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Viewing report
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Americans and Their Homes
EPM Communications Inc, June 2004, Pages: 70
AMERICANS AND THEIR HOMES gives you an inside track on where Americans live — and what they're spending to buy, renovate and maintain those homes.
You'll learn how to win your share of the $417 billion Americans spend on home improvements, furniture, electronics and their gardens, including:
- where homeowners learn about new homes,
- how the $214 billion spent on home improvements, maintenance and repairs is parcelled out
- the flight to suburbia among Hispanic and Black households
- the differing needs and spending habits of 32-year-old first-time buyers vs 46-year-old repeat buyers
- $1 million-plus home owners
- which consumer electronics products are most in-demand.
- Find the data and analysis you need to build a strong foundation for your product development, sales and marketing efforts in AMERICANS AND THEIR HOMES.
More Than 40 Charts, Graphs and Tables Guide You Through
- home buying and housing trends
- buyer demographics
- lawn and garden retail sales
- consumer spending on home remodelling, maintenance and repair
- and much, much more.
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