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Mid Market Enterprise (SMB) Middleware Market Opportunities, Strategies, and Forecasts, 2007 to 2013
WinterGreen Research, Inc., March 2007, Pages: 405
The improved systems capability and proven return on investment for application integration markets represent the most compelling market driving forces. Companies that achieve faster time to market receive significant competitive advantage. The example of Apple achieving competitive advantage over Sony in the electronic music markets is a central and compelling issue driving every enterprise to look at the advantages of enterprise application integration.
Enterprise networks represent the core business capability. Enterprise application connectivity is significant for internal IT departments and to connect to distributors, suppliers, partners, and customers. The ability to send information between disparate applications is relevant to every aspect of network computing.
EAI refers to integration projects inside the enterprise network with employees and over the Internet with partners. Application integration is the base for business process integration, the integration of information relevant to projects inside and beyond the borders of the enterprise.
Integration products are broad initiatives able to integrate heterogeneous IT departments as well as target point solutions. Integration products are becoming more highly developed and less expensive.
The integration demands of e-Business present major technical challenges. In an attempt to address business challenges, organizations have implemented various ERP enterprise applications to handle the core processes.
The common strategy is to combine mid size company local presence with expertise and technology from the enterprise to leverage the strength of each partner. The theme of trust and common interest is paramount. Competitive issues depend on a local presence combined with enough resource to address solutions to technical problems.
Markets at $1 billion in 2004 are anticipated to become $4.1 billion by 2011. Automation of structured transaction data, automation of unstructured information, and integration of information across platforms and across applications demands the use of middleware. Integration tools are used to make networks work. Middleware implementation depends on groups of people defining goals together to achieve a common goal. That goal is sometimes elusive.
Key Topics
- Mid Market Enterprise Application Integration Market Shares, Forecasts, Driving Forces
- Implementing Efficiency In Mid Market Business Operations
- Guaranteed Service Levels
- XML Standards
- SMB EAI Linking Internal Operations
- Information Overload And Decision Latency
- Medium Size Business By Region
- Challenges Facing Small To Medium Businesses (SMB's)
- SMB Research And Analysis Highlights
- Mid Market SMB-Focused Channel
- Mid Market Edge Computing Solutions
- World Wide Web Consortium (W3C)
- Open Service Access (OSA)
- Reliable Messaging
Methodology
This is the 294th report in a series of market research reports that provide forecasts in communications, telecommunications, the internet, computer, software, and telephone equipment. The project leaders take direct responsibility for writing and preparing each report. They have significant experience preparing industry studies. Forecasts are based on primary research and proprietary data bases. Forecasts reflect analysis of the market trends in the segment and related segments. Unit and dollar shipments are analyzed through consideration of dollar volume of each market participation in the segment. Market share analysis includes conversations with key customers of products, industry segment leaders, marketing directors, distributors, leading market participants, and companies seeking to develop measurable market share. Over 200 in-depth interviews are conducted for each report with a broad range of key participants and opinion leaders in the market segment.
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