Computer and Software Retailing in Australia - Industry Market Research Report

Cloudy: Increasingly digital workflows are shifting demand away from printers and storage devices

Computers have become part of everyday life, and consumers are using them to do more of their daily tasks. With internet subscriber numbers continuing to trek up and IT adoption rates still expanding, retailers have had a steady stream of customers in the market for new computer equipment. All of this is good news for computer and software retailers, as industry revenue has been growing at an annualised 4.1% over the past five years and is expected to total $8.5 billion in 2023-24, when revenue will jump by an anticipated 3.4%. Industry operators retail computer and software products including desktop computers, laptops, tablets, printers, keyboards, computer game consoles and packaged software (excluding game software). Industry companies purchase products from manufacturers and wholesalers and then sell them to the general public for private use or to corporate clients for business use. The online operations of industry retailers are included in the industry, but pure-play online retailers are excluded.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.