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Global Baby Wipes Market 2023-2027

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    Report

  • 120 Pages
  • November 2022
  • Region: Global
  • TechNavio
  • ID: 5146964
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The baby wipes market is poised to grow by $1,741.63 million during 2023-2027, accelerating at a CAGR of 5.32% during the forecast period. The market is driven by the introduction of varied products by manufacturers, concerns about the health of babies, and increasing emphasis on organic and natural products.

This report on the baby wipes market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment.

The baby wipes market is segmented as below:

By Distribution Channel

  • Online
  • Offline

By Technology

  • Spunlace technology
  • Airlaid technology
  • Coform technology
  • Needle punch technology
  • Others

By Geography

  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa
This study identifies product innovation as one of the prime reasons driving the baby wipes market growth during the next few years. Also, the expansion of the distribution network and adoption of an omnichannel strategy, and increasing prominence of private-label brands will lead to sizable demand in the market.

This report on the baby wipes market covers the following areas:

  • Baby wipes market sizing
  • Baby wipes market forecast
  • Baby wipes market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading baby wipes market vendors that include Babisil Products Co. Ltd., Bodywise UK Ltd., Caboo, Farlin Corp., First Quality Enterprises Inc., Himalaya Wellness Co., Johnson and Johnson, Joonya, Menmoms, Morisons Baby Dreams, Mother Sparsh, Pigeon Corp., Sebapharma GmbH and Co. KG, The Clorox Co., The Procter and Gamble Co., Unicharm Corp., Unilever PLC, WaterWipes UC, and Kimberly Clark Corp. Also, the baby wipes market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The analyst presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The analyst's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Global Market Characteristics
Exhibit 04: Executive Summary - Chart on Market by Geography
Exhibit 05: Executive Summary - Chart on Market Segmentation by Distribution Channel
Exhibit 06: Executive Summary - Chart on Market Segmentation by Technology
Exhibit 07: Executive Summary - Chart on Incremental Growth
Exhibit 08: Executive Summary - Data Table on Incremental Growth
Exhibit 09: Executive Summary - Chart on Vendor Market Positioning
2 Market Landscape
2.1 Market ecosystem
Exhibit 10: Parent market
Exhibit 11: Market Characteristics
3 Market Sizing
3.1 Market definition
Exhibit 12: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 13: Market segments
3.3 Market size 2022
3.4 Market outlook: Forecast for 2022-2027
Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
4 Historic Market Size
4.1 Global baby wipes market 2017 - 2021
Exhibit 18: Historic Market Size - Data Table on Global baby wipes market 2017 - 2021 ($ million)
4.2 Distribution Channel Segment Analysis 2017 - 2021
Exhibit 19: Historic Market Size - Distribution Channel Segment 2017 - 2021 ($ million)
4.3 Technology Segment Analysis 2017 - 2021
Exhibit 20: Historic Market Size - Technology Segment 2017 - 2021 ($ million)
4.4 Geography Segment Analysis 2017 - 2021
Exhibit 21: Historic Market Size - Geography Segment 2017 - 2021 ($ million)
4.5 Country Segment Analysis 2017 - 2021
Exhibit 22: Historic Market Size - Country Segment 2017 - 2021 ($ million)
5 Five Forces Analysis
5.1 Five forces summary
Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
5.2 Bargaining power of buyers
Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
5.3 Bargaining power of suppliers
Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
5.4 Threat of new entrants
Exhibit 26: Threat of new entrants - Impact of key factors in 2022 and 2027
5.5 Threat of substitutes
Exhibit 27: Threat of substitutes - Impact of key factors in 2022 and 2027
5.6 Threat of rivalry
Exhibit 28: Threat of rivalry - Impact of key factors in 2022 and 2027
5.7 Market condition
Exhibit 29: Chart on Market condition - Five forces 2022 and 2027
6 Market Segmentation by Distribution Channel
6.1 Market segments
Exhibit 30: Chart on Distribution Channel - Market share 2022-2027 (%)
Exhibit 31: Data Table on Distribution Channel - Market share 2022-2027 (%)
6.2 Comparison by Distribution Channel
Exhibit 32: Chart on Comparison by Distribution Channel
Exhibit 33: Data Table on Comparison by Distribution Channel
6.3 Online - Market size and forecast 2022-2027
Exhibit 34: Chart on Online - Market size and forecast 2022-2027 ($ million)
Exhibit 35: Data Table on Online - Market size and forecast 2022-2027 ($ million)
Exhibit 36: Chart on Online - Year-over-year growth 2022-2027 (%)
Exhibit 37: Data Table on Online - Year-over-year growth 2022-2027 (%)
6.4 Offline - Market size and forecast 2022-2027
Exhibit 38: Chart on Offline - Market size and forecast 2022-2027 ($ million)
Exhibit 39: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
