive Sensors Market

6. Indonesian Automotive Sensors Market

- 1. Introduction

- - 1. Automotive Sensor Market Overview

- - 2. Growth Projections for the Indonesian Automotive Sensors Market

- 2. Forecast for Indonesian Sensors Market-- 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 3. Competitive Analysis for Indonesian Sensors Market

- - 1. Total Market Share

- - 2. Market Attractiveness Index

- 4. Forecast for the Indonesian Gas Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 5. Forecast for the Indonesian Pressure Sensors Market-- 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 6. Forecast for Indonesian Position Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 7. Forecast for the Indonesian Level Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 8. Forecast for the Indonesian Accelerometer Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 9. Forecast for the Indonesian Temperature Sensors Market

- - 1. Market Drivers

- - 2. Market Restraints

- - 3. Unit Shipments and Revenue Forecast

- 10. Strategic Conclusions

- - 1. Conclusions for the Indonesian Automotive Sensors Market

7. Strategic Recommendations for the ASEAN 3 Automotive Sensors Markets

- 1. Strategic Recommendations

- - 1. Alliances and Mergers with Automakers and Assemblers

- - 2. Introduction of New Technology/Advanced Sensors

- - 3. New Vehicle/Product Variants Launched in the Market

- - 4. Meeting Quality Standards

- - 5. Changing Market Trends-- 6. Technology Trends of the Future

- - 7. Faster Delivery Times

- - 8. Investment into R&D

- - 9. Faster Implementation of Emission and Safety Norms

- - 10. Creating Awareness among Customers

8. Frost and Sullivan Awards for the ASEAN 3 Automotive Sensors Markets

- 1. Malaysian Automotive Sensors Market

- - 1. Market Leadership Award

- - 2. Product Innovation Award

- 2. Thailand Automotive Sensors Market

- - 1. Market Leadership Award

- - 2. Technology Excellence Award

- 3. Indonesian Automotive Sensors Market

- - 1. Market Leadership Award

- - 2. Product Quality Leadership Award

9. Database of Key Industry Participants

- 1. Automotive Manufacturers and Assemblers

- - 1. List of Companies

- 2. Automotive Sensor Manufacturers

- - 1. List of Companies

- 3. Automotive Associations

- - 1. List of Associations






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