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Yoghurt In China: A Market Analysis


Description: This report covers the market for yoghurt in China in total and by subsector. Rising average annual incomes, greater ownership of fridges, increased exposure to western food, health concerns and a greater array of available goods are all combining to increase sales of yoghurt in China.


This report covers the market for Yoghurt including plain and flavoured yoghurt and fruit-based yoghurt. China is changing rapidly and so are its tastes. As a consumer society emerges, so new products are appearing with increasing regularity. Dairy products are among them. Rising average annual incomes, greater ownership of fridges and freezers, increased exposure to western and international cuisines and a greater array of goods in the supermarket are all combining to increase sales of dairy products in China. Historically, dairy and milk-based products were rare in China. A high incidence rate of lactose intolerance, low level of milk and dairy production, no cultural history of cheese and other dairy products combined to keep the market restricted. Add to this the mammoth transportation problems, southern climate, poor storage and packaging and dairy products were not the easiest things to produce and sell either for local or international companies.


But, tastes have changed. The arrival of the fast-food chains, western-style supermarkets, greater awareness concerning the health benefits of dairy products and the emergence of a generation both willing and able to try new products and the market for yoghurt products has made great strides in China.




Contents: Introduction

Report Coverage

Executive Summary

Other Reports

Glossary

Free Monthly Online Newsletters

China Fast Facts

Regions Of China

Map A.1 China: Provinces And Municipalities

China’s Dairy Market - Overview


1 China’s Yoghurt Market

1.1 Yoghurt Sector: Values & Volumes

Table 1.1 Yoghurt Sector Value & Volume Retail Sales By Subsector In China, 1996-2002

1.2 Yoghurt Sector: Market Breakdown

Table 1.2 % Breakdown Of The Yoghurt Sector Value & Volume Retail Sales By Subsector In China, 1996-2002

1.3 Yoghurt Sector: Market Growth

Table 1.3 Annual Growth Of The Yoghurt Sector Value & Volume Retail Sales By Subsector In China, 1996-2002


2 National Market Shares

2.1 Market Shares: Foreign Penetration

Table 2.1 Foreign Penetration Of China’s Dairy Market 1995-2000

Table 2.2 Foreign Penetration Of China’s Dairy Market Sectors 2000

2.2 Market Shares: Total Dairy Market Value Shares

Table 2.3 Top 10 National Dairy Companies In China By Sales Revenue 2001

2.3 Market Shares: Total Dairy Market Volume Shares

Table 2.4 Top 10 National Dairy Companies By Sales Volume 2000


3 Packaged Yoghurt Market Shares By Major City

3.1 Yoghurt Sector Shares By City: Beijing

Table 3.1 Leading Company Shares Of Retail Yoghurt Sales In Beijing 2000-2002

3.2 Yoghurt Sector Shares By City: Shanghai

Table 3.2 Leading Company Shares Of Retail Yoghurt Sales In Shanghai 2000-2002

3.3 Yoghurt Sector Shares By City: Guangzhou

Table 3.3 Leading Company Shares Of Retail Yoghurt Sales In Guangzhou 2000-2002

3.4 Yoghurt Sector Shares By City: Wuhan

Table 3.4 Leading Company Shares Of Retail Yoghurt Sales In Wuhan 2000-2002

3.5 Yoghurt Sector Shares By City: Xi’an

Table 3.5 Leading Company Shares Of Retail Yoghurt Sales In Xi’an 2000-2002

3.6 Yoghurt Sector Shares By City: Shenyang

Table 3.6 Leading Company Shares Of Retail Yoghurt Sales In Shenyang 2000


4 Prices

4.1 Prices: Retail Price Indices

Table 4.1 Retail Price Indices By Broad Sector In China, 1996-2002

4.2 Prices: Average Unit Values Dairy Products

Table 4.2 Average Unit Retail Prices Of Yoghurt In China, 1996-2002

Table 4.3 Growth Of Average Unit Retail Prices Of Yoghurt N China, 1996-2002

4.3 Prices: Selected Retail Prices

Table 4.4 Retail Prices On Selected Yoghurt Products In China 2000-2003


5 Outlook

5.1 Outlook: Forecast Trends

5.2 Outlook: Total Market Size

Table 5.1 Forecast Value & Volume Sales Of Yoghurt In China, 2003-2007

5.3 Outlook: Sector Breakdown

Table 5.2 Forecast Percentage Value & Volume Breakdown Of Yoghurt In China, 2003-2007

