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Wellbeing: A Cross Category Approach To Nutrition, Health And Beauty
Business Insights, Jan 2002


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As consumers are demanding products that satisfy multiple health concerns, industry boundaries are becoming increasingly blurred so that the previously separate categories of medicine, nutrition and beauty are now interlinked. Wellbeing: A cross category approach to Health, Nutrition and Beauty is a new management report providing you with a complete understanding of the underlying dynamics driving the Wellbeing trend, as well as it's impact across the fast moving consumer goods industry. The report defines Wellbeing and the push and pull factors determining it's growth. Discover the opportunities and constraints that are present in the food, drinks and cosmetics industry and identify the best practices in new product development and successful retail strategies.



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