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Digital Cameras: Markets, Technologies and Opportunities
Datacomm Research Company, Pages: 91


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Digital Photography a 'Killer App' for the Wireless Internet. Wireless Cameras Will Drive Photography into New Markets

Digital still and video cameras will rapidly evolve into network devices, creating new opportunities for wireless operators, manufacturers and film suppliers. That is one of the conclusions of the new 91-page report, Digital Cameras: Markets, Technologies and Opportunities, by Datacomm Research Company.

'Digital cameras will access PCs and the Internet via wireless links, achieving new levels of convenience and capability,' said Terry Edwards, Executive Director of Engalco and principal author of the report. 'The ability to view, share, and manipulate photos is about to take a giant leap forward,' he concluded.

'This report shows how large scale integration will drive camera performance up and prices down, ushering in an era of network cameras,' said Ira Brodsky, President of Datacomm Research. '3G mobile operators should offer wireless digital cameras along with phones film suppliers should refocus on image archiving and printing,' he added.

Digital Cameras: Markets, Technologies and Opportunities includes a 'Technology' section explaining how today's digital cameras are likely to evolve into second- and third-generation designs. The 'Markets' section provides background on the largest markets (by country), including statistics on PC penetration, Internet hosts, and Internet users. The 'Market Forecasts' section provides digital still camera and digital video camcorder forecasts for Japan, Korea, Germany, France, Italy, the UK, and North America. The 'Manufacturers' section profiles more than a dozen vendors including Canon, Casio, Eastman Kodak, FujiFilm, Kyocera, Minolta, Olympus, Polaroid, Ricoh, Samsung, Sanyo, and Sony.

Additional conclusions found in Digital Cameras: Markets, Technologies and Opportunities:

1. Digital photography will gradually replace traditional photography. Digital photography avoids the need for film and film developing makes it possible to view recorded images immediately allows pictures to be shared worldwide via the Internet and enables PC-based manipulation and enhancement.

2. The digital photography market will more than double in the next four years, growing to over $37 billion. The largest market for digital cameras (all types) is North America Japan is second largest for digital still cameras and Europe is second largest for digital video cameras. The opportunities cut across existing consumer and professional markets, as well as new markets for network-based cameras.

3. The Internet creates new opportunities for archiving and accessing images and scenes. The time is right as digital photography, 'Net-based storage and 3G wireless solutions are all falling into place. Those who develop more cost-effective ways of storing and transmitting images (particularly compression techniques) will be big winners.

4. Wireless technology will facilitate transmission, storage, display, and printing of images. Third generation wireless networks will allow digital cameras with minimal memory to take picture after picture. Wireless LANs enable sophisticated security systems for homes and small offices. Short-range wireless technology, such as Bluetooth or Wi-Fi, will let users beam images to desktop devices for display and printing.

5. Cmos sensors will replace conventional CCD arrays. The integration of Cmos sensors and advanced Asic image processors will drive prices down rapidly. Expect digital still cameras with 1.3 megapixels for just $140 to appear on the market soon. PDAs, notebook PCs, and mobile phones with built-in digital cameras will become increasingly common.



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