5.4 Outlook: Sector Growth

Table 5.3 Forecast Annual Value & Volume Growth Of Yoghurt In China, 2003-2007


6 Current Issues

6.1 Current Issues: Legislation

6.2 Current Issues: Health Promotion

6.3 Current Issues: Strengthening The Dairy Industry

6.4 Current Issues: August Dairy Product Exhibition

6.5 Current Issues: China’s Dairy Industry Facing The Wto Challenges

The Disadvantages Of China’s Dairy Industry

Competitive Focus After Wto Entry

Table 6.1 Wto Impact On China’s Dairy Import Tariffs

Possible Need To Shield China’s Dairy Industry


7 Marketing And Distribution

7.1 Marketing

7.1.1 Marketing: Packaging Trends

7.1.2 Marketing: Refrigerated Cabinets

7.1.3 Marketing: Advertising

7.2 Consumer Profile

7.2.1 Consumer Profile: Development Of The Dairy Market

Table 7.1 Target Markets For Dairy Producers In China

Table 7.2 Time Of Day Most Consumers Eat Dairy Products In China

7.2.2 Consumer Profile: Yoghurt Consumption

Table 7.3 Consumtpion Patterns For Yoghurt In China’s Major Cities 2002

Table 7.4 Sales Of Yoghurt In Leading Chinese Cities 1995-2000

7.3 Distribution

7.3.1 Distribution: Regulations Specific To Dairy Products

7.3.2 Distribution: Dairy Product Import Duty Rates

7.3.3 Distribution: Wholesale Distribution

7.3.4 Distribution: Retail Sales By Outlet

Table 7.5 Percentage Breakdown Of Dairy Products Sales By Outlet Type 2000


8 Sources Of Supply

8.1 Manufacturing

8.1.1 Manufacturing: Foreign Competitor Considerations

8.1.2 Manufacturing: General Shape Of The Industry

Table 8.1 Basic Situation Of Dairy Processing 1994-1998

Table 8.2 Size Of Chinese Dairy Processing Enterprises 1998

8.1.3 Manufacturing: Product Quality

Table 8.3 Sample Test On Dairy Quality In Part 2000

8.1.4 Manufacturing: Mergers And Acquisitions

8.1.5 Manufacturing: Regional Distribution

Table 8.4 Dairy Production By Key Production Region 1998-2000

8.1.6 Manufacturing: Dairy Product Output By City

Table 8.5 Production Dairy Products By Major City Of Production 2001

8.1.7 Manufacturing: Output Value

Table 8.6 Output Value By Broad Sector 1995-2000

8.1.8 Manufacturing: Output Volume

Table 8.7 Output Volume By Broad Sector 1995-2000

8.2 Imports

8.2.1 Imports: Value

Table 8.8 Import Value Of Yoghurt Into China, 1993-1997/2000

8.2.2 Imports: Volume

Table 8.9 Import Volume Of Yoghurt Into China, 1993-1997/2000

8.2.3 Imports: Significance

Table 8.10 Imports As A % Of Retail Sales Of Yoghurt, 1995/1997/2000

8.3 Exports

8.3.1 Exports: Value

Table 8.11 Export Value Of Yoghurt From China, 1993-1997/2000

8.3.2 Exports: Volume

Table 8.12 Export Volume Of Yoghurt From China, 1993-1997/2000

8.3.3 Exports: Significance

Table 8.13 Exports As A % Of Domestic Output Of Yoghurt In China, 1995/1997/2000


9 Swot Analysis

9.1 Strengths

9.2 Weaknesses

9.3 Opportunities

9.4 Threats


10 Domestic Company Profiles

10.1 Hangzhou Wahaha Group Corporation

10.1.1 Hangzhou Wahaha Group Corporation: Company Details

10.1.2 Hangzhou Wahaha Group Corporation: Company Background

10.1.3 Hangzhou Wahaha Group Corporation: Dairy Activity

10.1.4 Hangzhou Wahaha Group Corporation: Financial Results

Table 10.1 Hangzhou Wahaha Group Corporation: Financial Results 1995/1996

10.2 Heilongjiang Wandashan Group

10.3 Inner Mongolia Yili Industrial Company Ltd

10.3.1 Inner Mongolia Yili Industrial Co. Ltd: Company Details

10.3.2 Inner Mongolia Yili Industrial Co. Ltd: Company Background

10.3.3 Inner Mongolia Yili Industrial Co. Ltd: Dairy Activities

10.3.4 Inner Mongolia Yili Industrial Co. Ltd: Financial Results

Table 10.2 Inner Mongolia Yili Industrial Co. Ltd: Financial Results 1997-2000

10.4 Shanghai Guangming (Bright) Dairy & Food Co. Ltd.

10.4.1 Shanghai Guangming: Company Details

10.4.2 Shanghai Guangming: Company History

10.4.3 Shanghai Guangming: Structural Background

10.4.4 Shanghai Guangming: Dairy Activities

10.4.5 Shanghai Guangming: Financial Results

Table 10.3 Shanghai Guangming (Bright) Dairy & Food Co. Ltd: Financial Results 1997-2000