Exhibit 40: Chart on Offline - Year-over-year growth 2022-2027 (%)
Exhibit 41: Data Table on Offline - Year-over-year growth 2022-2027 (%)
6.5 Market opportunity by Distribution Channel
Exhibit 42: Market opportunity by Distribution Channel ($ million)
7 Market Segmentation by Technology
7.1 Market segments
Exhibit 43: Chart on Technology - Market share 2022-2027 (%)
Exhibit 44: Data Table on Technology - Market share 2022-2027 (%)
7.2 Comparison by Technology
Exhibit 45: Chart on Comparison by Technology
Exhibit 46: Data Table on Comparison by Technology
7.3 Spunlace technology - Market size and forecast 2022-2027
Exhibit 47: Chart on Spunlace technology - Market size and forecast 2022-2027 ($ million)
Exhibit 48: Data Table on Spunlace technology - Market size and forecast 2022-2027 ($ million)
Exhibit 49: Chart on Spunlace technology - Year-over-year growth 2022-2027 (%)
Exhibit 50: Data Table on Spunlace technology - Year-over-year growth 2022-2027 (%)
7.4 Airlaid technology - Market size and forecast 2022-2027
Exhibit 51: Chart on Airlaid technology - Market size and forecast 2022-2027 ($ million)
Exhibit 52: Data Table on Airlaid technology - Market size and forecast 2022-2027 ($ million)
Exhibit 53: Chart on Airlaid technology - Year-over-year growth 2022-2027 (%)
Exhibit 54: Data Table on Airlaid technology - Year-over-year growth 2022-2027 (%)
7.5 Coform technology - Market size and forecast 2022-2027
Exhibit 55: Chart on Coform technology - Market size and forecast 2022-2027 ($ million)
Exhibit 56: Data Table on Coform technology - Market size and forecast 2022-2027 ($ million)
Exhibit 57: Chart on Coform technology - Year-over-year growth 2022-2027 (%)
Exhibit 58: Data Table on Coform technology - Year-over-year growth 2022-2027 (%)
7.6 Needle punch technology - Market size and forecast 2022-2027
Exhibit 59: Chart on Needle punch technology - Market size and forecast 2022-2027 ($ million)
Exhibit 60: Data Table on Needle punch technology - Market size and forecast 2022-2027 ($ million)
Exhibit 61: Chart on Needle punch technology - Year-over-year growth 2022-2027 (%)
Exhibit 62: Data Table on Needle punch technology - Year-over-year growth 2022-2027 (%)
7.7 Others - Market size and forecast 2022-2027
Exhibit 63: Chart on Others - Market size and forecast 2022-2027 ($ million)
Exhibit 64: Data Table on Others - Market size and forecast 2022-2027 ($ million)
Exhibit 65: Chart on Others - Year-over-year growth 2022-2027 (%)
Exhibit 66: Data Table on Others - Year-over-year growth 2022-2027 (%)
7.8 Market opportunity by Technology
Exhibit 67: Market opportunity by Technology ($ million)
8 Customer Landscape
8.1 Customer landscape overview
Exhibit 68: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
9.1 Geographic segmentation
Exhibit 69: Chart on Market share by geography 2022-2027 (%)
Exhibit 70: Data Table on Market share by geography 2022-2027 (%)
9.2 Geographic comparison
Exhibit 71: Chart on Geographic comparison
Exhibit 72: Data Table on Geographic comparison
9.3 North America - Market size and forecast 2022-2027
Exhibit 73: Chart on North America - Market size and forecast 2022-2027 ($ million)
Exhibit 74: Data Table on North America - Market size and forecast 2022-2027 ($ million)
Exhibit 75: Chart on North America - Year-over-year growth 2022-2027 (%)
Exhibit 76: Data Table on North America - Year-over-year growth 2022-2027 (%)
9.4 Europe - Market size and forecast 2022-2027
Exhibit 77: Chart on Europe - Market size and forecast 2022-2027 ($ million)
Exhibit 78: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
Exhibit 79: Chart on Europe - Year-over-year growth 2022-2027 (%)
Exhibit 80: Data Table on Europe - Year-over-year growth 2022-2027 (%)
9.5 APAC - Market size and forecast 2022-2027
Exhibit 81: Chart on APAC - Market size and forecast 2022-2027 ($ million)
Exhibit 82: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
Exhibit 83: Chart on APAC - Year-over-year growth 2022-2027 (%)
Exhibit 84: Data Table on APAC - Year-over-year growth 2022-2027 (%)
9.6 South America - Market size and forecast 2022-2027
Exhibit 85: Chart on South America - Market size and forecast 2022-2027 ($ million)
Exhibit 86: Data Table on South America - Market size and forecast 2022-2027 ($ million)
Exhibit 87: Chart on South America - Year-over-year growth 2022-2027 (%)
Exhibit 88: Data Table on South America - Year-over-year growth 2022-2027 (%)
9.7 Middle East and Africa - Market size and forecast 2022-2027
Exhibit 89: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibit 90: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibit 91: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
Exhibit 92: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
9.8 US - Market size and forecast 2022-2027
Exhibit 93: Chart on US - Market size and forecast 2022-2027 ($ million)
Exhibit 94: Data Table on US - Market size and forecast 2022-2027 ($ million)
Exhibit 95: Chart on US - Year-over-year growth 2022-2027 (%)
Exhibit 96: Data Table on US - Year-over-year growth 2022-2027 (%)
9.9 UK - Market size and forecast 2022-2027
Exhibit 97: Chart on UK - Market size and forecast 2022-2027 ($ million)
