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Marketing Medical Education
Primary Research Group, Nov 2003
This report summarizes development in medical education markets - medical schools, continuing medical education, allied health programs, and nursing programs. The report profiles the efforts of major practitioners to develop new markets for their medical education offering. The report includes profiles of the efforts of the University of Washington, The University of South Carolina, Vanderbilt University, the American Medical Association, the American Academy of Pediatrics, American Academy of Family Physicians, Cincinnati Children's Hospital, and Cornell University, among others. Examines emerging markets in continuing medical information, medical distance learning, hospital training, allied health education, nursing/physician education and even consumer medical information market. Looks at attempts to tap into growing third word markets for medical education from developed countries.
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