10.5 Shanghai International Nutrition Dairy Co. Ltd.


11 Foreign Company Profiles

11.1 Bravo! Foods International (Formerly China Premium Food Corporation)

11.1.1 Bravo! Foods International: Company Details

Key Personnel

11.1.2 Bravo! Foods International: China Operations

Table 11.1 Bravo Foods: Financial Results 2001/2002*

11.1.3 Bravo! Foods International: Looney Tune Dairy Products

Table 11.2 Bravo! Foods International: Prices 2001

11.2 Groupe Danone

11.2.1 Groupe Danone: Company Details

11.2.2 Groupe Danone: Company Background

11.2.3 Groupe Danone: China Operations

11.2.4 Groupe Danone: Financial Results

Table 11.3 Groupe Danone: Financial Results 2001/2002*

11.2.5 Groupe Danone: Future Strategy

11.3 Häagen-Dazs/Diageo

11.3.1 Häagen-Dazs: Company Details

11.3.2 Häagen-Dazs: Company Background & China-Related Activities

Table 11.4 Haagen-Dazs: Selected Menu Items & Prices January 2001

11.3.3 Häagen-Dazs: Financial Summary

Table 11.5 Diageo: Financial Results 2001/2002*

11.4 International Nutrition Company

11.5 Nestlé Sa

11.5.1 Nestlé: Company Details

11.5.2 Nestlé Sa: Company Background

Table 11.6 Nestlé: Financial Results 2001/2002*

11.5.3 Nestlé Sa: China Operations

11.5.4 Nestlé Sa: Future Strategy

11.6 Uni-President

11.6.1 Uni-President: Company Details

11.6.2 Uni-President: Company Background

11.6.3 Uni-President: China Activities

11.6.4 Uni-President: Financial Results

Table 11.7 Uni-President Enterprises Corporation: Financial Results 2000/2001*

11.7 Yoplait (Sodiaal)

11.7.1 Yoplait: Company Details

11.7.2 Yoplait: Company Background

11.7.3 Yoplait: China Activities


12 Contacts

12.1 Trade Organisations

12.1.1 China Dairy Federation

12.1.2 China National Cereals, Oils & Foodstuffs Import & Export Corporation

12.1.3 All-China Federation Of Industry & Commerce

12.1.4 China Dairy Industry Association

12.1.5 National Dairy Industry Information Center

12.2 Government Departments

12.2.1 State Economic And Trade Commission - State Light Industry Bureau

12.2.2 Ministry Of Agriculture

12.2.3 Milk Quality Supervision Centre With The Ministry Of Agriculture


13 Relevant Exhibitions & Trade Fairs

13.1 International Packing, Printing, Food Processing & Packaging & Plastic Machinery Fair (Hangzhou)

13.2 Tianjin Exhibition On Food Machinery & Packing

13.3 Trade Show Of Machinery For Print, Packaging, Plastic Products & Food

13.4 Food Ingredients & Food Ingredients Asia

13.5 Agro-Foodtech

13.6 Sial China

13.7 International Fast Food Products Exhibition

13.8 Zhengzhou Sugar, Alcoholic Drink & Food Trade Show

13.9 Guangzhou Exhibition On Machinery For Food, Packaging, Printing & Plastics

13.10 China Northeast International Exhibition On Food, Subsidiary Material, Processing Technology & Equipment

13.11 International Exhibition For Food & Drink South China

13.12 International Exhibition For Hotel & Bakery South China

13.13 International Quick Frozen Food Exhibition

13.14 Beijing National Food & Food Processing Machine & Packaging Machinery Show

13.15 Food China

13.16 International Food, Packaging, Print, Plastic Products Exhibition

13.17 Zhejiang Food & Drink Summer Sales Show

13.18 Dalian International Food Manufacturing & Packaging Machine Exhibition/Dalian International Food, Raw Materials & Food Additives Show

13.19 Shanghai International Food Machine & Package Machine Expo

13.20 China International Fair For Food, Food Processing & Packaging

13.21 Shanghai International Supermarket Expo

13.22 Shanghai International Food Expo

13.23 Packtech & Foodtech

13.24 Liaoning Food Show

13.25 Food & Hotel South China

13.26 Chengdu International Food, Food Processing & Packaging Show

13.27 International Food Show

13.28 Interfood Shanghai

13.29 International Food Processing & Packaging Machinery Exhibition

13.30 China Food Industry Exhibition

13.31 China International Dairy Product & Technology Exhibition


Appendix: Exchange Rates

A1 Exchange Rates: China

Table A1 Average Annual Exchange Rates, 1997-2002

A.2 Exchange Rates: Hong Kong

Table A2 Average Annual Exchange Rates, 1997-2002










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