Exhibit 98: Data Table on UK - Market size and forecast 2022-2027 ($ million)
Exhibit 99: Chart on UK - Year-over-year growth 2022-2027 (%)
Exhibit 100: Data Table on UK - Year-over-year growth 2022-2027 (%)
9.10 China - Market size and forecast 2022-2027
Exhibit 101: Chart on China - Market size and forecast 2022-2027 ($ million)
Exhibit 102: Data Table on China - Market size and forecast 2022-2027 ($ million)
Exhibit 103: Chart on China - Year-over-year growth 2022-2027 (%)
Exhibit 104: Data Table on China - Year-over-year growth 2022-2027 (%)
9.11 Canada - Market size and forecast 2022-2027
Exhibit 105: Chart on Canada - Market size and forecast 2022-2027 ($ million)
Exhibit 106: Data Table on Canada - Market size and forecast 2022-2027 ($ million)
Exhibit 107: Chart on Canada - Year-over-year growth 2022-2027 (%)
Exhibit 108: Data Table on Canada - Year-over-year growth 2022-2027 (%)
9.12 Germany - Market size and forecast 2022-2027
Exhibit 109: Chart on Germany - Market size and forecast 2022-2027 ($ million)
Exhibit 110: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
Exhibit 111: Chart on Germany - Year-over-year growth 2022-2027 (%)
Exhibit 112: Data Table on Germany - Year-over-year growth 2022-2027 (%)
9.13 Market opportunity by geography
Exhibit 113: Market opportunity by geography ($ million)
10 Drivers, Challenges, and Trends
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 114: Impact of drivers and challenges in 2022 and 2027
10.4 Market trends
11 Vendor Landscape
11.1 Overview
11.2 Vendor landscape
Exhibit 115: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 116: Overview on factors of disruption
11.4 Industry risks
Exhibit 117: Impact of key risks on business
12 Vendor Analysis
12.1 Vendors covered
Exhibit 118: Vendors covered
12.2 Market positioning of vendors
Exhibit 119: Matrix on vendor position and classification
12.3 Babisil Products Co. Ltd.
Exhibit 120: Babisil Products Co. Ltd. - Overview
Exhibit 121: Babisil Products Co. Ltd. - Product / Service
Exhibit 122: Babisil Products Co. Ltd. - Key offerings
12.4 Bodywise UK Ltd.
Exhibit 123: Bodywise UK Ltd. - Overview
Exhibit 124: Bodywise UK Ltd. - Product / Service
Exhibit 125: Bodywise UK Ltd. - Key offerings
12.5 Caboo
Exhibit 126: Caboo - Overview
Exhibit 127: Caboo - Product / Service
Exhibit 128: Caboo - Key offerings
12.6 Farlin Corp.
Exhibit 129: Farlin Corp. - Overview
Exhibit 130: Farlin Corp. - Product / Service
Exhibit 131: Farlin Corp. - Key offerings
12.7 First Quality Enterprises Inc.
Exhibit 132: First Quality Enterprises Inc. - Overview
Exhibit 133: First Quality Enterprises Inc. - Product / Service
Exhibit 134: First Quality Enterprises Inc. - Key offerings
12.8 Himalaya Wellness Co.
Exhibit 135: Himalaya Wellness Co. - Overview
Exhibit 136: Himalaya Wellness Co. - Product / Service
Exhibit 137: Himalaya Wellness Co. - Key offerings
12.9 Johnson and Johnson
Exhibit 138: Johnson and Johnson - Overview
Exhibit 139: Johnson and Johnson - Business segments
Exhibit 140: Johnson and Johnson - Key news
Exhibit 141: Johnson and Johnson - Key offerings
Exhibit 142: Johnson and Johnson - Segment focus
12.10 Joonya
Exhibit 143: Joonya - Overview
Exhibit 144: Joonya - Product / Service
Exhibit 145: Joonya - Key offerings
12.11 Kimberly Clark Corp.
Exhibit 146: Kimberly Clark Corp. - Overview
Exhibit 147: Kimberly Clark Corp. - Business segments
Exhibit 148: Kimberly Clark Corp. - Key news
Exhibit 149: Kimberly Clark Corp. - Key offerings
Exhibit 150: Kimberly Clark Corp. - Segment focus
12.12 Menmoms
Exhibit 151: Menmoms - Overview
Exhibit 152: Menmoms - Product / Service
Exhibit 153: Menmoms - Key offerings
12.13 Pigeon Corp.
Exhibit 154: Pigeon Corp. - Overview
Exhibit 155: Pigeon Corp. - Business segments
Exhibit 156: Pigeon Corp. - Key offerings
Exhibit 157: Pigeon Corp. - Segment focus
12.14 Sebapharma GmbH and Co. KG
Exhibit 158: Sebapharma GmbH and Co. KG - Overview
Exhibit 159: Sebapharma GmbH and Co. KG - Product / Service
Exhibit 160: Sebapharma GmbH and Co. KG - Key offerings
12.15 The Clorox Co.
Exhibit 161: The Clorox Co. - Overview
Exhibit 162: The Clorox Co. - Business segments
Exhibit 163: The Clorox Co. - Key offerings
Exhibit 164: The Clorox Co. - Segment focus
12.16 The Procter and Gamble Co.
Exhibit 165: The Procter and Gamble Co. - Overview
Exhibit 166: The Procter and Gamble Co. - Business segments
Exhibit 167: The Procter and Gamble Co. - Key news
Exhibit 168: The Procter and Gamble Co. - Key offerings
Exhibit 169: The Procter and Gamble Co. - Segment focus
12.17 Unicharm Corp.
Exhibit 170: Unicharm Corp. - Overview
Exhibit 171: Unicharm Corp. - Business segments
Exhibit 172: Unicharm Corp. - Key offerings
Exhibit 173: Unicharm Corp. - Segment focus
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 174: Inclusions checklist
Exhibit 175: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 176: Currency conversion rates for US$
13.4 Research methodology
Exhibit 177: Research methodology
Exhibit 178: Validation techniques employed for market sizing
Exhibit 179: Information sources
13.5 List of abbreviations
Exhibit 180: List of abbreviations

