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Growth Strategies in Packaging Food and Drink to 2007: Identifying the Key Market Sectors
Business Insights, April 2002
The share of overall consumer spending is falling for food and drink manufacturers and retailers. Companies have been forced to ask themselves why their sectors are not performing as strongly as many others.Food and drink packaging manufacturers will need to offer consumers a much higher level of control over the use of their products, particularly with respect to portioning allowing multiple use at different moments in time, in different locations and by different individuals with different appetites.Growth Strategies in Packaging Food and Drink to 2007: Identifying the key market sectors, will allow you to identify and react to the latest developments in the food and drink packaging industry. The report will provide you with a comprehensive breakdown and future forecast of each key packaging segment to 2007 backed up by in-depth analysis and relevant and up to-to-date case studies.Some key findings from the report1. The food and drink industry is at the forefront of packaging design. Manufacturers and designers are very dependent on the attitudes of the major national retailers, which account for the majority of their sales.2. In the years up to 2005, the largest segment of the European food and drinks market will continue to be the dairy products segment. The segment is estimated to be worth US$71.59 billion in 2005.3. 'Smart' packaging will play an increasingly important role in the day-to-day priorities of packaging professionals over the next five years.4. The snacks market is the fastest growing food and drinks market by value, recording a growth rate of 7.2% in 2001.“. Drinks, snacks and dairy segments will be driving growth in kids' packaging markets. Interestingly, the ambient meals and frozen segments were the only segments where no one believed growth rates would 'highly' decline over the next five years. '
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