Research And Markets Research And Markets

The Sport Industry Market Review

  • ID: 3896
  • January 2002
  • Region: United Kingdom
  • Key Note Ltd
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TheChanging Role of Sport
Although some sports and physical activities are as old as civilisation, the way that sport manifests itself in society is always open to change. This Market Review examines these changes from three perspectives, each of which represents a group of `consumer markets':

amateur participation in sport, including activities which are not competitive games but contribute to health and fitness (and including the facilities required for participation)
the demand for equipment, clothing and footwear that are suited to participation, including the suppliers and retailers of these sports `goods'
professional sport, manifested as two separate markets for spectating and for media coverage.
Spending on Sport
Attempts are made to evaluate sport in the economy - for example, one source has suggested a value of £15.2bn for the year 2000 - but definitions are problematic. Key Note has restricted its main estimates to direct consumer spending in five categories:

sports clothing
sports footwear

The £8.35bn value covers most consumer spending on sport, but excludes related costs such READ MORE >

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown