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Next Generation Trend Letter / Vol. 2, Issue 10, December Edition Product Image

Next Generation Trend Letter / Vol. 2, Issue 10, December Edition

  • ID: 365824
  • December 2006
  • Pyramid Research, Inc

Internet TV: Opportunity, Not Threat for Traditional Pay TV—and IPTV

Over the past six months, a number of deals in the US market have raised the profile of Internet TV (a.k.a. TV on a PC), a heretofore relatively ostracized segment of the content distribution landscape. The implications of these deals? Internet TV is here to stay, content distribution players need comprehensive online strategies, and satellite DTH is at risk.

Emerging Markets: Why Lower Airtime Prices Are Good for Profitability

In our view, airtime prices are still too high in emerging markets. Contrary to the stigma often attached to them, we argue that lower prices can actually help drive up profit volumes in high-growth environments.

3 QUESTIONS

Virgin’s Sugar Mama Shows an Alternate Path to Mobile Advertising

SNAPSHOTS
- BT Vision or IPTV as the Third Way
- Mobile Banking and Payment Services Are Picking Up
- Vodafone Banks on Fresh Handset Lineup for Christmas Season
- SMS as a Marketing Tool: Sample Cases from Latin America

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