Executive Summary

The analyst recognizes the following companies as the key players in the global baby wipes market: Babisil Products Co. Ltd., Bodywise UK Ltd., Caboo, Farlin Corp., First Quality Enterprises Inc., Himalaya Wellness Co., Johnson and Johnson, Joonya, Menmoms, Morisons Baby Dreams, Mother Sparsh, Pigeon Corp., Sebapharma GmbH and Co. KG, The Clorox Co., The Procter and Gamble Co., Unicharm Corp., Unilever PLC, WaterWipes UC, and Kimberly Clark Corp.

Commenting on the report, one of the report's analysts said: 'The latest trend gaining momentum in the market is product innovation.'

According to the report, one of the major drivers for this market is the introduction of varied products by manufacturers.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Babisil Products Co. Ltd.
  • Bodywise UK Ltd.
  • Caboo
  • Farlin Corp.
  • First Quality Enterprises Inc.
  • Himalaya Wellness Co.
  • Johnson and Johnson
  • Joonya
  • Menmoms
  • Morisons Baby Dreams
  • Mother Sparsh
  • Pigeon Corp.
  • Sebapharma GmbH and Co. KG
  • The Clorox Co.
  • The Procter and Gamble Co.
  • Unicharm Corp.
  • Unilever PLC
  • WaterWipes UC
  • Kimberly Clark Corp.